Welcome to GTM Pipeline, the podcast dedicated to empowering sales and marketing leaders with cutting-edge go-to-market (GTM) strategies. Hosted by Glenis and David Marsh, this podcast delivers quick, actionable insights from top B2B technology experts, helping you accelerate revenue growth and optimize your sales pipeline. www.gtmpipeline.com
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Wave Representatives Podcasts
1
Recognizing Audience Shifts, Winners and Losers
59:19
59:19
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This edition of Pipeline (E3-S1) Glenis and Dave discuss audience shifts over the last 20 years that resulted in winners and losers and what businesses can learn from these examples. Check out wavereps.com for more information about Wave, and youtube.com/wavereps and/or linkedin.com/company/wavereps to see some examples of video content. This is a …
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1
The greatest customer story ever told, and influencer marketing for the win
45:17
45:17
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45:17
This edition of Pipeline (E2-S1) Glenis and David discuss three epic stories that highlight how other people can be more effective at selling a brand than the brand itself. We start with the famous Nordstrom Tire Story told for 40 years, the Ocean Spray Skateboarder and the Movie Air. This is a public episode. If you’d like to discuss this with oth…
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1
GTM Pipeline: Unlock Social Media Growth Before It Costs You
1:03:13
1:03:13
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1:03:13
This episode of GTM Pipeline: Why B2B companies should produce relevant, audience-focused video content on LinkedIn, to engage their target market. This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit www.gtmpipeline.com/subscribeBy David Marsh and Glenis Marsh
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