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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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90% of all the data in the world was generated in the last 2 years. I have read this statistic in a news report from 2012, and a news report from 2019 and a news report from 2021. If this statement is true every year, you can begin to imagine the rate at which data generation and use is expanding. Actually that number is so big, you probably can’t imagine it.
As someone famous once remarked: with great data comes great responsibility. Infinite amounts of data raise questions about the ownership of data, the uses of data and the ethics surrounding data.
These are all themes we explore with Richard Barlow, Founder & CEO of wejo. Wejo is on a mission to be the data ecosystem and the comms stack for the automotive industry. Richard brings some really powerful counter-intuitive perspectives to our discussion, that will challenge all the cliches you have heard about data, data usage, data ownership and data security.
If you liked my chat with Richard on this episode of the AI in Automotive Podcast, please do share this episode with your colleagues and connections, and be sure to rate us on Apple Podcasts.
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