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Company: RicketyRoo

Guest: Blake Denman

Year Started: 2009

Employees: 11-25

Some stories start with ambition, this one starts with a crash. In this episode, Blake Denman, founder of RicketyRoo, shares how a near-fatal accident and a long recovery reshaped his perspective on business, leadership, and life.

Key Takeaways

  • How trauma can transform the way you lead and make decisions
  • The “User Guide” system RicketyRoo uses to strengthen remote culture
  • Why self-awareness and communication beat rigid policies
  • The surprising role anxiety plays in focus and performance
  • How trust became the foundation of Blake’s agency environment
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Chapters

1. RicketyRoo (00:00:00)

2. Introduction (00:00:31)

3. A Life Changing Injury (00:03:34)

4. Building an Ideal Workplace (00:08:57)

5. AI in SEO (00:22:59)

6. Born or Made? (00:27:01)

7. A Red Bull Launch (00:36:35)

166 episodes