Photographer and director Alexis Cuaresma joins the show to break down why photography is 90–95% about people, not gear. He shares how he overcame shyness, learned to champion his own work, and built confidence by tackling technical weaknesses head-on. A pivotal moment photographing Floyd Mayweather erased his stage fright and prepared him for fast, high-pressure shoots with A-list talent for clients like HBO.

Alexis reveals the two sides of his creative life: the artistic mode behind his 8–12 hour ballet dancer shoots, and the get-it-done mode required for commercial work where meeting client expectations is key to consistent success. He explains how following exact client instructions led to one of his most profitable niches, and why listening often matters more than adding creativity.

He also discusses why ballet dancers became his ideal subjects, his rigorous pre-shoot interview process, and the importance of personal projects to keep his creativity sharp. After a period of burnout, Alexis rebuilt his health and discipline, emphasizing that presentation and self-care are essential in this industry.

The episode wraps with his love for storytelling through video and his affinity for the Fuji GFX system paired with vintage lenses.

A thoughtful, inspiring conversation for photographers, filmmakers, and creatives looking to grow both personally and professionally.