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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Everyone’s talking about “AI for marketing,” but few can show how it really drives revenue.
In this session, Danit Ben Simon (Head of Demand Gen at Vendict) joins Billy to break down how she uses AI to actually build pipeline.
From creating full-funnel campaigns with HeyGen avatars and Clay automations, to using real buying signals instead of overpriced intent data, Danit shows what AI can look like when you use it for more than (bad) content creation.
You’ll hear:
How AI helps small teams run like full GTM engines,
Why “signals” beat “intent” every time,
How to use video, personalization, and data enrichment to double demo bookings,
Why outbound isn’t dead and how to make it work.
We don't know a single marketer who isn't feeling overwhelmed with all the new AI tools out there, so if you're in the same boat, this one is for you.
25 episodes
