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The COVID-19 pandemic introduced unprecedented volatility and uncertainty (VUCA) to global supply chains, forcing retailers to rapidly pivot their operational strategies to manage severe disruption. This episode explores interview findings revealing how supply chain professionals effectively utilized a blend of proactive strategies, such as digital technology adoption and supplier collaboration, with reactive contingency planning to maintain business continuity. We detail the critical importance of enhanced supply chain visibility, organizational agility, and strategic knowledge management in enabling organizations to recover quickly and achieve sustainable long-term resilience.
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