In this session of CTO Confessions, we get an unvarnished look into the trials, tribulations, and hard-won wisdom of a tech leader who’s stepped into the arena of huge challenges and turned things around. Key takeaways from the podcast are: - Misha's key message is that mistakes and failures are inevitable, but they are also your greatest growth opportunities. Lean into the lessons your missteps can teach you. - Misha emphasizes the critical importance of deeply understanding your customer's needs and designing intentional experiences rather than getting caught up in the latest shiny new technology. - Misha advocates for creating a work environment that encourages small, low-risk experiments to test hypotheses and iterate rapidly towards product-market fit. Failure is fuel for progress. Our Guest: Misha Makara LinkedIn: https://www.linkedin.com/in/mishamakara/ Website: https://www.mishamakara.com/ Intro and background music: Craig MacArthur - Power Shutoff (www.youtube.com/watch?v=x74iB_jtauw)