82% of music fans want to stop climate breakdown but only 3% know what to do. Climate activist Tori Tsui reveals how Billie Eilish, Brian Eno, and Massive Attack are building the infrastructure to turn that care into action.

Recorded backstage at EarthSonic Live in Manchester, this conversation bridges the gap between wanting to help the planet and knowing how.

Drowned in Sound founder Sean Adams meets Tori Tsui, the climate justice activist, author of "It's Not Just You," and senior advisor to the Fossil Fuel Non-Proliferation Treaty. Tori works with Brian Eno's EarthPercent and Billie Eilish's Overheated climate conferences.

IN THIS EPISODE:
• How Tori got Manchester Mayor Andy Burnham to sign the Fossil Fuel Treaty before introducing Massive Attack
• What streaming platforms are hiding about their energy use
• Why 94% of some carbon credits are phantom scams with no climate benefit
• How green touring saves artists money
• The Chris Martin/Coldplay connection
• What music fans can actually do (beyond guilt)

Organizations mentioned include:
• Fossil Fuel Treaty: https://fossilfueltreaty.org
• EarthPercent (Brian Eno): https://earthpercent.org
• Billie's Overheated: https://www.imoverheated.com
• Green touring: https://www.soliphilia.co.uk/

Read Tori's book "It's Not Just You" https://www.toritsui.com/
Follow Tori: Instagram @tori_tsui_

ABOUT DROWNED IN SOUND:
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Recorded at EarthSonic Live, Manchester Museum, November 2024.

#ClimateChange #MusicIndustry #BillieEilish #BrianEno #MassiveAttack #ClimateActivism #Podcast