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Everyone has a dream. But sometimes there’s a gap between where we are and where we want to be. True, there are some people who can bridge that gap easily, on their own, but all of us need a little help at some point. A little boost. An accountability partner. A Snooze Squad. In each episode, the Snooze Squad will strategize an action plan for people to face their fears. Guests will transform their own perception of their potential and walk away a few inches closer to who they want to become ...
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The “Cognitive Load” Test: Is Your Website Confusing People?
Every second of confusion on your site is a lost sale.
Why? Cognitive load—the mental effort it takes to figure out what you do.
If your website makes people think too hard, they bounce.
Want a fast clarity check?
Ask a stranger to visit your homepage for 10 seconds. Then ask:
👉 “What do you think this business offers?”
If they hesitate or guess wrong, it’s time to simplify:
- Fewer words.
- One strong CTA.
- Crystal-clear message.
Marketing isn’t just what you say.
It’s how easily they get it.
288 episodes
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