Two decades ago, Jimmy Wales founded Wikipedia and transformed the world’s access to knowledge. Today, people view Wikipedia 11 billion times every month in the English language alone. Yet in an age of ‘alternative facts’, conspiracies and disinformation, the foundations of Wikipedia are increasingly under threat. The concept at the heart of it all extends to the whole of society: trust Like water and electricity, our society can’t function without it. Without it, we have no knowledge, and without knowledge, we can’t fight back. Derived from decades of observation, participation and discussion with leaders across the world, Jimmy and Nish share clear, actionable rules for building trust in business, leadership and life.

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