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In this episode of the Niche Pursuits Podcast, Chelsea Clarke of Her Paper Route and Niche Investor reveals how she pivoted her business after losing $90K/month in revenue due to major Google updates. She dives into why Pinterest now drives the majority of her traffic, how lifestyle blogs are outperforming traditional niche sites, and what types of websites are actually selling in today's market. Chelsea also shares her strategy for building community through newsletters and virtual events, plus tips on boosting your site's valuation. If you're trying to adapt to the new digital landscape, this is a must-listen!

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Links & ResourcesBuy Chelsea's Book - Glow Up Yourself: https://herpaperroute.com/glow-up-yourself-book/ View Sites For Sale on Niche Investor: https://nicheinvestor.com/ Learn More About Her Paper Route: https://herpaperroute.com/

Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com

Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter

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584 episodes