HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this Double Shot from my conversation with Cindy Skalicky, we dig into Aristotle's timeless rhetoric triangle: ethos (credibility), pathos (emotion), and logos (logic), and how blending all three makes our communication more persuasive and memorable.
Cindy explains why stories often beat data, how leaders can connect more deeply with their audience, and why the best ideas are those people can actually act on.
It's a short but powerful framework for anyone who wants their message to truly resonate.
🎧 Listen to the full episode here: https://nomoremondays.libsyn.com/171-storytelling-strategy-the-science-of-persuasion-with-cindy-skolicki
212 episodes