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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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You don’t need more guests. You need the right guests and the host skills to help them open up so the episode actually moves your audience to action. If your DMs are full of people asking to be on your show, this one’s for you. In this episode, Julie Deem breaks down a simple system for choosing guests. You’ll learn what to prep, the best tools to streamline your workflow, and how to turn one interview into a week of content.
Episode Highlights:
- Curate guests based on current listener struggles.
- Vet for story skills and chemistry, not just credentials.
- Prep a short bio, clear offer, and anchor questions.
- Warm up before you record and listen more than you talk.
- Follow the heat in the moment and go deeper with follow-ups.
- Repurpose into clips, quotes, blogs, and emails.
- Track results so you keep booking winners.
Schedule a complimentary call to see if podcasting is a good fit for you:
https://calendly.com/thebusinesspodcasteditor/discovery-call-the-business-podcast-editor
Extra resources at:
https://www.thebusinesspodcasteditor.com/
Have a question? Send me a message on Instagram:
https://www.instagram.com/indymompreneur/
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