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Some Goodness is hosted by Richard Ellis, a seasoned sales leader passionate about inviting top business minds to share their wisdom. Each episode is only 15-20 minutes, perfect for your commute or workout.
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This week, Alastair is joined once again by Kris Rudeegraap, CEO at Sendoso, to talk about the power of post-sale gifting and engagement strategies. They explore how personalizing gifts based on techniques like the "endowed progress effect" and "loss aversion" can drive customer success, cross-selling, and upselling. The conversation also delves into budget considerations, emphasizing the value of reallocating resources for impactful results.
Follow the Hosts on LinkedIn:
Alastair Woolcock (CSRO, Revenue.io)
Howard Brown (CEO, Revenue.io)
And our Special Guest:
Kris Rudeegraap (CEO, Sendoso)
Sponsored by:
Revenue.io | Powering high-performing revenue teams with real-time guidance
Explore the Revenue.io Podcast Universe:
Sales Strategy & Enablement Podcast
*If you'd like to ask the guys a question that could get answered on the show, call our message line at (323) 540-4777. Just leave your name, where you're from, and your question and we'll do our best to answer it on an upcoming episode.
1342 episodes
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