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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Mindful Chef is a healthy food subscription revered as the UK’s top healthy recipe box, an accolade achieved through fostering innovation rather than obeying tradition…
Bringing his marketing experience from Betfair and M&C Saatchi, Co-Founder & CMO at Mindful Chef Giles Humphries joins us for a dive into adapting channel mixes to reach new audiences, creating laser-focused branding, and why you should break the ‘business by textbooks’ approach.
This episode covers
- Advice for bringing hungry, driven talent into your business
- Why it’s often worth valuing innovation over tradition
- Shifting channels as your target demographic grows
- The simplicity of messaging that’ll be a key challenge for CMOs
This month's episode is sponsored by WeDiscover, a Paid Search Agency who combine world-class Marketers with innovative Engineers and Data Scientists to deliver incredible, measurable results for our clients. Learn more: https://www.we-discover.com/
Links and references at: https://www.acquiredigitaltalent.com/
Get in touch: [email protected]
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