Most coaches preach transformation - but only a handful have actually lived it.

In this brutally honest episode, Kellan Fluckiger, Sussane and Eric reveal the truth about real coaching — the kind that changes lives — and why AI is exposing every coach who hasn't done the deep inner work themselves. This conversation dives into authenticity, embodiment, practice, repetition, soul-level alignment, service, and the uncomfortable reality: you can’t take someone somewhere you haven’t gone.

This is the wake-up call the coaching industry has been avoiding.

• Why personal transformation is the foundation of real coaching
• The difference between “teaching” and embodying
• Why AI exposes fakeness instantly
• Identity, alignment, and becoming the kind of person people want to follow
• Service, humility, and being willing to grow in public
• Why repetition, practice, and daily habits matter more than theory
• The role of God, truth, and surrender in deep personal change
• How to coach from authenticity instead of performance

🔥 Want to turn real transformation into real impact?

Join the Dream • Build • Write It Webinar — where creators learn to build movements rooted in truth, service, and embodiment. Save your seat: dreambuildwriteit.com

👉The era of shallow coaching is over: Begin the work of irrevocable, heart-centered transformation with Susanne Goldstein and Gary Mahler