SUMMARY:

The episode centers on helping business owners get ahead of the holiday season instead of scrambling once it arrives. Aaron and Terryn mix humor with practical, forward-thinking guidance, covering everything from team culture to financial strategy. They discuss creative ways to celebrate with remote teams—such as virtual holiday parties where employees use DoorDash gift cards to share a meal together—and emphasize the value of simple appreciation gestures that don't require large budgets.

They also highlight the importance of using Q4 intentionally from a financial standpoint. This includes making strategic business purchases before year-end, using generosity such as bonuses or charitable matching to reduce taxable income, and leveraging seasonal buying behavior through bundled offers or gifting features on platforms like Kajabi. The conversation closes with a reminder that offering time off can be one of the most meaningful gifts during the holidays, reinforcing the broader theme: be intentional, support your team, and use the season to strengthen both your culture and your bottom line.

Minute by Minute:

00:00 Introduction and Holiday Favorites 02:57 Preparing for the Holiday Season 05:53 Creative Holiday Engagement Ideas 09:04 Generosity and Team Building During Holidays 11:37 The Gift of Time and Appreciation