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2026 is going to be BRUTAL for coaches.

The reason?

They’re facing headwinds that didn’t exist just two years ago.

Like people replacing their coaches with ChatGPT.

But here’s the good news: there’s a NEW marketing system that actually works in this landscape.

One that builds trust through multiple touchpoints, positions you as the ONLY logical choice, and makes your competition (including AI) irrelevant once prospects enter your ecosystem.

In this episode, you'll discover:

  • The 5 headwinds killing coaching businesses in 2026 (and why your old funnel can't survive them)
  • Why relying solely on Facebook Ads is a great way to destroy your cashflow
  • Why a "Mini Course funnel" can help you build trust FAST
  • How to structure a monthly event that turns fence-sitters into buyers
  • A sneak peek at Radical Marketing’s multi-funnel system

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency's strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

Download Terence's book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence's marketing agency Radical Marketing here: www.radical-marketing.com

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34 episodes