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Episode 22: "The Top 1% Advantage - What 21 Episodes Taught Us About Everyday Excellence"

You've launched initiatives with excitement and big plans. And were you tempted to quit at week 3 because it wasn't working fast enough? Sound familiar?

This episode reveals why 99% of leaders quit before they see results—and what the top 1% do differently. You'll discover the principle that separates sustainable excellence from exhausting intensity, and why consistency in essential things creates compound results that heroic one-time efforts never achieve. This isn't about talent or resources. It's about understanding what Lincoln knew in 1863, what Dick Van Dyke proves at 99, and what finally got this podcast to the top 1% globally.

**CHAPTERS:**

(00:00) Introduction and Milestone Celebration

(01:36) The Journey to Launching the Podcast

(04:08) The Power of Consistency

(06:37) Lessons from History: Lincoln's Thanksgiving Proclamation

(11:18) Modern Example: Dick Van Dyke's Consistency

(17:09) Practical Steps for Consistent Success

(21:27) Commitment and Conclusion

**IN THIS EPISODE YOU'LL DISCOVER:**

✓ Why 90% of podcasts don't reach episode 3—and what that reveals about your leadership initiatives

✓ The Lincoln Thanksgiving principle that shows why consistent action beats dramatic effort

✓ Dick Van Dyke's 99-year-old secret to sustainable excellence (hint: it's not about intensity)

✓ The 4-step Thanksgiving practice to identify your essential outcome and commit to 52 weeks of compound growth

Stay tuned for our next episode dropping next Tuesday.

**RESOURCES:**

Hardcore and At Ease Framework: https://www.OthersOverSelf.com

Personal Mission Statement Workshop: [email protected]

Book a Strategy Session: [email protected]

**Affiliate Disclaimer:**

I only recommend products I genuinely use. Full disclosure: https://othersoverself.com/affiliate-disclaimer/

**Get the Gear:**

📊 My Business Report: https://hardcore-and-at-ease.captivate.fm/biz-report

🎯 StoryBrand.ai: https://hardcore-and-at-ease.captivate.fm/storybrand-ai

📚 Business Made Simple: https://hardcore-and-at-ease.captivate.fm/bms

🚀 Flight School: https://hardcore-and-at-ease.captivate.fm/flight-school

📈 My Marketing Report: https://hardcore-and-at-ease.captivate.fm/marketing-report

**Listen:** Apple Podcasts | Spotify | YouTube | https://othersoverself.com

**Connect:** LinkedIn | Instagram: @TheShellyRood | Twitter/X: @OthersOverSelf

**Email:** [email protected]

**Rate & Review:** Leave a 5-star review on Apple Podcasts

**Work with Shelly:**

One-on-One Coaching | Personal Mission Statement Workshop | Team Training

Book discovery call: [email protected]

**About the Host:**

Shelly Rood is the founder of Mission Ambition, LLC, and host of Hardcore and At Ease. With a background in military intelligence (U.S. Army Reserve Captain) and cross-industry high-pressure leadership, she helps frustrated ambitious leaders keep their edge without going over the edge. Her trademarked Others Over Self® philosophy and the Hardcore and At Ease Framework powered by T.A.R.G.E.T. methodology give leaders practical tools to maintain high standards without burning out themselves or their teams.

Mentioned in this episode:

"Violent Positivity," by Doug "Odie" Slocum

  📍 www.violentpositivity.com

Notion Design Group - Sites That Drive Sales

 notiondesigngroup. com

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23 episodes