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Starting your own Roku channel is more accessible than ever, thanks to a straightforward step-by-step process designed to empower content creators of all skill levels. You begin by defining your niche and audience, followed by creating and editing high-quality video content using tools like Adobe Premiere Pro or free options like DaVinci Resolve. Once your content is ready, setting up a Roku Developer Account is simple and free. You can choose between two development paths: coding your channel using Roku's scripting language BrightScript and SDK, or using the no-code Direct Publisher tool. Hosting your video content on platforms like AWS or Vimeo, and generating a structured JSON feed to catalog your content, are key technical steps. Testing your channel on a Roku device is a crucial quality check before submitting it to the Roku Channel Store. The submission and review process is generally smooth, and monetization options like ads or subscriptions are available once approved. Overall, with commitment and some basic tech literacy, launching a Roku channel is an achievable and potentially lucrative endeavor.

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37 episodes