Jim Nettles is a well-established author of science fiction, fantasy, and contemporary fiction. However, in this interview, we delve into another aspect of Jim, as the founder of Author Essentials and Author Essentials Workshops. In this interview, we discuss his book, “Business Essentials for Writers”, and he shares his unique perspective on failure, emphasizing that not trying is the true failure. Additional topics include: - To be successful, though, you’ve got to understand how all of the pieces of the puzzle fit together. - The “myth of the starving artist.” - Four focuses: Mindset; strategy; Tactical Actions; Operational Actions - We discuss the various types of editors and why you might need them. We also clarify editors vs. beta readers - In the new world of self-publishing, why are editors still important - Publicity: obscurity is the enemy of the author Learn more at https://jamespnettles.com/