The Re-Startup: X-Bionic with CEO Max Lenk
Manage episode 474408579 series 3588974
Max Lenk joined X-Bionic three years ago as the established brand was transitioning into its next phase. Or as Max calls it: "the re-startup". Max and the X-Bionic team have brought meaningful evolution to the brand, most recently launching a footwear category with their Terraskin trail running shoes.
Max Lenk: https://www.linkedin.com/in/maximilian-lenk-1abba4152/
X-Bionic: https://www.x-bionic.com/
Sam Altman - Focus and Intensity: https://article.voxsnap.com/ycombinator/focus
X-Bionic Terraskin: https://www.x-bionic.com/en-us/collections/trail-running/products/x-bionic-terraskin-x00-c
ISPO Award: https://www.ispo.com/en/promotion/ispo-award-winner-x-bionic-terraskin-x00-c
Sebastian Steudtner (Surfer): https://www.instagram.com/xbionic/reel/C58eqJRIyzy/
Brand, Product, Content (BPC):
Marco Odermatt: https://www.instagram.com/marcoodermatt/
Deity Dark Room: https://www.deitycomponents.com/
Portal Brand: https://portal-brand.com
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102 episodes