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Natalia Ball (Mars) | A Better World for Pets

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Manage episode 476022611 series 2515549
Content provided by vYve Productions and Jim Stengel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by vYve Productions and Jim Stengel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

As we celebrate National Pet Day, Jim's guest this week on The CMO Podcast is Natalia Ball, the Global Chief Growth Officer of Pet Nutrition at Mars. This is a big business for Mars, Petcare is about 60% of its estimated $50 billion in sales. Mars was founded as a candy company by Frank C. Mars in 1911 in Tacoma Washington; it remains to this day a family-owned business. Mars Petcare brands include Pedigree, Whiskas, Royal Canin and Iams.

Natalia has been at Mars Petcare about seven years, and was promoted to Global Chief Growth Officer in April 2024. Before Mars, Natalia spent about 15 years at P&G, starting as a brand manager in Venezuela; her last role at P&G was senior portfolio director in global Laundry. Tune in for a conversation with a dog-loving, London-living mom of a seven year old, and a chief growth officer!

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This week's episode is brought to you by StrawberryFrog and Deloitte.

Learn more: https://strawberryfrog.com/jim

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

368 episodes

Artwork
iconShare
 
Manage episode 476022611 series 2515549
Content provided by vYve Productions and Jim Stengel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by vYve Productions and Jim Stengel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

As we celebrate National Pet Day, Jim's guest this week on The CMO Podcast is Natalia Ball, the Global Chief Growth Officer of Pet Nutrition at Mars. This is a big business for Mars, Petcare is about 60% of its estimated $50 billion in sales. Mars was founded as a candy company by Frank C. Mars in 1911 in Tacoma Washington; it remains to this day a family-owned business. Mars Petcare brands include Pedigree, Whiskas, Royal Canin and Iams.

Natalia has been at Mars Petcare about seven years, and was promoted to Global Chief Growth Officer in April 2024. Before Mars, Natalia spent about 15 years at P&G, starting as a brand manager in Venezuela; her last role at P&G was senior portfolio director in global Laundry. Tune in for a conversation with a dog-loving, London-living mom of a seven year old, and a chief growth officer!

---

This week's episode is brought to you by StrawberryFrog and Deloitte.

Learn more: https://strawberryfrog.com/jim

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

368 episodes

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