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How Music Powers Authentic Creator Collaborations with Epidemic Sound

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Manage episode 479888129 series 3511006
Content provided by Cure Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cure Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

With the rise of video-first content across every platform, from TikTok and Reels to LinkedIn and YouTube, music is no longer a “nice to have” in creator campaigns. It’s a must. And few know that better than Gracie Schram, Senior Creator Partnerships Manager at Epidemic Sound.


In this episode, Gracie joins us to explore how music can unlock more authentic, engaging, and high-performing influencer collaborations.


Tune in to learn:

  • Why music is becoming a key driver of performance in creator content
  • How brands can give creators freedom and stay license-safe across platforms
  • Why classical and inspirational music is trending in viral content


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

154 episodes

Artwork
iconShare
 
Manage episode 479888129 series 3511006
Content provided by Cure Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cure Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

With the rise of video-first content across every platform, from TikTok and Reels to LinkedIn and YouTube, music is no longer a “nice to have” in creator campaigns. It’s a must. And few know that better than Gracie Schram, Senior Creator Partnerships Manager at Epidemic Sound.


In this episode, Gracie joins us to explore how music can unlock more authentic, engaging, and high-performing influencer collaborations.


Tune in to learn:

  • Why music is becoming a key driver of performance in creator content
  • How brands can give creators freedom and stay license-safe across platforms
  • Why classical and inspirational music is trending in viral content


Hosted on Acast. See acast.com/privacy for more information.

  continue reading

154 episodes

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