In this inspiring episode, Ruth sits down with Deborah Richards, the powerhouse behind Madison’s Residential, to unpack her incredible journey from private banking to building one of Tunbridge Wells’ most trusted and talked-about estate agencies.

Deborah shares how a voluntary redundancy and a passion for property—and people—led her to disrupt the estate agency industry with heart, hustle, and a refusal to compromise on excellence. From taking her first call (for a broken fridge!) to leading a multi-million-pound agency, Deborah’s story is a masterclass in resilience, leadership, and brand building.

Whether you're a budding entrepreneur, a seasoned business owner, or navigating a pivot, this candid conversation is packed with real-world insight and warmth.

What You'll Learn in This Episode:

• Why “excellence is an attitude” became Madison’s guiding mantra
• How Deborah pivoted from private banking into property—and what she learned about risk and reinvention
• The power of building a brand through service, not just strategy
• How word of mouth and a newspaper ad kickstarted her growth

Memorable Quotes:

• “I used to think I wasn’t an entrepreneur—but I am. I just see things differently.”
• “My fear of failure motivates me more than the desire for success.”
• “I built a business that works even when I’m not there. That used to be a pipe dream.”

Resources and Links:

• The Success Method Course: Looking to grow your business? Check out Ruth Ferreira’s "The Success Method” for small business owners looking to find more clients and make more money.
• BNI Networking Group – instrumental in early growth

Connect with Deborah:

• Email: [email protected]
• Website: madisonsresidential.co.uk

You Are Invited!

Too busy running your business to step back and plan for growth? Join my Supercharge Your Month workshop—a 60-minute clarity and strategy session held on the first Tuesday of each month at 10 AM.

🚀 In this high-energy session, we’ll kickstart your month with power and purpose.

✅ FREE for first-time attendees: Register here
✅ £97 if you’ve attended before: Secure your spot

I can’t wait to see you there!

Connect with Ruth Ferreira:

• Visit my month-start clarity and strategy workshop worth £97 for FREE https://www.successcoaching.biz/freestrategyworkshop
  
  
• Love to connect:
  • https://www.linkedin.com/in/ruth-ferreira-65724126/
  • https://www.instagram.com/growyourbusinesswithruth/
• Buy my Success Method Course at amazing value Launch Price https://www.successcoaching.biz/success-method

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Subscribe Now: https://pod.link/1755694186
If you're a small business owner looking to dominate your niche, hit subscribe and join Ruth Ferreira as she shares valuable insights and interviews with successful entrepreneurs. Get ready to learn, implement, and take your business to the next level!