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9 - 7 Actionable Lessons from the 2016 State of Marketing Research
Manage episode 156517611 series 1192012
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Every year, SalesForce releases a report call the “State of Marketing“. They survey thousands of marketers and compile the findings into a content heavy report. This year, the goal of the survey was to understand: 1. Trends influencing and changing the role of marketing. 2. How different marketing teams approach marketing intelligence and customer experience 3. New developments in the digital business and marketing industry.
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