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CEOAFTERDARK

George Kapernaros

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Ever wonder what drives a CEO when nobody's watching? Every Thursday, tune into the CEOAFTERDARK podcast to hear a raw conversation with a hyper-successful business owner. Your host, George Kapernaros, is the CEO of YOCTO, a leading e-commerce CRM agency. Now, he's focused on getting to know these leaders as real people. We're talking about the ups and downs they don't usually share. You'll hear about their personal challenges, their big wins, and everything in between. It's not just about t ...
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Welcome to THE ECOMMERCE EDGE Podcast (formerly At the Coalface). - THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail tech & trends. We cover key topics such as eCommerce Mentorship, B2B eCommerce and eCommerce technology. - With 23+ years in the industry, Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business.
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🎓George is the Founder & CEO of Yocto - ⁠⁠⁠⁠⁠https://yocto.agency 🎓Yocto is a full service retention strategy & marketing agency serving the needs of high-growth CPG brands 🎓George was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- 🎓Welcome to 'Mentoring Moments'…
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🎓Sacha is the Founder of the SAMG Marketing Group - ⁠⁠https://samghq.com 🎓SAMG is a specialist full stack digital strategy & marketing agency 🎓Sacha was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- 🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast 🎓M…
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💡⁠Dirk is the Founder (2006) & CIO (former CEO) of Commercetools - https://commercetools.com 💡Commercetools is and was one of the first major proponents of 'Headless Commerce' and in fact this term was coined by Dirk in 2012 💡Commercetools was a founding member of the MACH Alliance (June 2020) 💡Commercetools pioneered the concept of 'Composable Com…
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📦Bryan is the CEO of Elastic Path - https://www.elasticpath.com 📦Elastic Path is an eCommerce platform that natively offers sophisticated solutions that support even the most complex B2B pricing, catalog and segmentation needs 📦Elastic Path is an API first commerce platform that supports B2B complexity with flexible, easy to use and deploy solution…
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🎓Tanner is the Founder of Built2Scale - ⁠https://built2scale.co 🎓Built2Scale is a specialist consultancy that empowers founders and operators of high-growth DTC brands with the structure, clarity, and systems needed to scale profitably without the burnout 🎓Tanner was gracious enough to be our guest mentor for this episode of Mentoring Moments - tha…
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💡Tim is the Founder & Director of KLAVX - ⁠https://klavx.framer.website 💡KLAVX is a purpose built Klaviyo <> Lightspeed POS integration platform 💡KLAVX sync's customer and sales/purchase data from Lightspeed to Klaviyo against the relevant customer profile 💡For each in-store sale, KLAVX transmits order events to Klaviyo, along with detailed product…
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📦Anubhav is the President & CEO of Trika - https://www.trikatechnologies.com 📦Trika is a B2B heavy, full service eCommerce agency & SI 📦Trika helps manufacturers & distributors envision, architect & realize modern B2B commerce solutions 📦In this episode, Jason & Anubhav discuss the fast moving world of B2B commerce and how suppliers can survive and…
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🎓Zac is the Co-Founder of Lilo Social - https://lilosocial.com 🎓Lilo is a specialist, full funnel eCommerce growth agency 🎓Zac was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- 🎓Welcome to 'Mentoring Moments', a sub-series of the Podcast 🎓Mentoring Moments is co…
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Most retention agencies are stuck in 2020—still thinking retention means “send more emails.” In this episode of the Retention Clarity Gap podcast, Mo and George Kapernaros (Founder of Yocto) break down why this thinking is dead. They unpack: – Why production is no longer a moat (thanks to AI & platforms like Klaviyo) – The collapse of “service mark…
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💡Brendan is the Founder & CEO of Boxzooka - https://www.boxzooka.com 💡Boxzooka is a technology driven fulfillment platform & WMS 💡Boxzooka provides both the technology and fulfillment infrastructure+3PL services for some of the world's largest brands 💡Boxzooka understands that time is money in eCommerce and their proven fulfillment solutions help b…
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📦⁠Roy is the Co-Founder & Co-CEO of Stork - https://www.stork.inc 📦Stork is a Luxury Wholesale & B2B purchasing platform & marketplace 📦Stork helps connect luxury brands with the luxury eTailers through a fully digitalized supply chain platform 📦Stork helps eTailers expand their range and benefit from Stork's streamlined drop shipping model, which …
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In this episode of CEOAFTERDARK, George Kapernaros sits down with Blake Imperl – Head of Marketing at Digio and a true D2C SaaS insider. From his early days at Attentive and Wonderment to now driving growth at Digio, Blake has mastered the art of blending tactical marketing, authentic community-building, and personal brand development. We dive deep…
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💡Satej is the Founder & CEO of Rocketium - ⁠⁠⁠⁠⁠https://rocketium.com 💡Rocketium is a SaaS based Visual Content Marketing management platform 💡Rocketium makes creative teams more scalable, effective and efficient 💡Rocketium is an AI-powered creative automation platform to scale content creation and reduce costs 💡Rocketium also has an autonomous ana…
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📦Alex is the CEO of Aleran Software -⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.aleran.com 📦Aleran delivers a B2B eCommerce platform tailor made for complex B2B sales processes and the teams that support them 📦Aleran allows manufacturers to easily create and connect fully shoppable digital catalogs, customer portals, AI-guided CPQ, ERP-integrated pricing and more to…
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🎓Paul is the Founder & President of Razoyo - ⁠⁠⁠⁠https://www.razoyo.com 🎓Razoyo is an award winning eCommerce and digital product development agency, serving the needs of mid-tier and enterprise businesses 🎓Paul was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- …
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💡Parag is the Founder & CEO of Webgility - ⁠⁠⁠⁠https://www.webgility.com 💡Webgility automates eCommerce accounting end-to-end, syncing every sale, return, and fee in real-time 💡Webgility tracks individual customers and items in the sale, automatically matches existing customers and items, create new customers or new items on the fly, records every …
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📦Rupesh is the President & CEO of Amla Commerce (creator of Artifi Labs and Znode) -⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.znode.com 📦Znode is a B2B focused eCommerce platform with native PIM, OMS and other modules 📦Znode was recently re-written to be delivered as a distributed SaaS platform: https://www.digitalcommerce360.com/2025/04/29/znode-expands-b2b-ecommer…
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🎓Kady is the Founder & CEO of Aventive Studio - ⁠⁠⁠https://aventivestudio.com 🎓Aventive Studio is a branding & design agency helping health and wellness businesses grow through branding, packaging designs, website designs, and strategies to help increase product sales 🎓Kady was gracious enough to be our guest mentor for this episode of Mentoring Mo…
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💡Tonio is the Co-founder & CEO of Guuru - ⁠⁠⁠https://www.guuru.com 💡Guuru is a Community Advice Solution that is much more than just live chat advice! 💡Guuru connects shoppers seeking advice with passionate brand fans from your loyal customer community who know and love your products 💡Guuru gives your customers instant access to authentic, real-tim…
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📦Brandon (https://www.linkedin.com/in/brandon-spear-171a112) is the CEO of TreviPay -⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.trevipay.com 📦TreviPay is a one-stop-shop for all things B2B payments 📦TreviPay helps B2B suppliers scale by ensuring they can get paid easily, accurately and on time 📦Some of the world's biggest manufacturers and distributors rely on TreviPa…
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🎓Joshua (⁠⁠https://www.linkedin.com/in/onejoshualee⁠) is the Founder & CEO of First Light Studios (FLS) - ⁠⁠https://flstudios.website 🎓FLS is a full-service Amazon & Walmart scaling and growth agency 🎓Joshua was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- 🎓Wel…
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In this episode, Mo & George dive deep into one of the biggest challenges in retention marketing: how to communicate your impact to leadership, justify budget, and drive decisions with data. If you've ever struggled to "sell" retention internally, this one's a must-listen. 🔍 Key Takeaways: Revenue ≠ Impact. Speak the language of profit & margin. Kn…
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💡William (⁠⁠https://www.linkedin.com/in/william-gasner) is the Co-founder & CMO of Stack Influence - ⁠⁠https://stackinfluence.com 💡Stack Influence is a micro influencer marketing platform 💡Stack Influence allows brands to pay micro influencers with their products 💡This means social posts reflect genuine, real consumer experiences – resulting in mor…
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📦Lori (⁠https://www.linkedin.com/in/lorihighby⁠) is the Founder & CEO of Keystone Click -⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://keystoneclick.com 📦Keystone Click is a B2B (manufacturer & distributor) focused digital marketing agency 📦Lori is also one of the 3 amazing co-hosts of the Podcast 'A BROADcast For Manufacturers' - https://mfgbroadcast.com 📦In this episode, Ja…
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🎓Sam (⁠https://www.linkedin.com/in/datacrewchief) is the Head of Industry - Automotive & Heavy-Duty at Pivotree - ⁠https://www.pivotree.com 🎓Pivotree is a full service digital and eCommerce agency headquartered in Canada, with 7 global offices and 500+ team members 🎓Sam was gracious enough to be our guest mentor for this episode of Mentoring Moment…
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💡John (⁠https://www.linkedin.com/in/johnandrews4) is the Co-founder & CEO of Cimulate - ⁠https://www.cimulate.ai 💡Cimulate is a next generation product discovery engine for eCommerce 💡At the core of the Cimulate platform is Cimulate CustomerGPT, a gen AI customer behavior model that anticipates how customers will react when presented with a set of …
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📦In this episode of B2B Commerce Corner, Jason guests on the Marketer of the Day Podcast with Robert Plank (originally aired September 2024) 📦Find the podcast here: - Main Page: ⁠https://www.robertplank.com/episodes - Spotify: ⁠https://open.spotify.com/show/6NFX2MsKJiUNY0aY7fRyk6 - Apple: ⁠https://podcasts.apple.com/us/podcast/marketer-of-the-day-w…
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🎓Abe (https://www.linkedin.com/in/abe-orgel) is the CEO of Simple Forwarding - https://simpleforwarding.com 🎓Simple is a Freight Forwarding and logistics agent based in New York and Abe is a global logistics expert 🎓Abe was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------…
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💡Zsuzsa (https://www.linkedin.com/in/zsuzsakecsmar) is the Co-founder & Chief Strategy Officer of Antavo AI Loyalty Cloud - https://antavo.com 💡Antavo is SaaS based, enterprise class, AI powered loyalty program software & promotion technology 💡Antavo delivers AI-driven loyalty programs to bring merchant's visions to life from beginning to end: from…
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📦Gopal (https://www.linkedin.com/in/gopalcee) is the Co-Founder & MD of Arizon Digital -⁠ ⁠⁠⁠⁠⁠⁠⁠https://arizon.digital 📦Arizon is a B2B focused digital commerce agency and solution provider 📦Arizon builds cloud native digital commerce solutions for their manufacturer and wholesale distribution customers 📦In this episode, Jason & Gopal explore what…
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🎓Sean (https://www.linkedin.com/in/sean-stone) is the Founder & Director of Stone's Goods - https://www.stonesgoods.com 🎓Stone's is a specialist Amazon consultancy and agency helping brands extract maximum value from the Amazon sales channel through Amazon Ads using their unique 'PAIR' methodology 🎓Sean was gracious enough to be our guest mentor fo…
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In this deep dive conversation, Mo sits down with George Kapernaros to break down one of the most misunderstood topics in eCommerce: retention. But instead of just talking about email flows or post-purchase tips, George flips the script—arguing that retention starts at acquisition. 👉 Why your offer is the biggest retention lever 👉 How to make custo…
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💡Dmitry (https://www.linkedin.com/in/nekrasovdy) is the Founder & CEO of Jetmetrics - https://jetmetrics.io 💡Jetmetrics is a SaaS eCommerce analytics platform that helps merchants focus on what will actually move the needle 💡Jetmetrics empowers merchants to explore their sales in an easy to interpret 'metrics map view' to understand, improve, and a…
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📦In this episode of B2B Commerce Corner, Jason guests on the SYNDIC8 Series Podcast 📦Find the podcast here: Main Page: https://www.syndic8.io/podcasts Spotify: https://open.spotify.com/show/4gWPhw0F9yZCvmwUOSX8nn Apple: https://podcasts.apple.com/us/podcast/syndic8-series/id1719990177 Enjoy!
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In this episode of CEOAFTERDARK, host George Kapernaros sits down with John Roman, the mastermind behind BattlBox, the outdoor subscription brand that became a media machine. John shares how he: Scaled BattlBox into a DTC powerhouse Sold it (at peak market conditions) Built a Netflix show around the brand Created a content engine where 60% of reven…
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🎓Patrick (https://www.linkedin.com/in/patrickward) is the Founder of International Supply Consulting (ISC) - https://www.isc-na.com 🎓ISC is an expert supply chain consultancy for eCommerce brands 🎓Patrick was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------- 🎓Welcom…
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💡Kashif (https://www.linkedin.com/in/kashifrzafar) is the CEO of Xnrta - ⁠https://www.xnurta.com 💡Xnurta is an AI First Ad Management Platform for Amazon (and Walkmart Marketplace) merchants 💡Xnurta empowers Amazon advertising campaigns with Xnurta AI Copilot, featuring eight advanced AI actions 💡Xnurta offers unparalleled precision in ad placement…
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📦Graham (⁠⁠⁠⁠https://www.linkedin.com/in/grahamorourke) is the Head of Product - Digital Commerce at Experlogix -⁠ ⁠⁠⁠⁠⁠⁠https://www.experlogix.com 📦Experlogix is a B2B Commerce suite comprised of CPQ, eCommerce + Punchout/eProcuement & Document Automation components 📦The Experlogix product suite offers purpose-built business applications that acco…
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🎓Carsten (https://www.linkedin.com/in/carstenkrohn) is the VP of Sales & Marketing at Sitation - https://www.sitation.com 🎓Sitation is an expert digital merchandising agency that helps brands address their biggest digital merchandising challenges, including taxonomy design and PIM implementation 🎓Carsten was gracious enough to be our guest mentor f…
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💡Valentin (⁠https://www.linkedin.com/in/valentinradu) is the Founder & CEO of Omniconvert - https://www.omniconvert.com⁠ 💡Omniconvert is a SaaS platform that helps eCommerce brands to maximize the lifetime value of their customers 💡Omniconvert gives merchants real-time, confident answers to all of their customer-critical questions so they can run b…
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E-Commerce & Content Creation Insights | CEOAFTERDARK with Lucy Jeffrey In this episode of CEOAFTERDARK, we sit down with Lucy Jeffrey, founder of Bare Kind, to explore the real stories behind building a purpose-driven e-commerce brand and growing an authentic online presence. From her entrepreneurial beginnings to navigating business with a life p…
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📦Kyler (⁠⁠⁠https://www.linkedin.com/in/kylernixon) is the Co-Founder of Forward Studios -⁠ ⁠⁠⁠⁠⁠⁠https://www.goforwardstudios.com 📦Forward is a specialist B2B eCommerce Marketing Agency 📦Forward helps distributors to maximize revenue through email marketing 📦In this episode, Jason & Kyler discuss the unique challenges B2B's face with email marketin…
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🎓Ruston (⁠⁠⁠https://www.linkedin.com/in/rustonmiles) is the Founder & CEO of Payfactory & Bluefin Payment Systems - ⁠https://payfactory.io | https://www.bluefin.com 🎓Ruston is an expert on international eCommerce payment systems & technology and is also a Member Board of Advisors for the PCI Security Standards Council 🎓Ruston was gracious enough to…
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In this episode of CEOAFTERDARK, we sit down with the inspiring Janis Thomas, Marketing Director at Look Fabulous Forever, a beauty brand redefining aging. From her unique career path to the mission driving the brand, Janis opens up about authentic customer connection, mastering communication, and turning campaign failures into growth. We dive deep…
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💡Sharat (https://www.linkedin.com/in/sharatpotharaju) is the Co-founder & CEO of Uniqode - https://www.uniqode.com 💡Uniqode’s vision is to enable digital connections with every physical object and place on the planet 💡Uniqode offers a complete QR Code lifecycle management & analytics solution to help brands build bridges between the physical and di…
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📦Richard (⁠⁠https://www.linkedin.com/in/richardwturner⁠) is the Founder & President of Convergence Data Services -⁠ ⁠⁠⁠⁠⁠https://www.convergencedata.com 📦Convergence is a manufacturer product data lifecycle specialist 📦Convergence is a one-stop software and services company for all manufacturer technical data needs 📦Convergence has a team of over 2…
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🎓Justin (⁠⁠https://www.linkedin.com/in/justinbaer⁠⁠) is the Founder & CEO of Collars & Co - https://collarsandco.com 🎓Justin took a simple fashion idea and rode an appearance on Shark Tank (spoiler - he got funded!) to $75M in eComm revs in under 3 years 🎓Watch the story of Collars & Co here - https://youtu.be/AeT8y2MrAJQ 🎓Justin was gracious enoug…
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💡Phil (⁠⁠https://www.linkedin.com/in/philryan999) is the SVP Strategy & Innovation at Lucidworks - ⁠https://lucidworks.com 💡Lucidworks transforms mountains of data into meaningful experiences in real time 💡Lucidworks delivers enterprise AI solutions for search and digital experience teams 💡Lucidworks is an all-in-one solution for intelligent enterp…
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📦Dmitry (⁠https://www.linkedin.com/in/dmkon) is the Senior Director of Solutions & Delivery at Access Solutions -⁠ ⁠⁠⁠⁠https://www.access.dev 📦Access is a B2B focused eCommerce development agency 📦Access provides turnkey B2B & B2C solutions with veteran BigCommerce, Shopify, Magento, WordPress, and JavaScript development teams 📦In this episode, Jas…
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🎓Joshua (⁠https://www.linkedin.com/in/lauerjoshua⁠) is the Founder & CEO of Lauer Creations and a freelance marketing consultant 🎓Joshua is a specialist in digital marketing and analytics, particularly in the area of Google Analytics 4/GA4 and Google Tag Manager 🎓Joshua was gracious enough to be our guest mentor for this episode of Mentoring Moment…
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