Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo

B2C Marketers Podcasts

show episodes
 
For B2C marketers, founders, and analysts who are tired of surface-level advice and ready to cut through the noise with smarter, data-informed decisions. Host Sundar Swaminathan, former Head of Brand Data Science at Uber and creator of the ExperiMENTAL newsletter, shares real-world insights, ROI breakdowns, and growth strategies from leaders at companies like Uber, Google, and Faire. Each episode helps you move from guesswork to grounded strategy so you can drive impact, prove marketing valu ...
  continue reading
 
Artwork

1
The Unstoppable Marketer®

Trevor Crump & Mark Goldhardt

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly+
 
Trevor Crump and Mark Goldhardt bring you quick marketing and entrepreneurial tips, tricks, and trends for DTC business owners, entrepreneurs, and marketers. These are lessons they've learned through the years of being right in the thick of scaling dozens of businesses. Whether you have an established business looking to grow, just starting your business journey, or trying to become a digital marketer, this marketing podcast will not let you down.
  continue reading
 
For entrepreneurs and business owners who want to grow their business with effective marketing plans and tools. If you wish to know more or get in touch, visit us at https://stepstogrowth.com/ If you want to assess your business against the key processes of marketing, to find where you are strong & what you need to fix NOW, get a FREE marketing plan assessment template (PDF), by clicking this link: https://marketing.stepstogrowth.com/marketing-assessment-template 1-on-1 Marketing Coaching an ...
  continue reading
 
Artwork

1
The Boost with Greg Rollett

Grommet & Affiliate Summit

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly+
 
The Boost is a new series designed to give publishers and media professionals the vital boost they need to elevate their business through content and commerce. Hosted by Emmy® Award-winning producer Greg Rollett, The Boost features interviews with top industry leaders—editors, publishers, directors of commerce, and Chief Revenue Officers—sharing how they propel and expand their businesses through innovative strategies in content, community, and commerce. The podcast is brought to you by Grom ...
  continue reading
 
The RevOps Hero Podcast will teach you how to improve and advance your company's revenue operations and your own career. Our clear, concise explanations will help you understand how new developments in the CRM, marketing automation, and data world will affect your company's customer journey lifecycle and pipeline.
  continue reading
 
Artwork
 
Every episode we talk to founders and leaders at some of the most exciting DTC brands in the world. We discuss their vision, how they launched, and how they are growing their brand.
  continue reading
 
Artwork

1
Unpacking the Digital Shelf

Digital Shelf Institute

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Weekly
 
Let’s talk through the future of brand manufacturing in the digital age. Welcome to Unpacking the Digital Shelf. For more commerce content for all brands CPG & beyond, visit us at www.digitalshelfinstitute.org
  continue reading
 
Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach. Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psy ...
  continue reading
 
Artwork

1
Data Dealers

Garrett Nann

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Daily+
 
Welcome to Data Dealers, where co-hosts Garrett Nann and Heather Gunn explore the power of data-driven marketing. Heather asks the big questions, and Garrett shares expert insights on using high-intent buyer data to cut customer acquisition costs and boost business through paid ads and omnichannel strategies. Perfect for small business owners and seasoned marketers alike, this podcast delivers practical tips and real-world examples to turn data into dollars.
  continue reading
 
Artwork

1
Experience Action

Jeannie Walters, CCXP

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Weekly
 
How do we do this customer experience thing anyway? Join award-winning customer experience (CX) expert Jeannie Walters as she answers real questions from overwhelmed leaders! Let's turn ideas into ACTION! From company culture to employee experience (EX) to customer service, Jeannie wants to help you demystify the process for enriching the customer experience. With over 20 years investigating the best and worst in CX, this international keynote speaker has heard it all... and now she's here t ...
  continue reading
 
As publishers turn to low-value and AI-generated content, they’re missing out on authenticity and original points of view. Conversations with MarTech is a new series highlighting interesting points of view and interesting roles in the marketing and marketing operations space. Season 1 of Conversations with MarTech debuts in January 2025. The premier season has already recorded five episodes, including: Kara Heater, Director of Marketing for the Savannah Bananas baseball club (What can market ...
  continue reading
 
Customer service, done right, can be your company’s single, biggest, competitive advantage. Join Customer Service Authority and best-selling author, John DiJulius, as he interviews leaders who are revolutionizing their industries. Hear their successes, and sometimes failures, that built best practices for exceeding expectations and gaining market share. Plus learn how these practices can be applied to your B2B or B2C business. Each episode provides CEOs, CXOs, COOs, CMOs, CHROs and other cus ...
  continue reading
 
Artwork
 
The Spark! with Shereen podcast show amplifies the voices of the Middle East startup ecosystem. Join Shereen Abdulla as she interviews government officials, entrepreneurs, and investors and about technology and innovation trends. This show was recorded in 2020 and 2021. The information provided is current as of the time of recording each episode. Shereen Abdulla produces business and finance content out of Spark! Studios in Dubai.
  continue reading
 
Artwork

1
The eCommerce Experience

Andrew Rogencamp

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly
 
B2B & B2C eCommerce insights, tips, success stories and fails. Where you can learn from OUR experience and become an eCommerce expert. In this podcast Andrew Rogencamp shares his wealth of B2B & B2C business experience to take you on an eCommerce adventure. Each month, you’ll hear from industry experts and meet people just like you – looking to take their business to new heights online. We’d love to hear from you! Connect with Andrew Rogencamp on LinkedIn, or email andrew.rogencamp@commercev ...
  continue reading
 
Great marketing doesn’t just build your brand, it builds your business and revenue growth. Revenue Boost: A Marketing Podcast is your free executive masterclass, built for decision-makers ready to turn strategy into revenue. Each compact episode is an insight-packed crash course, high-impact conversations with growth operators who’ve already cracked the code. My guests bring proven frameworks, demand-gen tactics, pipeline-acceleration tips, and revenue attribution hacks you can deploy immedi ...
  continue reading
 
Visit us a https://www.insiteadvice.com Insite Advice is a St. Louis Search Engine Optimization (SEO), web design, and digital marketing agency that focuses on delivering measurable results for B2B, B2C, and E-Commerce Clients. Conversion-focused, we offer clients the ability to pick and choose the services they need, whether it’s a new website, help with SEO or PPC, or providing the complete St. Louis SEO consulting package. Our slogan is ‘Digital Marketing that Delivers’, so we only recomm ...
  continue reading
 
Welcome to MarketMy.ai, the podcast for marketers who are shaping what comes next. Host Fiona Sherwood talks to smart, curious marketers from across sectors and seniority levels about how they got started, what they’ve learned, and where they think marketing is headed. From brand building and B2B growth to tech stacks and team leadership, every episode offers real-world insights for marketeers new and old.
  continue reading
 
Artwork

1
Bits and Bytes by Byteworks

Matthew P. Scott and Joey Wenzler

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly
 
A Broad array of topics in the technology space Informative, relevant, and engaging. Without the self-serving narrative. We aim to share industry best practices, drive awareness, and discuss what thought leaders share. Companies or manufacturers often only focus on their area of interest, which is short-sighted, limiting, and siloed. Our diversity and partner network offers substantial, informative value. Similar challenges and growth aspirations exist in the b2b and b2c space. This podcast ...
  continue reading
 
Market With Me Quikly is a podcast to inform, educate and assist B2C marketers in doing their jobs just a little bit better. Presented by Quikly, a marketing technology that leverages psychology to help your brand cut through the noise and motivate consumers in fun, turnkey ways.
  continue reading
 
Artwork

1
Pricing College Podcast

Joanna Wells and Aidan Campbell

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly
 
Get a free education when you attend Pricing College. Learn everything about pricing, value management, revenue management and how to build a pricing career. Join Joanna Wells and Aidan Campbell for entertaining and informative discussion every week.
  continue reading
 
The Top Secrets of Marketing & Sales podcast provides tips on how to increase sales, improve profit margins and grow your business. Each week, we address issues related to important topics like targeting your ideal prospects, fine-tuning your messaging, attracting the clients you need, monetizing social media, the MVPs of Marketing and Sales and much more. From mindset to marketing and prospecting to podcasting, the Top Secrets podcast helps B2B and B2C entrepreneurs, professionals and sales ...
  continue reading
 
Conversations with industry experts, tech leaders and masters in e-commerce that reveal the secrets of their success, and the most important lessons they learned while creating an impact with their business.
  continue reading
 
Artwork

1
What It Means

Forrester

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly
 
The age of the customer isn’t a tagline — it’s a fundamental shift in the market that is forcing companies and executives to change course. In Forrester’s What It Means podcast, we’ll examine those changes, what they mean, and what executives can do about them. ©2017, Forrester Research, Inc. and/or its subsidiaries. All rights reserved.
  continue reading
 
Artwork
 
A podcast featuring the leading email marketing and email deliverability experts and email geeks. I am Sella Yoffe, an email deliverability consultant from Israel. I work with global email senders, startups, and email service providers to improve their email deliverability and strategy. Join us in this podcast, where top email marketing and deliverability professionals share their tips and advice. --- Opening music from #Uppbeat (free for Creators!): https://uppbeat.io/t/reakt-music/deep-sto ...
  continue reading
 
As Marketers – B2B, B2C, Enterprise, SMB – we can’t help being somewhat overwhelmed by just how much is going on in MarTech! Make sense of Marketing Technology & Digital Marketing headlines with the Talking Stack experts - David Raab, Anand Thaker & handpicked Guests - and host Chitra Iyer. We promise practical connections between the Big News & your life as a marketer. It’s 20 minutes of honest, educative, thought-provoking - and often entertaining - discussion about all the latest in Digit ...
  continue reading
 
Hosted by Chris Russell, online recruiting's mad scientist, the RecTech podcast covers all aspects of recruiting technology and recruitment marketing including interesting new tools & vendors. You'll also hear how recruiters leverage technology to find talent. A great listen for HR tech vendors, HR professionals and recruiters everywhere. CONTACT: [email protected]
  continue reading
 
Artwork

1
Mohammed Bin Tarjim

Mohammed Bin Tarjim

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Daily+
 
Mohammed Bin Tarjim is an accomplished communication and marketing expert, known for his prowess as a multipreneur. With two decades of experience, he has honed his skills in strategic marketing, business development, media, social media, and event management. Mohammed's impressive portfolio includes collaborations with various private, government, semi-government, and nonprofit organizations. Throughout his career, he has consistently achieved outstanding results, demonstrating his ability ...
  continue reading
 
Artwork

1
Software Development, Finance and AI

Krish Palaniappan and Varun Palaniappan

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Weekly+
 
We’ve been doing Software Development and Architecture work for a while at Snowpal, and currently have several B2B and B2C products in production. In this podcast, we’ll share our experiences on a regular basis to help you & your teams build great software. The topics covered in this podcast will include Product Management, Project Management, Architecture, Development, Deployment, Security, Release Management, Sales, Marketing, Advertising, and just about everything else an ambitious, fast ...
  continue reading
 
Sold Out Sales School is not your average business podcast. It’s a sales revolution for women who market to real people—not other coaches. Hosted by Trish Ware, 7-figure mentor, labor nurse turned sales queen, and unapologetic chain-breaker, this show is your weekly wake-up call to step into bold visibility, magnetic messaging, and unshakable sales strategy. Inside, you’ll learn how to: 🔥 Build offers that fly off digital shelves 🔥 Speak with authority (even if you're the underdog) 🔥 Sell wi ...
  continue reading
 
Artwork

1
The Media Frenzy Podcast

MediaFrenzyPodcast

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly+
 
The Media Frenzy Podcast is your backstage pass to the boldest brand moments making waves—and making headlines. Hosted by Sarah Tourville and Dave McMullen, each episode unpacks the most viral, brilliant, and buzzworthy marketing moves through the lens of the Frenzy Framework: compelling emotional ideas, cultural context, contagious content, and fluid channels. While the spotlight often shines on big consumer campaigns, this podcast is made with B2B brand leaders in mind—showing how they can ...
  continue reading
 
Artwork

1
Commerce Innovators

Salesforce Commerce Cloud

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly+
 
Brought to you by the most complete, connected, agentic ecommerce platform, the Commerce Innovators podcast gives you a seat at the table with industry luminaries who've cracked the commerce code. Hear from brand leaders who are turning AI ambition into real-world agents and actions. Tune in for conversations about making your teams more productive and your customers more satisfied. As AI agents rewrite the rules of engagement, we'll help you navigate this new territory — so you can claim yo ...
  continue reading
 
Artwork

1
MAKING IT TO MARKET - WITH DAHLIA KELADA

Making it to Market - Dahlia Kelada

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly
 
On the "Making it to Market" podcast, we discuss everything about brand inception and product/service creation through to commercialization. Industry experts and business owners are invited to share their insights and best practices related to business planning, legal and regulatory considerations, manufacturing, supply chain, marketing, merchandising, B2B buyer methodology and B2C consumer psychology.
  continue reading
 
On APAC's B2B Growth Podcast, we unpack trends, bust myths, and deliver insights you can put to work today to drive growth in APAC. Hosted by Shahin Hoda & Vinnie Romano Produced by Shahin Hoda & Alexander Hipwell from xGrowth Subscribe to the xG Weekly Newsletter for weekly insights on B2B growth across APAC: https://xgrowth.com.au/newsletter
  continue reading
 
Artwork

1
StrategyCast

Lori Jones from Avocet Communications

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Weekly
 
The StrategyCast podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence are to success and longevity. Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 400 top busin ...
  continue reading
 
Artwork

1
B2B From A2Z Podcast

Antonio T Smith Jr

icon
Unsubscribe
icon
icon
Unsubscribe
icon
Monthly+
 
Welcome to the B2B From A2Z Podcast. Here, you will find real tips, real data, real facts, and real training. This podcast is not meant to be the #1 Podcast in the world, it is meant to give your #1 Resource for putting money into your pocket and prestige into your company. Let’s start adding value to your life in 5, 4, 3, 2, 1…
  continue reading
 
Growing a SaaS? Yeah, that's hard. Growing a SaaS without a clue what you're doing from a marketing and growth perspective? Pretty much impossible — especially if you want to break the $1M and $10M ARR marks. Kim Talarczyk sits down with Asia Orangio to extract and unpack all the strategic insights she holds in her brain from working with hundreds of SaaS companies and interviewing thousands of their customers. Together, they break down how to diagnose and troubleshoot growth challenges acro ...
  continue reading
 
Enter the realm where creativity and analytics converge, giving rise to a cutting-edge webcast, ’Marketing: Art and Science.’ This isn’t your typical business discourse; it’s an exploration of the fusion of artistry and science that defines modern marketing. Hosted by Lisa Martin, this captivating show features conversations with the industry’s top-tier CMOs and SVPs of B2B and B2C Marketing that explore customer conversion, revenue growth and innovative marketing strategies. Join Lisa as sh ...
  continue reading
 
EngageCast is a one-of-its-kind podcast series that brings to light riveting growth stories powered by WebEngage. Every episode features a conversation with top growth and marketing practitioners and entrepreneurs in the B2C space. Our stories cover the true essence of growth marketing, user engagement and retention, customer experience, entrepreneurship and a lot more.
  continue reading
 
Loading …
show series
 
Welcome to Sold Out Sales School - where we burn the bro marketing playbook and build real brands that actually convert. In this raw, unfiltered first episode, I’m sharing my full story: ➡️ From 25 years in a marriage that tried to shrink me ➡️ To walking away with seven kids and zero backup plan ➡️ To building Labor Nurse Mama into a 7-figure bran…
  continue reading
 
Lee shares the sales effectiveness habits that separate top performers from the rest: Why training alone doesn’t work—and what coaching really looks like How to develop curiosity and authenticity as sales superpowers What deliberate practice means (and why most teams skip it) How sales leaders can drive better prep, follow-through, and customer tru…
  continue reading
 
Let’s be honest: You don’t need another sales script or 17-step funnel. You need to know how to say what you mean in a way that moves people to buy. In this episode of Sold Out Sales School, I’m giving you the truth about problem-aware messaging—the exact strategy that took me from labor nurse with a dream… to getting stopped in European airports b…
  continue reading
 
Most people don’t love their jobs—and that’s not only normal, it might be healthier. Jay Schwedelson unpacks the toxic myth that everyone should “do what they love” and explains why chasing passion often backfires. He shares why he doesn’t love his own job (and why that’s fine), what actually matters more than love, and how redefining career fulfil…
  continue reading
 
Jay Schwedelson gets the truth about LinkedIn company pages from Michelle J. Raymond—and it’s not what you'd expect. Turns out those dusty, forgotten pages could be your brand’s biggest missed opportunity. They dig into what’s actually working now, why impressions are dropping for everyone, and how you can build a company presence that doesn’t feel…
  continue reading
 
Transitioning from high school to college is one of the biggest steps in a student’s life — but it doesn’t have to be overwhelming. In this episode of the Mackler Associates Academic Success Podcast, we explore how mentoring and tutoring for college prep can make all the difference for middle school students, high school students, and college bound…
  continue reading
 
Workleap, a leading Canadian software company building the AI-powered talent management platform teams actually love to use, has acquired Barley, an end-to-end compensation management solution. This acquisition marks a significant step forward in unifying two critical components of talent strategy: performance and compensation. Traditionally manage…
  continue reading
 
In this interview, Karthik sits down with Cole Mercier from DSG to uncover his unique role as Communications Manager, and how DSG is revolutionizing the skilled trades industry. He shares how DSG, a 100-year-old, 100% employee-owned wholesale distributor, is tackling the evolving landscape of communications, training and supporting tradespeople, an…
  continue reading
 
Mastering the Art of Listening Summary In this episode of the Customer Service Revolution podcast, John DiJulius and Denise Thompson discuss the importance of listening in customer service and leadership. They explore recent trends in customer experience, the art of listening, and practical tips for improving listening skills. The conversation emph…
  continue reading
 
Discovery vs. Optimization Marketing: Why Most Startups Get It Wrong | Libby Weissman (Caviar, DoorDash) In this episode of ExperiMENTAL, Sundar Swaminathan sits down with Libby Weissman (Caviar, Square, DoorDash) to unpack why so many startups fail to tell the difference between discovery and optimization marketing, and what it costs them. You’ll …
  continue reading
 
The Future of Growth Marketing Is Cross-Disciplinary | Sunil Subhedar (Uber, Canva, Anthropic) Welcome to the very first episode of ExperiMENTAL, the podcast for marketers and data scientists who are done with fluff and ready to go deep. In this debut episode, host Sundar Swaminathan sits down with Sunil Subhedar, Growth Marketing Lead at Anthropic…
  continue reading
 
In this episode of Playbook Broken, we explore how traditional marketing playbooks are becoming obsolete in the rapidly changing landscape influenced by AI and shifting buyer behaviors. Marc sits down with Zach Vidibor, CEO of Octave, to discuss the challenges and opportunities in modern go-to-market strategies. The conversation delves into the int…
  continue reading
 
You’ll learn: How to lead marketing teams through layoffs without losing trust Why recognition drives retention, performance, and collaboration How to operationalize values into your team culture The business case for investing in appreciation even during a downturn How to support employees through change with real empathy Whether you're scaling a …
  continue reading
 
In the rapidly evolving landscape of digital commerce, staying ahead of technological advancements is important for businesses seeking to deliver seamless and efficient customer experiences. This discussion explores the future of commerce innovation, featuring expert perspectives from Kchitij Kumar (KK) of Tumi, Kieran Lane of Amplience, and Becky …
  continue reading
 
If your email performance is slipping even though you're using that classic “letter format” style, there’s a reason—and it’s not what you think. Jay Schwedelson breaks down why hybrid-looking plain text emails are quietly tanking results, and what real 1:1 messaging actually looks like. Also: laser planetariums, shoe policies at TSA, and the weird …
  continue reading
 
Trevor Crump and Mark Goldheart dissect Dr. Squatch's $1.5 billion acquisition by Unilever, exploring how the brand mastered viral marketing through controversial comedy, strategic sponsorships, and top-of-funnel content. They reveal insights on navigating today's challenging e-commerce landscape, emphasizing the importance of standing out and taki…
  continue reading
 
When half a billion customers interact with your service each year, you gain rare insight into what truly drives—or destroys—customer loyalty. In this CX Pulse Check, Jeannie welcomes Marcus Story, Corporate Director of Customer Experience and Social Customer Care at Delaware North, for a candid conversation about the state of travel and hospitalit…
  continue reading
 
One of the biggest pain points for first-time founders is a lack of structure within their business. One of the most popular frameworks for quickly creating structure is the Entrepreneurial Operating System (EOS), but does it really live up to the hype? In this episode of In Demand, Asia and Kim do a deep dive into EOS. They break down its key comp…
  continue reading
 
Is your B2B marketing burning cash instead of building real growth? Get the no-fluff framework that turns scattershot tactics into revenue wins! Uncover the key shifts around strategy, value, and ROI that fuel consistent results. And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCas…
  continue reading
 
In this episode, Krish Palaniappan speaks with Ryan Caracciolo, founder of Striventa and Hyperdrive, about the intersection of sales and marketing and how to drive business growth. They discuss the importance of building relationships, understanding the sales funnel, and the role of inbound marketing. Ryan emphasizes the need for consistency in out…
  continue reading
 
If you want to create content that truly resonates, start by listening. Your audience is already telling you what they care about—you just need to ask the right questions and use their answers to fuel smarter, more personalized marketing. That's a quote from Rachael Bassey and a sneak peek at today's episode. Hi there, I'm Kerry Curran—B2B revenue-…
  continue reading
 
These are, how should I say it, interesting times to be a seller on Amazon. It’s good to be able to make decisions based on data in the midst of the chaos, so Jay Lovelace, CEO at Jungle Scout joined the podcast to lay out the trends that the data is identifying overall and across some specific categories that are on the move.…
  continue reading
 
Waitlists might sound boring, but Jay Schwedelson and Daniel Murray make them feel like a secret weapon you’re probably underusing. They break down why waitlists aren't just for trendy DTC brands and how you can use them to test demand, gather leads, and build buzz—without sounding like a scammy giveaway. Plus, you’ll hear some strong opinions on s…
  continue reading
 
Jay got a rare chance to dig into exactly how Amy Porterfield gets such ridiculously high value—and sky-high conversions—from her webinars, bootcamps, and intimate in-person events. And she doesn’t hold back. From rethinking your promo timing to why “masterclass” beats “webinar,” she shares the specific tactics she uses to drive results without bur…
  continue reading
 
“Visibility in the age of AI isn't just about ranking anymore—it's about being understood, trusted, and retrievable by the machines your buyers now rely on. These engines extract only the most relevant chunks of content to answer the query. And if your message isn't structured clearly or consistent across channels, you risk being invisible.” That's…
  continue reading
 
Let’s cut to it: If you’re doing all the things and still not making consistent sales— It’s not your offer. It’s your messaging. In this episode of Sold Out Sales School, I’m breaking down the brutal truth most coaches won’t tell you: 🧠 You’re not converting because people don’t get what you do. 👀 They’re confused. 😶 And confused people don’t buy. …
  continue reading
 
If you want to watch this YouTube failure unfold give me a 'subscribe' RIGHT HERE! https://www.youtube.com/@schwedelson/shorts appreciate you! J ㅤ Best Moments: (00:34) The real reason it’s powerful to admit when something isn’t working (01:45) Why YouTube Shorts will rule the internet in the next three years (03:00) Most marketers are dumping cont…
  continue reading
 
Jay finally gets to sit down with the queen of Facebook herself, Mari Smith, and she’s got strong words: “followers are dead.” But don’t panic—this episode is packed with real talk on what actually works now, how Meta’s algorithm thinks, and why your personal profile might be your biggest untapped asset. Mari Smith doesn’t just explain the changes—…
  continue reading
 
In this podcast episode, Krish Palaniappan discusses the evolving landscape of finance and technology, focusing on the business models of Tesla and Uber. He explores Tesla's expansion into Robotaxis and its implications for Uber's ride-hailing services. The conversation delves into market performance, sales analysis, and the competitive edge provid…
  continue reading
 
We explore the critical role of #IT infrastructure in Mergers and Acquisitions - from pre-acquisition technical due diligence to post-acquisition network integration. Hear firsthand from Andy Green, Director of IT for Guardian Pharmacy. He has done this repeatedly. He shares what to look out for, what often goes wrong, and how to build a scalable, …
  continue reading
 
Day in the life Summary In this episode, Denise Thompson and John DiJulius discuss various themes surrounding age, happiness, and the importance of kindness in society. They delve into the findings of the World Happiness Report, highlighting the decline in happiness in the US and the specific struggles faced by young adults. The conversation shifts…
  continue reading
 
Tired of being seen as sales support? David Heyworth reveals how marketing leaders can break free from the order-taking trap and own the entire go-to-market motion. From building sales discovery teams that report to marketing to creating personalised experiences that win enterprise deals, David shares battle-tested strategies for transforming marke…
  continue reading
 
Welcome to ExperiMENTAL, the podcast for B2C marketers, founders, and analysts who are done with surface-level advice and ready to make smarter, data-informed decisions. Hosted by Sundar Swaminathan, former Head of Brand Data Science at Uber and creator of the ExperiMENTAL newsletter, this show is your go-to space for cutting through noise and buil…
  continue reading
 
First up…Sapia.ai, the global leader in ethical and explainable AI for hiring, today announced the release of Job Analysis Studio (JAS™) — a next-generation AI product that enables enterprises to design structured, science-based interviews in minutes, for faster, fairer hiring decisions. https://hrtechfeed.com/sapia-lanches-job-analysis-studio/ Jov…
  continue reading
 
“Digital out-of-home is where attention lives. It's unskippable, brand-safe, and contextually relevant—right when and where people are most engaged. If your brand isn't showing up in high-dwell environments, you're missing a powerful and measurable way to connect.” That's a quote from Peter Schofield, VP of Partnerships at Atmosphere TV, and a snea…
  continue reading
 
If you’ve ever felt like you’re screaming into the void while some dude in a blazer tells you to “just niche down” or “build a funnel”… This one’s for you, Queen. Because I’ve been there. 👉 Spent $35K+ on a B2B coach who couldn’t teach me to sell to real moms 👉 Tried to follow systems that didn’t work for my audience 👉 Got stuck in a cycle of self-…
  continue reading
 
Industry visionaries such as Jean Roth from Hugo Boss and Helen Martin from 64labs delve into the groundbreaking potential of AI, data unification, and composable commerce to revolutionize customer engagement and strategy. The discussion unveils Hugo Boss's pioneering use of AI-driven strategies to elevate customer experiences and slash acquisition…
  continue reading
 
When Jenny from Lockhart, Texas asked whether email and social tips really apply to nonprofits, Jay Schwedelson gave a hard yes—and then proved it. This episode is all about how to rewire your calls to action with “inner dialogue” buttons that speak directly to what your audience is thinking. Whether you’re in nonprofit, B2B, DTC, or SaaS, these si…
  continue reading
 
In this podcast, Krish Palaniappan discusses the intricacies of day trading, focusing on the importance of timing, market fluctuations, and the analysis of trading data. He emphasizes the risks involved in trading and provides insights into how traders can interpret market movements to make informed decisions. Through case studies of specific stock…
  continue reading
 
Welcome to a special programming note! After taking a short break to refresh and refine our approach, we're excited to announce the relaunch of our podcast with some significant improvements. What's New: Brand clarity - We've simplified our name from "Growth Colony: APAC's B2B Growth Podcast" to "APAC's B2B Growth Podcast." Streamlined format - We'…
  continue reading
 
In this episode of the Unstoppable Marketer podcast, hosts Trevor Crump and Mark Goldheart interview Noah and Kelsey Cook, co-founders of Learning with Kelsey, a subscription box service for educational activities. The Cooks share their journey from Kelsey's initial preschool packets to a thriving business, discussing the challenges of entrepreneur…
  continue reading
 
When it comes to getting referrals proactively, that’s another thing people do as well. They think they have to wait until they have already sold something and the client is happy. And that’s not the case. I mean, when you’re talking about asking about referrals, you can do that at any stage, and at every stage, I mean, ask always, right? Why not? …
  continue reading
 
Most SaaS companies know customer research matters, but too often, it becomes a one-off project or gets pushed down the list. In this episode of In Demand, Asia and Kim break down how to make customer research a core part of your growth process. They share how their own approach to research sprints has evolved, what mistakes they made early on, and…
  continue reading
 
Why do some brands stay beloved for decades while others fade away? In this episode of StrategyCast, you’ll pick up timeless marketing imperatives, learn how to build lasting relevance, and find out why bold, consistent strategy is your brand’s secret weapon! And don't forget! You can crush your marketing strategy with just a few minutes a week by …
  continue reading
 
In this conversation, Krish Palaniappan and Peter Swimm, Founder of ToilVille, explore the evolving landscape of conversational AI and its implications for business, creativity, and society. They discuss the challenges and opportunities presented by AI, particularly in the context of team dynamics, productivity, and the future of work. The conversa…
  continue reading
 
For the first episode of the APAC edition of Unpacking the Digital Shelf, Teresa is joined by Paul Brooks, former GM of Retail Media at Coles360 to discuss the retail media scene in Australia. Paul shares his journey building one of Australia’s largest retail media networks, the growth phases retailers go through, and the real-world trade-offs that…
  continue reading
 
I don’t know whether it’s a holy grail, but certainly a worthy grail is getting your organizations to behave with an omnichannel mindset to hopefully connect with the consumer however and wherever they choose, driving better conversion and a more strategic joint approach with your customers. Kenvue has organized around that mindset to ensure that t…
  continue reading
 
Marketers throw testimonials on their sites like seasoning—but most are bland and forgettable. Jay Schwedelson and Daniel Murray are back in the bathroom (not literally, we hope) to explain why one great, specific testimonial beats a wall of fluff. They also dig into smarter ways to use logos, how to tailor social proof by tier, and why your custom…
  continue reading
 
Loading …
Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play