Best Businesslife Podcasts (2025)

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613 - Turn AI Chaos Into Client Results, Fast with Kate vanderVoort 37:35

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23h ago37:35

37:35

Why you should listen Kate breaks down exactly where to start, without chasing shiny tools. Learn how to build AI systems they’ll actually adopt. Kate shares how to train GPTs on your tone and strategy. If AI still feels overwhelming, like you’re already behind or unsure where to start, you’re not alone. In this episode, I speak with Kate VanderVoo…

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612 - AI Agents Are the New Hires with Ken Gavranovic 35:11

8d ago35:11

35:11

Why you should listen Learn how to build your own AI revenue streams now with agents and digital employees. Get a reality check on where AI adoption is really at—and how it’s disrupting mid-tier SaaS faster than you think. Hear practical agent use cases across sales, support, and delivery—straight from a tech leader who's helped raise $ 400 M+ and …

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611 - From CRM to Agents: How SaaS Consultants Can Sell Bigger Deals with AI 6:36

12d ago6:36

6:36

Too many SaaS Consulting Partners are stuck in wait mode. Waiting for Salesforce or HubSpot to drop the perfect AI feature. Waiting for clients to ask the right questions. Waiting until they feel “ready.” Meanwhile? They’re missing the highest-margin opportunity since CRM implementations first exploded: custom AI agents. In this episode, I break do…

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610 - Stop Competing on Vendor Badges: Build a Brand Clients Actually Want to Buy with Erica Hakonson 46:05

15d ago46:05

46:05

Why you should listen Learn how poor positioning and generic messaging quietly kill your deals before the first call. Erica shares what to do when word of mouth plateaus—and how to attract buyers who don’t know you yet. Discover how to be “AI-findable” and get found in marketplace searches before your competitors. If your marketing sounds just like…

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609 - RevOps Reimagined: AI, Agility, and the End of Cold Outreach with Jacki Leahy 27:08

22d ago27:08

27:08

Why you should listen Understand why rigid RevOps systems are failing SaaS teams today—and what to build instead. Get actionable tips on using AI (like Clay and ChatGPT) to scale without losing your personal touch. Hear how Jacki uses LinkedIn like a "social butterfly" to create inbound interest through strategic commenting. Still clinging to outda…

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608 - Your Challenge Isn’t Unique—But Your Response Is What Sets You Apart 11:37

26d ago11:37

11:37

If you’ve ever thought, “Am I the only one dealing with this?”—you’re not. In this solo episode of the Paul Higgins Podcast, I dive into the 5 most common challenges SaaS Consulting Partners are facing today—directly from real conversations inside our group calls. From burnout to ghosted deals, half-built funnels to delegation struggles, these aren…

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607 - More Deals, Less Drama: How AI Revolutionizes Outreach for SaaS Consulting Partners with Casey O’Toole 32:44

29d ago32:44

32:44

Why you should listen Discover how AI can continue conversations in your tone—without sounding robotic or off-brand. Learn how to win more deals by replying faster, even when you’re not online. Get clarity on what AI can handle in outreach—and where your human touch still matters. If you’re still stuck doing manual outreach—or your LinkedIn automat…

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606 - Beyond the Owner Bottleneck: Systematizing Your SaaS Consulting Firm with AI with Andy Forbes 35:39

1M ago35:39

35:39

Why you should listen Learn why most AI tools still underdeliver for Salesforce consultants—and how to close the gap with your own processes. Discover how to practically use ChatGPT Pro for Salesforce delivery (not just theory). Understand why AI Process Engineering is emerging as a critical trend—and what it means for the future of consulting. If …

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605 - You Can't Own a Niche You Don't Understand 7:10

1M ago7:10

7:10

Quick rejections. Ghosted follow-ups. Deals that vanish after a seemingly great call. Sound familiar? In this solo episode, I dig into the real reason your sales aren't landing—you're not speaking your clients' language. It’s not your solution that’s off—it’s your understanding of how your niche buyers actually make decisions. I share lessons from …

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604 - Why Your Client’s Outbound Isn’t Working—and the Data-Driven Fix That Is with Jordan Crawford 40:51

1M ago40:51

40:51

Why you should listen Learn why tech isn’t the real reason outbound fails—and how messaging rooted in insight changes everything. Discover how to craft Permissionless Value Propositions (PVPs) that prospects want to read before they know your name. Understand how to guide clients beyond tools like Clay and Apollo and into high-impact GTM strategies…

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603 - Unlock 95% Open Rates with SMS with Lee Weinberger 25:38

2M ago25:38

25:38

Why you should listen Discover why SMS and MMS messaging drastically outperform email—and how you can use that insight to drive real engagement and results for your clients. Learn how to easily integrate messaging into top CRMs like Salesforce, HubSpot, and Zoho—no dev team required. Ideal for SaaS Consulting Partners looking to expand their servic…

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602 - Stop Forcing Marketing You Hate—Play to Your Strengths Instead 4:19

2M ago4:19

4:19

Are you wasting precious time forcing yourself to do marketing activities you secretly hate? In this solo episode, I share how focusing on marketing tasks that don't align with your natural strengths is likely costing you clients, consistency, and sanity. I also reveal my own marketing mistake when I convinced myself that video was the answer, desp…

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601 - Why Most Salesforce Partners Miscalculate Customer Acquisition Costs with Paul Wnek 23:07

2M ago23:07

23:07

Why you should listen Discover how ExpandAP fills a critical gap in Salesforce by providing spend intelligence that ties your marketing investments directly to sales opportunities, campaigns, and customer lifetime value. Learn about a native Salesforce solution that can finally help marketing and sales leaders prove ROI on campaigns and customer ac…

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600 - From Bootstrap to 7 figures: Building a NetSuite Powerhouse Through Marketing with Nathan Garing 25:41

2M ago25:41

25:41

Why you should listen Nathan Garing shares how he bootstrapped and scaled his NetSuite consulting business to include dedicated sales and marketing teams, revealing practical growth strategies beyond the "solopreneur with referrals" stage. Discover how to build a dual revenue model by transforming client-funded custom solutions into productized app…

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599 - What I Actually Do And Why It Matters to You 11:55

2M ago11:55

11:55

Ever wondered what I actually do at Paul Higgins Mentoring beyond all the content you see? In this solo episode, I pull back the curtain to reveal exactly how I help SaaS consulting partners achieve breakthrough growth. You'll learn the critical difference between coaching and mentoring, and why my practical, experience-based approach delivers fast…

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598 - Breaking Into Trade Associations: A Tech Consultant's Guide with Chris Vaughan 25:00

3M ago25:00

25:00

Why you should listen Chris Vaughan reveals the untapped potential of industry associations as a lead generation channel for tech consultants, including a game-changing resource that helps you instantly find the right associations for your niche. Learn who to approach within associations, what marketing assets to leverage, and how to position yours…

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597 - Growth Lessons: Balancing Partners, Inbound and Outbound with Scott Hollrah 23:50

3M ago23:50

23:50

Why you should listen Scott Hollrah shares his 10-year journey scaling Venn Technology from referrals to a 35-person company, revealing a winning mix of partner relationships, inbound marketing, and their new outbound strategy. Discover the game-changing marketing hire that transformed their business and how giving up control allowed Scott to overc…

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596 - The Productivity System That's Adding Hours to Tech Consultants' Days 9:24

3M ago9:24

9:24

If you're drowning in emails, your task list is overflowing, and you can't find enough hours to focus on growing your business, this episode is for you. I'm sharing a game-changing productivity framework I've refined over 28 years, including my time at Coca-Cola and Franklin Covey, and now mentoring tech consultants and SaaS partners. I've seen a c…

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595 - From Salesforce Insider to AppExchange Expert with Peter Ganza 31:16

3M ago31:16

31:16

Why you should listen Peter shares his insider expertise as a former Salesforce employee on how to optimize your AppExchange listing to generate more quality leads and close more deals. Discover why most Salesforce partners struggle with the same fundamental go-to-market problems and learn the unconventional strategies that can help you stand out f…

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594 - Picking the Right Platform: Building and Selling an 8-Figure Amazon Agency with John Ghiorso 34:31

3M ago34:31

34:31

Why you should listen John Ghiorso shares his journey from freelance to building an eight-figure agency, offering invaluable lessons for anyone looking to scale their service-based business. Learn effective methods for bootstrapping growth and discover high ROI activities that can transform your agency's performance. Gain practical advice on levera…

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593 - The Tech Consultant's Guide to AI What's Actually Working in 2025 9:21

3M ago9:21

9:21

Are you feeling overwhelmed by the endless tasks of content creation, sales call reviews, and proposal writing? You're not alone; many tech consultants and SaaS partners face this challenge. In this episode, I’ll share how I cut my content creation time from 90 minutes to just 30 minutes a week using AI tools. You can expect practical insights on l…

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592 - AI in Tech Consulting: Future Opportunities and Threats with Keith Gutierrez 34:58

4M ago34:58

34:58

Why you should listen Explore the opportunities and threats that AI presents to businesses, particularly in the agency and consulting sectors. Learn why transitioning to value-based pricing is crucial for maintaining profitability in an AI-driven landscape. Discover how AI agents can be licensed and utilized by clients, enhancing operational effici…

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591 - Increase Sales Follow-Up With Your Sales AI Assistant with Isabella Bedoya 32:19

4M ago32:19

32:19

Why you should listen Discover how AI can automate your sales follow-up, providing a reliable alternative to human salespeople without the downsides of illness or fatigue. Learn three key areas where sales AI can be implemented, along with simple exercises to assess its effectiveness for your business. Understand how implementing a sales AI can sig…

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590 - Visual Maps and Sandboxes: Making Tech Solutions Tangible for Clients 6:08

4M ago6:08

6:08

Have you ever left a sales meeting feeling uncertain whether your potential client will buy? If you've experienced clients nodding along but still feeling overwhelmed, you're not alone. In this solo episode, I share two powerful actions you can take to simplify the buying process for your clients. First, we'll explore the importance of using a visu…

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589 - AI 1st business with John Munsell 45:39

4M ago45:39

45:39

Why you should listen Learn from the expert: John Munsell, CEO of Bizzuka, shares his extensive knowledge on implementing AI strategies that save businesses time and money. Discover innovative ways to use AI in business proposals and how to foster an AI-first culture within your organization. Learn valuable tips on avoiding mistakes when integratin…

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588 - From Website Shame to Website Fame with Greg Merrilees 33:00

4M ago33:00

33:00

Why you should listen Learn why your website should be the central hub of your marketing efforts and how it can convert visitors into leads and sales. Discover five essential design principles that can transform your website into a powerful marketing tool. Gain access to a valuable quiz to review and improve your website, helping you identify gaps …

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587 - The Painful Truth About Ignoring Business Warning Signs 5:12

4M ago5:12

5:12

Are you sacrificing family time for work, convincing yourself it's just temporary? In this solo episode, I share a personal story that underscores a critical issue many tech consultants face: ignoring warning signs in their business. Let’s explore how to recognize these signs and take action before they lead to bigger problems. Resources and Links …

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586 - Do Google Ads Work for Tech Consultants with John Horn 27:55

4M ago27:55

27:55

Why you should listen Learn how Google Ads work specifically for tech and consulting businesses, including different types of campaigns and their effectiveness. Discover why Google remains a dominant player in digital advertising and how to leverage its strengths even in a competitive landscape. Gain insights into the power of retargeting ads and h…

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585 - The LinkedIn Assistant That Helps Users Save Time and Make Money with Joe Apfelbaum 37:19

5M ago37:19

37:19

Why you should listen Learn about evyAi, an AI-driven tool designed to streamline your LinkedIn engagement and help you connect with potential clients effortlessly. Joe shares valuable insights on overcoming fears that prevent you from being more active on LinkedIn, helping you to grow both personally and professionally. Gain practical tips on how …

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584 - 2025 Best Year Yet 7:07

5M ago7:07

7:07

Are you feeling overwhelmed by the endless sea of advice on growing your tech consultancy? You’re not alone. Many tech consultants find themselves lost in a mix of YouTube videos, blog posts, and the latest AI tools, all while struggling to identify what truly works for their businesses. In this solo episode, I’m here to help you cut through the no…

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583 - 2024 Wrap Up 10:45

5M ago10:45

10:45

As we look back on 2024, it's time to reflect on the lessons learned and how we can leverage them to accelerate our growth in 2025. This is our final episode for the year. Join me as we celebrate a remarkable year with over 10,000 downloads and numerous success stories from tech consultants like you. I want to express my gratitude to everyone who h…

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582 - Happy holidays 3:46

6M ago3:46

3:46

Picture this: you're racing to complete a project before the holidays, but then it hits you—the most valuable project is the time spent with loved ones. In this solo episode, I take a moment to reflect on the importance of prioritizing family during this festive season. As tech consultants, we often focus on optimizing systems and driving business …

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581 - The Uncomfortable Truth About AI and Your Tech Consultancy 7:05

6M ago7:05

7:05

Have you ever woken up to find that the SaaS platform you've built your consultancy around has introduced AI features that could automate most of your work? This isn't just a hypothetical situation; it's a reality many of us are facing today. In this solo episode, I dive into the significant impact of AI on our industry, inspired by a thought-provo…

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580 - From Messy CRM to Revenue Engine: Clay Implementation Secrets with Patrick Spychalski 29:16

6M ago29:16

29:16

Why you should listen Learn how Clay.com can transform your messy data into actionable insights, helping you generate better leads for your business and clients. Hear about a successful campaign, showcasing how effective data management can lead to significant business growth. Discover Patrick's secrets to building a successful YouTube channel that…

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579 - Scaling Your Salesforce Practice Through Masterminds with Jon Ewoniuk 29:36

6M ago29:36

29:36

Why you should listen Discover how to effectively use LinkedIn to generate leads and engage potential clients, leveraging John's proven techniques. Learn how to balance onshore and offshore teams to maximize efficiency and service delivery in your Salesforce practice. Explore the benefits of the 360 Salesforce Mastermind, designed to help Salesforc…

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578 - Win More Deals with Live Proposal Reviews 8:14

6M ago8:14

8:14

Are you tired of sending proposals into a black hole only to hear back that the client chose a different direction? In this solo episode, I delve into the importance of presenting proposals live instead of sending them via email. I share insights from my experience working with tech consultants and highlight how focusing on business outcomes can le…

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577 - The Essential Role of Business Analysis in Tech Consulting with Vanessa Grant 34:19

6M ago34:19

34:19

Why you should listen Learn how to effectively connect business needs with technical solutions, ensuring your projects meet user and organizational goals. Discover why the role of business analysts remains crucial in an AI-driven world, emphasizing the importance of communication and empathy. Understand the benefits of joining the Salesforce Busine…

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576 - Salesforce + Inventory: The NAO ERP Solution with Wayne Macartney 35:06

7M ago35:06

35:06

Why you should listen Discover how Nao ERP can streamline inventory management within the Salesforce ecosystem, addressing a common pain point for small businesses and SMEs. Learn how Nao ERP stands out against complex ERP systems by offering seamless integration and user-friendly features. Gain insights on how effective communication and understan…

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575 - The Art of Asking $300K Questions Sales Skills for Tech Consultants 8:27

7M ago8:27

8:27

Are you losing deals because you jump straight into your pitch without fully understanding your client's problems? In this episode, I discuss the critical skill that separates average tech consultants from exceptional ones: the art of asking powerful questions. Drawing on my experience mentoring tech consultants and insights from over 300 interview…

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574 - Revolutionizing Customer Care: How AI is Outpacing Old-School Software with Alex Levin 24:38

7M ago24:38

24:38

Why you should listen Discover how traditional contact centers are evolving from cost centers to revenue-generating hubs. Learn how AI agents can enhance customer interactions and drive revenue growth, backed by real-world examples. Understand how Regal.io is positioned to integrate seamlessly with existing tech stacks to improve customer experienc…

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573 - Beyond Borders Leveraging Overseas Talent to Boost Your Tech Consultancy with Andrew Jacoby 30:04

7M ago30:04

30:04

Why you should listen Discover why Andrew Jacoby believes hiring a virtual assistant (VA) is essential for business growth and how it differs from common narratives. Learn about the beliefs that foster trust between business owners and their virtual assistants, making collaboration more effective. Understand how Good Shepherd Staffing not only help…

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572 - The Tech Consultant's Marketing Playbook: From Overwhelmed to Overbooked 7:57

7M ago7:57

7:57

Feeling overwhelmed by the multitude of marketing strategies available to tech consultants? In this solo episode, I summarize a comprehensive marketing playbook designed to help you build a solid foundation and grow your tech consultancy. Drawing from my experience and a recent case study with a Zoho consultant, I outline a four-quarter approach to…

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571 - Unlocking Revenue Potential: How Clay Revolutionizes Client Data Management for Tech Consultants with Yash Tekriwal 37:25

7M ago37:25

37:25

Why you should listen Learn why Clay is essential for tech consultants and how it can streamline your revenue processes. Gain insights into specific examples of how Clay can enhance the efficiency of your SaaS operations. Understand how implementing Clay can increase revenue for you and your clients. Are you tired of wasting valuable time on outdat…

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570 - Fix Any Process With The M4 Method with Derrick Mains 37:24

7M ago37:24

37:24

Why you should listen Learn how to shift your approach to process improvement with Derek Mains, an expert in operations and process engineering. Discover the powerful M4 method—Map, Measure, Manage, and Motivate—that can streamline your processes and enhance team performance. Gain practical examples and strategies that you can implement immediately…

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569 - AI-Powered Content Creation for Time-Strapped Tech Consultants 9:58

8M ago9:58

9:58

Are you struggling to create compelling content and sales messages due to time constraints and budget limitations? In this solo episode, I address this common pain point tech consultants face. I’ll explore how AI agents and crafted prompts can revolutionize your content creation process, allowing you to save time while enhancing the quality of your…

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568 - From Hip Hop to High Tech Mastering ServiceNow with Merv Small 36:57

8M ago36:57

36:57

Why you should listen Gain valuable knowledge from Merv Small, who has over 12 years of experience building a successful ServiceNow practice. Learn how to maximize the platform's capabilities and drive value for your organization. Discover Merv's unique approach to generating leads through ServiceNow and personal networks, providing actionable stra…

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567 - Cracking the verticalization Code with Tom Hall 37:23

8M ago37:23

37:23

Why you should listen Discover how to transform project-based work into a sustainable, recurring revenue model. Learn from Tom Hall about leveraging verticalization and the Zoho platform to enhance your business. Gain actionable tips on building your brand through events, social media, and creating a "moat" around your product. Are you struggling t…

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566 - Beyond the SaaS: Cracking the Code of Business Owner Psychology 7:27

8M ago7:27

7:27

Are you struggling to close deals because you're too focused on your services? In this solo episode, I discuss a critical topic for tech consultants: understanding profit from the owner's perspective. I also share a valuable lesson learned from my time at Coca-Cola. If you want to refine your sales approach and foster stronger client relationships,…

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565 - From Startup to Exit: Building a 10-Year Plan for Your Tech Consulting Business with Greg Poirier 39:08

8M ago39:08

39:08

Why you should listen Learn the steps Greg took to successfully exit his tech consulting business after a decade. Discover how Greg leveraged content to drive growth and expedite the sales process. Understand the importance of a remuneration plan that motivates your team and ensures business continuity. Are you feeling uncertain about how to plan y…

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564 - Removing Growth Barriers with Top Talent with Matt Yahes 31:39

8M ago31:39

31:39

Why you should listen Learn how outsourcing to top talent, particularly from the Philippines, can help you scale your business effectively. Hear a compelling example of how a Chief of Staff role transformed a client’s business operations and growth trajectory. Understand the common misconceptions about hiring remote talent and how to shift your min…