On The Lawyer's Edge podcast, attorney and professional business coach Elise Holtzman sits down with successful lawyers, legal marketing specialists, business leaders and authors to talk about how lawyers and law firms can grow and sustain healthy, profitable businesses.
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Elise Holtzman Podcasts
A podcast featuring interviews with small business owners and industry experts to help you solve the marketing and business development challenges that come with running your own firm.
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The Dealmakers’ Edge with A.Y. Strauss dives deep into the world of commercial real estate, bringing you exclusive stories, insights, and strategies from the industry’s top investors, developers, and dealmakers. Hosted by Aaron Strauss, founder and managing partner of A.Y. Strauss, a leading real estate law firm, this podcast offers a behind-the-scenes look at what drives success in commercial real estate. From uncovering the unique edge of industry leaders to exploring the challenges and tr ...
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Stop Tolerating, Start Leading feat. Vanessa Shaw
28:16
28:16
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28:16Most law firm owners are stuck not because they’re doing the wrong things—but because they’re tolerating too many of them. In this episode, Vanessa Shaw breaks down the mindset shift from practitioner to CEO and why shedding low-value tasks is the first step toward building a law firm that serves you. If your firm feels heavy, this episode is your …
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How to Escape the Law Firm Grind with Systems That Actually Work feat. Adam Ouellette
24:12
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24:12⚙️ Feeling stuck in a never-ending loop of admin tasks, burnout, and 15-hour days? In this episode, former lawyer and law firm owner Adam Ouellette reveals the exact systems he used to reclaim his time, scale his practice, and finally walk away—on his own terms. If you’re ready to stop surviving and start designing a practice that runs with less of…
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Chris DeSantis | Why I Find You Irritating: Navigating Generational Friction at Work
43:51
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43:51Talk to any senior partner in a law firm, and you’re likely to get a complaint or snide comment about the younger generation of lawyers being lazier, more entitled, and less interested in making partner or assuming leadership roles than their predecessors. On the flip side, some younger lawyers will be all too happy to tell you that senior lawyers …
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Scaling Safe Harbor in Distressed Real Estate with Rafael Serrano
26:36
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26:36Rafael is the Founder and Managing Partner and is Chair of the Investment Committee. He has managed over $1B of performing and non-performing commercial and residential mortgage loans, defaulted debt instruments, and distressed real estate assets transactions in both Domestic US and International markets. From 1992 to 1999, he was the founder and C…
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Leadership Lessons for Dealmakers with Elise Holtzman
31:11
31:11
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31:11Elise Holtzman is the CEO of The Lawyer’s Edge®, an executive coaching and consulting firm where she and her team have spent over 16 years helping law firms build thriving businesses by transforming lawyers into better business developers and leaders. A former practicing attorney, Elise brings first-hand knowledge of the legal profession’s demands …
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Strategic Growth in Urban Real Estate with David Berg
26:07
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26:07David Berg is a Partner at Infinity Real Estate, where he oversees acquisitions, investment ventures, and the firm’s overall investment strategy. Since joining in 2011 as Investment Director, David has led Infinity’s expansion into the Philadelphia and Miami markets while managing key lender and investor relationships. Under his leadership, the fir…
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Sophie Lechner | Leverage the Power of LinkedIn with The Magnet Model
33:34
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33:34Sophie Lechner is a former practicing lawyer turned business coach, speaker, and author with two decades of LinkedIn expertise. She helps mission-driven professionals turn marketing from a chore into a joy, enabling them to attract clients like a magnet rather than chase them down. Sophie is the creator of The MAGNET Model, a framework that simplif…
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Jennifer Gardner | Using the Art and Science of Influence to Be a More Persuasive Lawyer
35:57
35:57
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35:57Jennifer Gardner is a Los Angeles-based trial lawyer and persuasive communications consultant. Her three-decade career spans entertainment litigation, serious criminal cases, and business and real estate disputes. Jennifer teaches high-performing professionals how to grow their influence, impact, and executive presence through her programs The Art …
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Scaling Smart Real Estate Development with Avner Krohn
35:25
35:25
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35:25Avner Krohn is the Founder, Chairman, and CEO of Jasko Development, a vertically integrated real estate development firm based in New Britain, Connecticut. Under his leadership, Jasko has delivered a wide range of projects across the multifamily, healthcare, and retail sectors—focused primarily on underserved urban cores in the Northeast. Avner lau…
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Coaching for Lawyers: What It Is, What It Isn’t, and Why It Works
26:51
26:51
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26:51Coaching is often misunderstood in the legal profession. It’s not about giving advice, cheerleading, or fixing a problem. It’s about creating space for clarity, growth, and meaningful change. In this solo episode, Elise Holtzman shares what lawyers need to know about professional coaching, including how it works, when it’s most effective, and how l…
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Pat Gillette | Just Ask! How Women Can Succeed as Rainmakers AND Law Firm Leaders
31:15
31:15
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31:15Pat Gillette is one of the country’s leading voices on gender equity in the legal profession. A seasoned employment litigator, rainmaker, and law firm leader, Pat spent 40 years in practice before shifting her focus to empowering women lawyers through speaking, writing, and consulting. She is a sought-after advisor on advancing women and diverse at…
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State of the Distressed Real Estate Market with Greg Corbin
34:00
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34:00Greg Corbin is the President and founder of Northgate Real Estate Group, which specializes in the sale and workout of distressed properties. In addition, he has deep expertise in judicial and UCC foreclosures, loan and REO sales, restructuring, and stalled construction sites. He’s widely recognized as one of the most active and sought-after industr…
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Denise Baker | Leading a Law Firm: Hot Topics, Tough Calls, and Leadership Lessons
33:31
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33:31Denise Baker is a Co-Managing Partner of one of Canada’s oldest and most prestigious firms, WeirFoulds. In addition to that role, she advises on complex municipal and land use planning law issues that appear before multiple courts and tribunals. She also participates in mediations and negotiations to effectively resolve disputes before they get to …
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Christa Brown-Sanford | Why Staying True to Your Mission Is Crucial to Achieving Rainmaker Success
34:40
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34:40Christa Brown-Sanford is a partner at Baker Botts in Dallas and chair of its Intellectual Property department. She also serves on the firm’s Executive and Diversity and Inclusion committees and is an adjunct professor at SMU’s Dedman School of Law, where she speaks regularly on patent matters. At every stage, she provides guidance on patent procure…
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Servant Leadership, AI, and the Future of Brokerage with Bob Knakal
30:17
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30:17Bob Knakal is a name everyone knows in commercial real estate. Since 1984, he’s brokered over 2,399 buildings in the New York City area, with a market value approximating $22 billion. For 26 years, he owned and ran Massey Knakal with a focus on building a culture of servant leadership, training people, and dominating the market. He eventually sold …
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Katie Schwarting | The Surprising Habits of a Successful Rainmaker
41:52
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41:52Katie Schwarting is a real estate lawyer and partner at Seyfarth Shaw LLP in Charlotte, North Carolina. Her practice focuses on commercial mortgage-backed securities such as conduit and single asset, single borrower and Freddie Mac securitizations, and collateralized loan obligations. She works with servicers and special servicers on legal issues r…
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You Made Partner—Now What? How to Succeed in Your New Role
27:46
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27:46Making partner at your firm is a significant milestone, but successfully transitioning from associate or counsel to partner isn’t automatic. It requires a mindset shift, strategic planning, and the development of new skills to ensure long-term success. In this episode of The Lawyer’s Edge podcast, Elise Holtzman shares six actionable tips to help y…
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Reputation and Relationship Building in Commercial Real Estate with Jonathan Zamir
32:47
32:47
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32:47Jonathan Zamir is the founder and managing partner of real estate investment firm Keystone Equities. Keystone operates as both a private equity and private credit platform and focuses on acquiring, redeveloping, and repositioning commercial and residential properties in key U.S. markets while also originating and managing debt investments. Under Jo…
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Molly Kremer | Stop Losing Billable Time! A Guide to Higher Hours and Lower Stress
28:30
28:30
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28:30Molly Kremer is a certified life coach and former Biglaw litigator. As a high-achieving lawyer for 16 years, she made mistakes in how she approached billing her time which resulted in unintended and unsatisfactory outcomes. When she pursued her life coaching certification in 2021, she started understanding the real reasons behind her unhelpful bill…
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Priyanka Timblo | From Outsider to First Chair: The Evolution of a Top-Tier Trial Lawyer
31:40
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31:40Priyanka Timblo is a partner at Holwell Shuster & Goldberg, a New York-based litigation boutique. Her practice focuses on trials and high-stakes commercial litigation and arbitration, primarily antitrust and breach of contract. She represents several large companies in antitrust trials and arbitration, such as the payment card network Visa and the …
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Amanda Sexton | Creating Content That Converts
40:59
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40:59Amanda Sexton is the founder and CEO of FocusWorks Marketing. Her agency uses the power of digital marketing to grow law firms through content that converts. For 15 years, she has shaped brand development, created award-winning content, and helped service providers like law firms create successful marketing campaigns. Amanda is also president of Ne…
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Hieu Williams | Accelerate Your Career Growth with the Power of Questions
31:49
31:49
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31:49Hieu Williams is a partner with Hirschfeld Kraemer, an employment law boutique she also helps manage in San Francisco. She regularly defends employers against claims of discrimination, harassment, wrongful termination, retaliation, breach of contract, and wage and hour class action violations. Her employment law experience includes representing org…
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Leadership and Governance in a Multi-Generational Business with Garvin Brown
32:17
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32:17Garvin Brown recently retired from Brown-Forman Corporation, the company behind Jack Daniel’s Tennessee Whiskey, founded by his great-great-grandfather in 1870. His career with the company began as a wine salesperson in New York and evolved through various corporate and operational roles. By 2007, Garvin had become chairman, steering the company th…
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Elise Holtzman | How to Get the Most ROI From Your Next Conference
32:04
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32:04Many lawyers dismiss conferences as a drain on time and money. And frankly, they’re right—unless you know how to make the most of them. With the right approach, conferences can transform from missed opportunities into a cornerstone of your business development strategy. In this episode of The Lawyer’s Edge podcast, Elise Holtzman shares actionable …
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Ben Chiriboga | How the Evolution of Technology Is Changing Legal
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35:43Ben Chiriboga left the law firm lawyer track at the young age of 30, choosing instead to set out on a journey to find his unique place in law. Eventually, he found it in legal tech, which led him to become a legal tech executive with Nexl. Nexl is a legal tech company that helps law firms grow by uniting marketers, business development, and lawyers…
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Empathy and Leadership in Real Estate with Stephen Bittel, Founder and Chairman at Terranova Corporation
29:13
29:13
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29:13In this episode of The Dealmaker’s Edge, Aaron Strauss is joined by Stephen Bittel, founder and chairman of Terranova Corporation. With over four decades of experience, Stephen shares his remarkable journey in real estate and offers insights on leadership, market strategy, and the importance of empathy in business. From his early days in Miami to m…
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Filling the White Space with Russ Krivor, CEO and Founder of Sovereign Properties
23:31
23:31
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23:31Russ Krivor, CEO and Founder of Sovereign Properties, joins the podcast this episode. They discuss Russ's journey in real estate, the importance of education, navigating entrepreneurship, raising capital, market insights, the future of senior living, and the significance of building relationships in business. Russ shares valuable lessons learned th…
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Lucille Karp | Risk, Balance, and Leadership: Insights from a Law Firm General Counsel
32:05
32:05
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32:05Lucille Karp is a partner at McElroy, Deutsch, Mulvaney & Carpenter, a New Jersey-based firm with 140 practicing lawyers across 13 offices in nine states. She serves as the firm’s General Counsel, co-chair of the transactional group, and co-chair of the hiring committee. Lucy earned her undergraduate degree from Rutgers University’s College of Engi…
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Joshua Wurtzel | How to Get Started as a Rainmaker - And Succeed!
40:58
40:58
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40:58Joshua Wurtzel is a commercial and real estate litigation partner at Schlam Stone & Dolan LLP, a Manhattan boutique law firm that represents businesses, non-profits, and individuals in complex and corporate matters. He has successfully represented public and private companies and prominent individuals in both federal and state court. With his focus…
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Terri Adler | How to Build a Thriving Boutique in a BigLaw World
39:55
39:55
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39:55Terri Adler is a visionary leader and creative attorney who focuses on the commercial real estate industry. As the Managing Partner of Adler & Stachenfeld, a boutique real estate law firm in New York City with nearly 50 attorneys, Terri has guided the firm’s growth to become one of the city’s leading real estate law practices. With a wealth of expe…
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The Growth Mindset with Robert Logan, Principal at B&D Holdings
20:58
20:58
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20:58On this episode, managing partner Aaron Strauss sits down with Robert Logan of B&D Holdings to explore the strategies driving their impressive growth in industrial real estate. Rob Logan is a Principal at B&D Holdings. Based in New Jersey, B&D Holdings is a privately held investment and development firm with a real estate portfolio of over 200 prop…
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Elise Holtzman | 3 Essential Pillars of Business Development for Lawyers
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30:45Business development can often feel daunting. Even lawyers who recognize its importance frequently grapple with where to begin and how to execute effectively. Without a well-defined strategy, it’s easy to become overwhelmed, discouraged, and ultimately disengage from the process. In this episode of The Lawyer’s Edge podcast, Elise Holtzman breaks d…
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Future of CRE Technology with Yannis Papadakis, Business Development Manager and Podcast Host at CREXi
28:31
28:31
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28:31Yannis Papadakis is a Business Development Manager and Podcast Host at CREXi. Based in Los Angeles, CREXi is a commercial real estate community, marketplace, and technology company that simplifies transactions and accelerates business for brokers, buyers, agents and tenants. Yannis is responsible for building relationships with commercial real esta…
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Morris Tabush & Darragh Fitzpatrick | Finding Clarity Amidst Law Firm Technology Overload
40:38
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40:38Morris Tabush is a community activist, tech hobbyist, and serial entrepreneur. Growing up passionate about technology and helping others, he turned that passion into a business in 2000 by founding the Tabush Group with a mission to simplify IT for businesses. He oversees all aspects of the firm’s business and focuses on delivering outstanding servi…
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Amanda Koplos | How Legal Administrators Help Unlock Your Law Firm’s Potential
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37:13Amanda Koplos is the Chief Operating Officer (COO) of the Central Florida-based law firm Shuffield, Lowman & Wilson. She has 20 years of experience in various law firm leadership positions and currently serves as the president of the Association of Legal Administrators (ALA). ALA is a premier professional association with 9,500 members that exists …
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Laura Leopard | How to Leverage Data to Help Your Law Firm Grow
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39:14Laura Leopard is the co-founder and General Manager of Leopard Solutions, the largest law firm data platform serving the legal industry with actionable intelligence and insights on more than 5,500 law firms worldwide and 6,800 U.S. corporate legal departments. She has spearheaded Leopard Solutions’ growth and development over the company's 18-year …
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Revolutionizing Rentals with Jordan Kavana, Founder and Chairman of ARK Homes for Rent
30:31
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30:31Jordan Kavana is the Founder and Chairman of ARK Homes for Rent, established in 2021. ARK Homes for Rent is a real estate investment company that owns, operates, and manages a nearly $2 billion portfolio of rental properties located across the Sunbelt of the United States. For nearly three decades, Jordan has built and led several successful ventur…
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Michael Ellenhorn & Julie Henson | Grow Your Law Firm Through Strategic Lateral Hiring
43:14
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43:14Michael Ellenhorn founded Decipher Investigative Intelligence to help clients create safer, more productive, and more profitable workplaces through reliable investigative intelligence. He counsels clients on mitigating risks associated with the hiring process and is a frequent speaker on the topic of lateral hiring, integration, and talent acquisit…
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Debbie Foster | The Importance of Leadership AND Management in Law Firms
39:11
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39:11Debbie Foster, CEO of Affinity Consulting, can build relationships with even the most challenging personalities. She is a nationally recognized thought leader on people, strategy, efficiency, and innovation in professional legal organizations. Her first project involving increased efficiency and change management came when she computerized the orde…
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Alé Dalton | Smoothing the Path From First-Generation Professional to BigLaw Partner
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41:39Alé Dalton is a partner at the national law firm Bradley Arant Boult Cummings. Working with their Healthcare Practice Group, which is consistently ranked as one of the best in the country, she provides practical advice to clients on a wide range of transactional, operational, and regulatory matters. She also participates in Bradley’s pro bono progr…
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The Veteran Investor with Boots Dunlap, Co-founder and CEO, RRA Capital
26:36
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26:36Boots Dunlap is the Co-founder and CEO of RRA Capital. With offices in midtown New York City and Phoenix, Arizona, RRA Capital is a real estate investment firm that provides customized debt products at institutional pricing for real estate sponsors across the United States. Notably, RRA is a Veteran-founded, owned, and operated real estate investme…
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Seeking Alpha with Adam Heine, CEO & President, Consolidated Development Corporation and Camden Securities Company
22:51
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22:51Adam Heine is the CEO and President of both Consolidated Development Corporation and Camden Securities Company. He is also the founder of Great Hill Investments, LLC. At Camden Securities, Adam is responsible for overseeing all aspects of investment, development, and property management. Since joining Camden in 2009, he has successfully overseen th…
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Creativity and Capital Markets with David Lubin, Founder and Managing Partner, Clairmont Group
27:24
27:24
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27:24David Lubin is the founder and managing partner of Clairmont Group. Based in New York, Clairmont Group is a fully integrated real estate investment and management firm that invests in mixed-use, multifamily, hospitality, retail, office, and industrial assets. In his role, David oversees the firm’s strategic direction as well as acquisitions, develo…
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Jennifer Cona | How to Grow from Solo Practice to Award-Winning Boutique
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31:46Jennifer Cona, is the Founder and Managing Partner of Cona Elder Law, an award-winning elder law and estate planning firm located in Melville, New York. Celebrating 25 years in business, Cona Elder Law has been consistently ranked the number one elder law and trust in-estate firm on Long Island. Jennifer has won many awards, including the New York …
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Lauren Baptiste | Effective Strategies for Combating Burnout in the Legal Profession
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33:07Lawyers frequently report that they are exhausted, overloaded, or burned out. Sound familiar? In this episode of The Lawyer’s Edge podcast, host Elise Holtzman chats with Lauren Baptiste, a burnout expert and founder of Acheloa Wellness, to delve into the all-too-common issue of burnout in the legal profession. Lauren shares how to prevent burnout …
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Disciplined Development with Michael Sommer, Chief Development Officer, Kushner Companies
31:12
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31:12On this episode, Aaron Strauss is joined by Michael Sommer, Chief Development Officer at Kushner Companies. Michael oversees development and construction efforts across the entire Kushner portfolio which includes residential, commercial, retail, hospitality, and industrial properties, over 12.9 million square feet currently under development, and o…
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How to Cultivate a Business Development Mindset
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17:13What do you think is one of the most powerful obstacles to business development success for lawyers? Despite their busy schedules, it isn’t a lack of time. It’s not about the lack of money, either. It’s not even that you don’t know how to do it, although law school certainly didn’t teach it. Simply put: it’s your mindset. It’s the stories you tell …
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Davina Frederick | How to Scale Your Law Firm to 7 Figures or More
45:24
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45:24Professional opportunities abound for women lawyers, yet many women hesitate to pursue their dream of starting and owning a law practice. Many of those who do take the leap still struggle with building their business into a saleable asset that supports their lifestyle (both now and in retirement). Before my guest, Davina Frederick, started her law …
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Perfecting the Development Process with Carl Wright, Founder & President, Wright Partners
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20:15Carl Wright is the founder and president of Wright Partners, a real estate development firm focused on the development, ownership and management of retail, industrial and healthcare properties. The firm is the exclusive developer for Patient First for Philadelphia and New Jersey as well as a preferred developer for brands like AutoZone, CVS and Nat…
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Valerie Madamba | How to Stand Out as a Thought Leader By Becoming a Better Presenter
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38:18Do you struggle to connect with audiences in your public speaking engagements and legal presentations? You can continue to struggle or learn how to be a more engaging and memorable presenter. Valerie Madamba knew she had to overcome a huge learning curve as a public speaker if she wanted to be happy and successful as a lawyer. Once she figured out …
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