Honest weekly conversations about UX design career, challenges, portfolios, mental health, and all things UX. Ioana and Anfisa together have 20 years of experience in the UX field and trying to share their main lessons to help anyone transitioning to design overcome the fears. Our weekly conversations are supported by Wix Studio, the web platform built for agencies and enterprises, and an amazing supporter of the design space. https://www.wix.com/studio To request the next topic DM us on IG: ...
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#135 What should you do when you know you're underpaid?
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33:49Ioana and Anfisa discuss how to spot if you're underpaid, prepare for salary talks, and decide whether to stay or look for a new job. This episode was recorded in partnership with Wix Studio. In this episode: • How do you know if you're underpaid, and what should you do about it? • How can you get ready for a salary negotiation chat? •…
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#134 How to run a successful creative agency w/Hannah Carver
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32:13Ioana and Hannah discuss This episode was recorded in partnership with Wix Studio. In this episode: • How did you go from starting to freelance to having more offers than you could accept? • What questions do you ask potential clients to determine if you should work together? • Describe your process for starting new projects. • Tell …
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#133 How AI is Transforming UX Research w/Tina Ličková
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49:18Anfisa and Tina discuss how AI is transforming research and what we can expect moving forward. This episode was recorded in partnership with Wix Studio. In this episode: • What is the current state of AI in the research industry, and how does this influence product development? • What is the current landscape of research and the evolvi…
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Ioana and Anfisa discuss how to set up an effective workshop. This episode was recorded in partnership with Wix Studio. In this episode: • How to properly set up a workshop for maximum engagement and productivity? • In what ways do workshops provide advantages over traditional meetings? Check out these links: Join Anfi’s …
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Ioana and Anfia explore ways to identify and leverage personal skills for career growth, and find products that align with you personality. This episode was recorded in partnership with Wix Studio. In this episode: • What helped Ioana realize her interest in the AI field, especially when AI was just becoming popular? • How to identify your…
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Ioana talks about the impact of AI on the field of UX design. This episode was recorded in partnership with Wix Studio. In this episode: • Where can AI support the design process, and where should we be cautious? • What AI tools does Ioana use in her design work? Check out these links: Ioana's AI for designers course …
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Ioana talks about the impact of AI on the field of UX design. This episode was recorded in partnership with Wix Studio. In this episode: 1:06 - Episode Begins 2:17 - Wix Sponsorship 3:31 - Ioana’s Journey into AI Design 9:02 - What does it mean to be an AI designer, and why should you consider pursuing this career? 17:10 - What are so…
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#128 UX leadership during the tech crisis
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39:37Anfisa and Ioana explore the future of UX maturity in product organizations, examining the shift away from user-centricity, the impact of AI, and how we can redefine the benchmarks for measuring UX effectiveness in the evolving design landscape. This episode was recorded in partnership with Wix Studio. In this episode: 01:04 Episode sta…
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Anfi and Ioana discuss what factors influence promotions and strategies for designers in various contexts to achieve advancement in your career. This episode was recorded in partnership with Wix Studio. In this episode: • What factors come into play when seeking a promotion? • How can designers in different contexts achieve promotion? • What…
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#126 I am a senior designer now, what's next?
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44:39Anfisa and Ioana delve into the challenges that senior designers face as they reach the peak of their careers. In this episode: • Anfi and Ioana share their personal experiences • Should you aim for a management position, or is it better to focus on growing as an individual contributor? • What skills should I learn next? Check out these links: Join…
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#125 A director's perspective on hiring UX designers in 2025 w/Chris Abad
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1:01:20Chris Abad is a design leader at ex-director at places like Google, Square, Dropbox, and Salesforce. He is launchingDesign Storytelling: Turn Resistance into Buy-in course, which starts on February 17th. Anfisa andChris discuss the essential qualities that make a great designer, the importance of storytelling in portfolios, and the role of de…
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#124 The skills UX designers need in 2025
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39:07Anfisa and Ioana explore strategies for navigating the design market in challenging times and discuss what essential skills designers need to acquire. This episode was recorded in partnership with Wix Studio. In this episode: • What skills should I focus on learning now to stay relevant in the design market? • How will technology advance…
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Anfisa and Ioana share their reflections on the year. This episode was recorded in partnership with Wix Studio. In this episode: • What achievements are we most proud of from this year? • What were the defining high and low moments we experienced? • What key themes or words resonate with our intentions for the coming year? Check out these …
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#122 The State of Design Jobs in 2024-2025 w/Lena Kul
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49:14Ioana and Lena explore the design market for 2024-2025, highlighting key trends, in-demand skills, and insights to help you navigate and thrive in this dynamic industry. This episode was recorded in partnership with Wix Studio. In this episode: 0:59 Episode starts 1:54 Wix Sponsorship 4:46 How did Lena get into recruitment, and what’s h…
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#121 How to prevent burnout? w/Meg Rye & Laurence Galland
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44:42Ioana engages in a thoughtful discussion about burnout with guests Meg Rye and Laurence Galland. This episode was recorded in partnership with Wix Studio. In this episode: 0:46 intro 02:05 Wix sponsorship message 04:11 - Guests' background and interest in burnout 07:36 - Observations on designer experiences and industry challenges 15:57 …
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Anfisa and Ioana talk about their favorite UX design books. This episode was recorded in partnership with Wix Studio. In this episode: • What were some of the most influential books that shaped our careers? • What are some of the must-read books that we would recommend to stay up-to-date with the latest trends in the industry? Design book …
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Anfisa and Ioana dive into how design roles might evolve in the future. This episode was recorded in partnership with Wix Studio. In this episode: • What trends are currently shaping the design landscape? • How do you envision the future of career growth within the design field? • What do you anticipate for researchers and content designers,…
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#118 Mastering Whiteboarding and Take-Home Assignments in UX Design
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41:50Anfi and Ioana explore whiteboarding exercises and take-home assignments, discuss their experiences and share tips for successfully completing them. This episode was recorded in partnership with Wix Studio. In this episode: •What are whiteboarding exercises and take-home assignments? •What are some common examples of whiteboarding challenges a…
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Anfi and Ioana dive into the journey of an AI designer, exploring the transition from concept to production, the unique challenges of designing AI features, and the insights gained from user research that shape the process. This episode was recorded in partnership with Wix Studio. Episode Timestamps: 0:51 – Episode Intro 1:55 – Wix Sponsorship 3…
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#116 Making design decisions w/Tommy Geoco
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59:37Anfi and Tommy delve into the value of specialization vs. generalization, managing tool overload, and strategies for intentional, high-quality design decisions within large companies. This episode was recorded in partnership with Wix Studio. Episode Links: Tommy's website Tommy's UX Decisions online course UXtools survey and past reports Episo…
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#113 Making a difference as a designer w/Rachel Wu
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49:31Anfi and Rachel delve into the creative journey of a designer, with Rachel sharing her experience of how she approached a pitch, exploring non-linear approaches to design thinking, the value of diverse backgrounds, and the art of storytelling in design. This episode was recorded in partnership with Wix Studio. Episode Timestamps: 0:35 - Episode …
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Anfi and Ioana explore the key factors that have shaped their career decisions and offer insights on making thoughtful choices for your professional journey. This episode was recorded in partnership with Wix Studio. Episode Timestamps: 0:58 - Episode Kickoff1:04 - Special announcement about our new partnership with Wix 3:01 - Life Updates8:43 - Re…
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Anfi and Ioana share their experiences collaborating with engineers, what makes a great developer, and offer tips for improving teamwork. Timestamps: 0:41 Episode’s intro and updates from Anfi and Ioana 05:00 How has your collaboration with engineers evolved over the last 10 years?11:52 What qualities make a good engineer from a designer’s perspect…
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This episode was recorded during the Hatch conference in Berlin. In this episode: • What key trends shaped the design industry in 2023 and 2024? How do they influence the design market in 2025 and beyond? • What can designers do today to stay competitive in the evolving design industry? Check out these links: Ioana's AI Goodies Newsletter…
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In this episode: • What does it mean to be a mature designer? • What key traits should you focus on developing as you advance in your design career? • Is maturity in design the same as seniority, or is it something else? • Hosts share practical tips, insights, and personal stories about navigating workplace conflicts and growing into a more mature …
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In this episode: • Why is storytelling important? • Why is everybody talking about storytelling? What does it mean to have a story in your portfolio? • How should a good case study be structured? • What are some tips and tricks for effectively using storytelling in your portfolio? Mentioned in this episode: Hatch Conference in Berlin, September 4-6…
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#109 How AI is Shaping Design /w Pablo Stanley
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49:42Today, we are joined by Pablo Stanley, who is a designer based in Mexico. He is the co-founder and CEO at Musho & Lummi — AI design tools aimed at unlocking people's creativity. Previously, he co-founded Carbon Health and Blush, and held roles as a staff designer at Lyft and lead designer at InVision. Episode's timestamps: 01:05 Episode introductio…
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#108 Landing a junior job at META amidst tech crisis /w Nitya Kumar
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45:57Today, we are joined by Nitya, who successfully landed a job at META at the beginning of the tech crisis in 2022. Currently, she works on Instagram and Messenger. In addition to her role at META, she is a product design judge at Boston University and is a guest speaker at Columbia University. In this episode: • How to Secure Your First Job Through …
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#107 How can your side interests help in you UX career?
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25:25In this episode: • How can you leverage your secondary skills in your UX journey? • How can you utilize your background when transitioning into a UX career? • How can you begin identifying which of your skills are relevant to design? LinkedIn post mentioned in the beginning of the episode Check out these links: Ioana's AI Goodies Newsletter J…
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#106 Remote vs. Office Jobs: Pros and Cons
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33:54
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33:54In this episode: • Hosts' Experiences with Office vs. Remote Jobs: • Why understanding cultural aspects is crucial for remote work? Mentioned in this episode: "Culture map" book Check out these links: Ioana's AI Goodies Newsletter Join Anfi’s Job Search community: Enroll in Ioana's AI cou…
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#105 Discovering what you are good at as a UX designer
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27:57In this episode Anfisa and Ioana discuss how can you learn what you are good at as a UX designer. Mentioned in this episode: "Which of the million UX roles suits you best? A personality type analysis" article by Bas Wallet Hatch Conference in Berlin Check out these links: Ioana's AI Goodies Newsletter Join Anfi’s Job Search community…
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#104 Collaborating with content designers (at MEWS)
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1:06:22In this episode, Anfisa is discussing collaboration with Michael at MEWS: • How does collaboration between UX designers and content designers look like? • What are the differences between journalism and UX writing? • What brought Michael from a journalist into UX writing? • Is it important for the UX writer to read a lot? • What's the typical workf…
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In this episode: • Where does the pressure to hustle come from for designers? When can you say enough is enough? • What hustling can bring you in a positive and in a negative way? • Are junior designers more prone to hustle or feeling that they need to prove themselves? Are they having a harder time to stop compared to senior designers? Check out t…
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#102 How to win against pushbacks in UX industry?
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32:52In this episode: • What are the common reasons for which stakeholders pushback on the design vision? • What are the tips and tricks for navigating pushbacks? • What were the toughest moments in your career when you got push back from stakeholders despite giving your best set of arguments? Mentioned in this episode: "Articulating Design Decisions" …
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In this episode: • What to do if you feel you are not good enough as a designer in the beginning of your career? • What are the factors influencing the feeling of being an impostor? • Tips and advice form Anfi and Ioana on how they dealt with impostor syndrome. • How does company culture Iinfluence your response to impostor syndrome? Mentioned in t…
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#100 Sustainable UX Design w/Jonas Thorsten
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46:19April 22 is Earth day, which is great timing for this episode 🌎 🌿 In this episode: What does sustainability mean in digital design? • How can sustainability principles be applied to digital design? What is carbon-friendly design? • Is there a difference between life-centered design and sustainable design? • How can we introduce sustainability to ou…
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#99 Being too easy vs too hard to work with as a designer
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35:08Apologies for the strange noises when Anfisa talks. That’s baby Greg participating in the talk.In this episode:How to articulate strong opinion and stand your ground in collaboration?When as a designer you try to get your point across, should you go for a soft strategy or should you be more pushy?How to become an effective communicator?Why building…
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#98 Is it the time to quit UX and move on?
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33:12This Episode's sponsor: Mobbin is the world's largest mobile & web design reference library where you can find practical design inspiration from real apps that solve real design problems. Don't forget to mention Honest UX Talks, if you register at Mobbin. In this episode: • What to do if you consider quitting design industry and feel less mot…
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#97 Being an intern and pursuing a full-time role
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41:41This Episode's sponsor: Mobbin is the world's largest mobile & web design reference library where you can find practical design inspiration from real apps that solve real design problems. Don't forget to mention Honest UX Talks, if you register at Mobbin. In this episode: • How to showcase your value as UX designer when you are just starting ou…
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#96 Designing for accessibility w/ Anna Cook
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40:13This Episode's sponsor: Mobbin is the world's largest mobile & web design reference library where you can find practical design inspiration from real apps that solve real design problems. Don't forget to mention Honest UX Talks, if you register at Mobbin. In this episode: • Why accessibility is sometimes overlooked when designing? • What companie…
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#95 How to negotiate salaries in UX design
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53:23This Episode's sponsor: Mobbin is the world's largest mobile & web design reference library where you can find practical design inspiration from real apps that solve real design problems. In this episode: • Why is it always valuable to negotiate? How being a better negotiator makes you a better designer? • In what ways salary negotiation determines…
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In this episode: • How to handle relationships and team work in ambiguous environment? • How documentation and workshops can help to deal with ambiguity? • What learning a foreign language and working in ambiguous environments have in common? • Why is it so important to identify key stakeholders in your project? • How to stay sane in ambiguous envi…
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#93 Juggling a Design Role and Parenthood
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43:09In this episode: • What was parental leave like? • What are the biggest fears before going to parental leave? Which of them turned out to be real? • What does an effective support system look like? • What to do during the parental leave to continue to stay relevant so when you get back you can still perform. How can you ease that anxiety of coming …
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#92 AI's Impact on the Design Industry w/Jakob Nielsen
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45:17Jakob Nielsen is joining us for a special discussion about AI! Questions we are going to delve into in this episode: • How do you see the state of AI in design right now? Are there any new themes or is history repeating itself? • Will AI eventually replace designers?• Are there any specific parts of design process or design roles that are threatene…
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In this episode: Anfi and Ioana look back at their careers and reflect on the challenges they encountered professionally. They share tips and strategies they used in order to overcome those challenges. Check out these courses: Enroll on Ioana's AI course "AI-Powered UX Design: How to Elevate Your UX Career" on Interaction Desig…
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#90 Reflections and predictions from 2023
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33:28
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33:28In this episode: • What moments filled us with pride this year?" • What are our professional aspirations for 2024?" • What concerns or fears did we encounter in the past year?" • What were some of the challenges we encountered in the UX design industry?" • How will our podcast evolve?" Check out these courses: Enroll on Ioana's AI course …
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In this episode: Anfi unfolds her captivating journey, delving into the challenges she faced as a designer and co-founder in a startup. Check out these courses: Enroll on Ioana's AI course "AI-Powered UX Design: How to Elevate Your UX Career" on Interaction Design Foundation with 25% discount. Enroll on Anfisa's "Job hunting …
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#88 Choosing to work full time over freelancing
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32:26In this episode:• What drives our decision to commit to a full-time role in a product company instead of pursuing freelancing opportunities?• Why we transitioned to full-time work and what kept us there?• What are the pros and cons, as well as the trade-offs, of committing to full-time employment compared to freelance?Mentioned in this episode: …
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#87 How we failed a podcast re-branding project
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27:39In this episode: Anfisa and Ioana delve into the missteps behind the failed rebranding of 'Honest UX Talks'. Let us know where do you usually listen to the 'Honest UX talks' podcast in the question section. Mentioned in this episode: Enroll on Ioana's AI course "AI-Powered UX Design: How to Elevate Your UX Career" on Interaction Design Foundat…
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#86 The Long-Awaited Return: UX and Life Check-in
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30:35In this episode: Anfisa and Ioana unveil their career milestones and life transformations. Let us know where do you usually listen to the 'Honest UX talks' podcast in the question section. Mentioned in this episode: Enroll on Ioana's AI course "AI-Powered UX Design: How to Elevate Your UX Career" on Interaction Design Foundation with 25% discount.…
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