Design Matters with Debbie Millman is one of the world’s very first podcasts. Broadcasting independently for over 15 years, the show is about how incredibly creative people design the arc of their lives. Interested in learning more about upcoming TED events? Follow these links: TEDNext: ted.com/futureyou Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
MP3•Episode home
Manage episode 492125611 series 3545433
Content provided by Ridd. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ridd or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
This week's episode is with Julian Lehr who is the storytelling lead at Linear
So we're going to step out of the pixels for this conversation and focus more on how you can get people excited about what you're designing.
Because in the age of AI, stories are what makes your product defensible.
So we're going to go deep into Julian's creative process and how he kinda thinks of his role more as packaging.
Some highlights:
- Julian’s sources of inspiration
- Understanding Julian’s creative process
- The new analogy that Julian is working on for Linear
- Linear’s strategy for storytelling for their “Agents” release
- The importance of visual design in copywriting and marketing
- How Linear’s in-house creative studio collaborates on storytelling
- How Linear evolved from using “opinionated” to “purpose-built” over 3 years
- a lot more
163 episodes