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Kathryn Thompson Podcasts

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Did you know that 93% of communication is non-verbal? Yet, the marketing industry is saturated with teaching entrepreneurs brain-based content marketing strategies–logical, psychological, and analytical. However, when your energy is magnetic, it’s the most irresistible force in any crowd without you saying a word.Listen in as Kathryn Thompson, a creative rulebreaker, award-winning marketing and communications expert, and the Founder of Creatively Owned, goes against the grain and shows you h ...
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Cowper

Grafton Daily Examiner

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Who's responsible for the brutal deaths of 21 strangers nearly 30 years ago? From The Daily Examiner is a six-part series that takes listeners on an emotional journey to reveal the full story behind that tragic day. Narrated by Mary Gardiner Created by Jenna Thompson Interviews conducted by Kathryn Lewis, Jenna Thompson and Lesley Apps Script editing by Michelle Gately
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Welcome to the #loveprocurement podcast, where we bring you a fresh and lighthearted take on all things procurement. Join us as we dive into the fascinating world of Procurement with a twist of humor and a sprinkle of fun. We'll explore a different topic in each episode, inviting industry experts and special guests to share their insights, experiences, and stories. Whether you're a seasoned procurement professional or just curious about the field, this podcast is for you. Get ready to laugh, ...
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Poverty Research & Policy

Institute for Research on Poverty

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The Poverty Research & Policy Podcast is produced by the University of Wisconsin-Madison's Institute for Research on Poverty (IRP) and features interviews with researchers about poverty, inequality, and policy in the United States.
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Documenting my journey to becoming a writer. Keeping it real with mental health struggles, starting a new career, and raising a family during the Pandemic. Support this podcast: https://podcasters.spotify.com/pod/show/th3record/support
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The GJBeat

Greg James

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The GJBeat birthed itself to showcase exceptional people in and around Roanoke, VA. An opportunity to get to know adventure athletes, ultra-runners, cyclists, professionals, etc. Sometimes we know so little about those we consider great friends. Let's use this platform to tell some amazing stories.
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IRC WealthCast

IRC Wealth LLC

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Take control of your finances and embrace life without worrying about money. Wealth building is simple, if you’re doing it right. But in today’s world, it’s easy to get overwhelmed by everything competing for your time and attention. The goal of this podcast is to help you craft a simple plan that truly fits your situation and allows you to achieve financial freedom. What does financial freedom mean? In IRC Wealth CEO David Ragland's best-selling book Wealth Made Simple (yes, really), he def ...
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show series
 
In this illuminating conversation with Jayne, a sovereign Reiki reclamation mentor, we explore the profound disconnect many intuitive practitioners feel when trying to market their transformational work in today's digital landscape. Jayne shares her journey of dismantling what no longer serves her, and reveals how conventional marketing tactics lef…
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Every conversation about equality or opportunity has to happen with full awareness of the larger social or cultural context. Different people, in different places around the world, at different places in their lives want very different things. We should never assume, for instance, that work-life balance or the idea of being ‘family-friendly’ carry …
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Building off last week's client story, this episode dives into the practical differences between marketing skills versus experiences and why most online marketing advice doesn't work for energy healers, Reiki practitioners, and transformational workers. I break down the fundamental shift from describing what you do to helping people feel what their…
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In this powerful episode, I delve into the critical distinction between selling an experience versus teaching a skill or knowledge-based product and why traditional marketing approaches often fail for experience-based businesses. This insight is especially valuable if you're an energy healer, or someone who provides transformative experiences rathe…
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Are you sensing a shift in the online business world? In this episode, I share profound insights about the direction business is headed, particularly in the coaching, consulting, and knowledge-based industries. This isn't about tactical predictions like "Instagram is launching a new feature." Instead, I'm revealing deeper shifts in what people valu…
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Third party risk management (TPRM) is an essential - and strategic - effort for financial services companies, but that doesn’t mean everyone in the organization views it in the same way. For procurement, TPRM equals risk, but for the company as a whole, it is just one form of exposure that must be addressed opportunistically. In this episode of the…
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Are you feeling stuck between your authentic creative expression and the pressure to monetize everything in your business? In this episode, I explore the internal blocks that arise when our intuition calls us to create freely, but our business-trained minds demand immediate ROI. I share my personal struggle with allowing myself to simply create wit…
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Do you feel like you're constantly forcing yourself through marketing formulas that don't reflect who you truly are? That resistance you're feeling isn't something to push through, it's actually pointing you toward your authentic voice. In this episode, I reveal how one client's frustration with conventional marketing rules became her pathway to di…
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Procurement leaders are notorious for finding varied paths into the function, often bringing with them a depth and breadth of experience that the teams they join benefit from. Just as important as the knowledge they gather are the people they meet along the way - mentors and trailblazers who inspire them and open doors ahead of them, clearing a pat…
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Many countries use direct cash aid programs as an integral part of their social safety net. In the United States, there have been few national efforts, but more and more guaranteed income programs are being implemented at state, county, and local levels. In this episode, Dr. Lisa Gennetian draws on her co-authored paper, “Unconditional Cash Transfe…
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In this episode, I dive deep into how I've used astrology, human design, and gene keys to understand my resistance to traditional marketing approaches and to gain clarity on my next business evolution. If you're feeling stuck in the "void state" - unsure about your next move, outgrowing your offers, or experiencing resistance to what you think you …
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Ever caught yourself writing marketing content that subtly puts down other approaches to make yours shine brighter? That nagging feeling you get afterward might be trying to tell you something important. In this thought-provoking episode, I reveal why the "put a stake in the ground" marketing advice we've all been taught might actually be keeping u…
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Procurement organizations are no strangers to change, but, over the past few years, the rate and scale of that change have both increased in a way that even veterans of the profession might not have expected. The impact of this change has clearly registered with procurement leaders, many of whom are now working hard to prepare their teams for futur…
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Conventional advice or wisdom can sometimes limit our field of possibility if we don’t get curious about WHY certain things keep popping into our awareness. In this episode, I share my personal journey of transformation and how following seemingly unrelated interests led to unexpected clarity in my business. I explore the counterintuitive nature of…
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Ever feel like popular business strategies just don't fit you? In this episode, I reveal why all attention and visibility isn't measured equally in business. Through real-world examples—like an artist with 200,000 followers but no financial stability, and comparing my brick-and-mortar wine business success with just 700 email subscribers to the cha…
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Procurement has changed considerably over time, from the associated skills and formal professionalism to the available platforms and sources of information. With that change has come more opportunities to collaborate with suppliers, impact the performance of the company as a whole, and incentives for the next generation of professionals to enter th…
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Ever feel like popular business strategies just don't fit you? In this episode, I reveal insights from my "Aligned Business Evolution Sessions" where I use human design, astrology, and intuition to help entrepreneurs build businesses true to their nature. Through client stories—like a creative who discovered her discovered her resistance to standar…
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Tired of hustling hard with little to show for it? In this inspiring episode, Katie Hunt returns to share her remarkable journey from business burnout to finding a path that feels effortlessly aligned. Katie reveals how letting go of her previous niche and following her intuition led to creating a love attraction coaching business that's bringing i…
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As compliance shifts from an internal process-related concept to one associated with external expectations and regulations, procurement’s role continues to grow. Understanding what is at stake, the up and down-side benefits, as well as the why driving the company’s investment are all critical to success. In this episode of the #LoveProcurement podc…
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Ever wonder how some entrepreneurs manage to build thriving businesses while maintaining a rich personal life? In this episode, Dana Earhart reveals the surprising truth about scaling your business without sacrificing your sanity. From corporate workaholic to successful entrepreneur and present parent, Dana's journey challenges everything we though…
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Ever feel like all the marketing "rules" just don't fit your style? You're not alone. In this episode, I'm diving deep into something that's been on my mind lately - the whole idea of influence and how we show up in business. Building on some amazing conversations from recent episodes about client success stories, I'm sharing my raw thoughts about …
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World class events go beyond people, place, and time. If they are planned for and hosted with purpose, they can take on a culture or ‘vibe’ of their own. The more unique and cohesive the event experience is, the more impactful and lasting it will be in the minds of attendees - as well as those who help to run the event. In this episode of the #Love…
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This episode builds on last week's popular discussion about a client success story where counterintuitive business advice led to transformative results. After receiving extensive listener feedback, this follow-up speaks directly to entrepreneurs feeling called to pivot or refine their business offerings but hesitating because their new direction fe…
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There are many factors that influence whether Mexican immigrants to the United States are able to achieve upward mobility. In his new book, “Dreams Achieved and Denied: Mexican Intergenerational Mobility,” Robert Courtney Smith shares research conducted over twenty years and involving nearly one hundred children of Mexican immigrants in New York Ci…
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After years of seeing entrepreneurs struggle with "doing all the right things" without getting results, I'm sharing a powerful client transformation story that illustrates why alignment matters more than hustle. As someone who has helped countless business owners break free from rigid marketing formulas and cookie-cutter strategies, I've witnessed …
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How well an organization - or a procurement team - knows itself plays a huge role in how successful they are able to be in any change effort, systems implementations included. Knowing what the objectives of the project are and having a plan to stay focused on them until they are achieved is both absolutely critical and also a lot harder than it sou…
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It’s easy to flash fast-cash promises that don’t actually reveal the success and often failure beyond the dollars. So I want to pull back the curtain to share the invisible factors that contributed to my success. And I’m the success behind the dollars and the unseen factors that I needed to overcome to attract what I wanted. BY THE TIME YOU FINISH …
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Breaking free from the suffocating grip of hustle culture was a revelation for me, and it's a journey I invite you to explore together in this episode. As someone who transitioned from the rigid confines of corporate life to the boundless world of entrepreneurship, I understand how liberating yet daunting this shift can be. Often resulting in stayi…
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Expectations drive what procurement is able to deliver. Whether that means the business’s expectations, supplier expectations, or procurement’s own expectations, what they think they can achieve, and how they think they should spend their time, drives outcomes - for better or worse. While that may sound limiting, if procurement can change their exp…
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Between 5% and 20% of children in the United States live with a disability. The definition and measurement of disability are constantly changing. Therefore, people with disabilities have been inadequately represented and understudied in research. In this episode, Molly Costanzo shares her research on the economic well-being for households with chil…
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I was selling my little heart out and I was exhausted because it wasn’t working. While I was in and out of sleep one night, the idea for Spellbound dropped in like I hadn’t experienced in the last 12 months. There was a potency and certainty to it that I knew I needed to pursue it. When this happens, I always create really memorable experiences and…
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How does one navigate the intricate world of crafting offers and project bidding in consulting? With a bold claim that cold pitching is inefficient, I invite you to explore the nuanced art of targeting corporate opportunities with precision. Drawing from my extensive experience in management consulting and online business, this episode unveils the …
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Procurement is a diverse profession. Every category presents procurement with unique opportunities and challenges, ensuring that no two days are ever the same. This variety is one of the features that procurement professionals love most about the field. But, when procurement works in government contracting, a whole new set of rules, expectations, a…
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Finding your voice in the crowded world of business can feel like searching for a needle in a haystack. I've been there, stumbling through broad messages that fell flat until I discovered the magic of crafting specific, heart-aligned communication. This episode is a simple exercise I take my clients through to get more specific with our content so …
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When I received the download for Spellbound I resisted it because it wasn’t scalable (or so I thought). I also didn’t want to follow the industry when it came to pricing my offer even though everyone told me I should price it way higher than I did. And I’m sharing the illogical positioning I created that didn’t meet industry standards. BY THE TIME …
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The categories procurement manages are as varied as the stakeholders they work with and the suppliers they buy from. But that does not mean learnings from one category, or industry even, can’t be transferred from one to another. In fact, when the objective is value creation, this may be the very advantage that allows procurement to succeed. In this…
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I often found myself saying “there has to be an easier way” when I was relying on referrals and social media to attract clients. And the biggest thing I struggled with on my journey was not following my own inner guidance. But how I’ve gone on to debunk a lot of what we were told we need to do to be successful, which has resulted in me attracting m…
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To grow an email list or not? It’s a question an audience member had, so I’m sharing the pros and cons for you so you can decide for yourself if you want to start one or not. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU’LL DISCOVER: Why having an email list allows you to communicate more directly with your audience. How I grew my email lis…
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There are many ways to assess the quality of care that pregnant people receive pre- and post-partum, as well as during delivery itself. Dr. Kathryn Thompson shares her findings on how the care that pregnant Black Medicaid enrollees receive compares to their more affluent white peers, and the policy and practice opportunities for addressing the soci…
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Getting comfortable with the ever evolving nature of business has made navigating it easier, but it doesn’t eliminate the discomfort, uncertainty, and fear. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU’LL DISCOVER: Why letting go of a good thing is hard, but why holding onto it is a lot harder and when we change our relationship with fear …
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Procurement’s value comes from many different sources, but supplier relationships are a nearly inexhaustible source of potential. Over the last few years, procurement has made significant investments - and substantial progress - in their ability to build relationships with key suppliers as well as to improve the supplier experience overall. In this…
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It’s often hard to come up with what to say and how to say it when we’re forcing a message or we’re trying to fit our unique voice into a structure that isn’t us. So I’m excited for you to hear Katie’s story from pushing hard to convey her message to finally finding the words with ease. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU’LL DISCO…
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I honestly never thought I could build a dream team because I struggled for a few years to do it. But I’m sharing how I’ve done it, who I hired and why. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU’LL DISCOVER: Why I wasn’t attracting the right team members and how that resulted in me letting them go. How I identified the roles and support…
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Generative AI, and the models that underpin it, are maturing at a rapid pace. Even procurement, a function that has always been a proving ground for emerging digital capabilities, is scrambling to keep up. In this time of growth, procurement has the chance to stretch their use of technology and also to uncover current mindsets about innovation and …
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In this episode, Kathryn shares a powerful revelation that has been mirrored back to her by people who have recently entered her world. She discusses the growing desire among entrepreneurs to cultivate a business that prioritizes the quality of relationships over the quantity of followers or email subscribers. BY THE TIME YOU FINISH LISTENING TO TO…
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The federal Farm Bill expired at the end of September 2024 and was not reauthorized. Funding for the Supplemental Nutrition Assistance Program (SNAP) has been extended through a Continuing Resolution, but that is a stopgap measure. For this episode, Dr. Colleen Heflin joins us to discuss the recent policy brief that she co-authored with Camille Bar…
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In this powerful episode, Kathryn Thompson takes a deep dive into the art of crafting messaging that truly connects with your audience on a profound level. She shares insights on how to move beyond surface-level messaging and tap into the beliefs, experiences, and values of your ideal clients. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YO…
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Many procurement conversations are focused on tech, but the work of procurement is innately human - even the digital parts. As procurement systems become bridges to the business, procurement professionals have the opportunity to cross them and forge strategic, more meaningful relationships with entirely new parts of the business. In this episode of…
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In this episode, we dive into a game-changing framework for creating potent messaging that moves hearts and minds. Kathryn Thompson shares her Human Consciousness Spiral, a tool that helps you connect with your audience on a profound level by addressing their experiences, beliefs, values, and identity. BY THE TIME YOU FINISH LISTENING TO TODAY’s EP…
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What do you do when you've produced thousands of events for over a million people in your career... but can't seem to gain traction marketing yourself on social media? That's the fascinating situation my client Becky found herself in. As a holistic executive coach for mission-driven leaders, she's helped countless clients navigate massive business …
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