Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel custom ...
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Retail Value Chain Podcasts
Omni Talk Retail Hosts Chris Walton and Anne Mezzenga sit down with the people and the companies building technology that will shape the future of retail.
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Tired of putting all the hard work into your retail or ecomemrce business and not feeling like you're getting back as much as you put in? Its time to stop the hustle and instead put your effort into strategic growth. Less ping-ponging, more results. Salena Knight is a Retail & Ecommerce Growth Strategist who founded, built and then sold a multi-award winning chain of stores. Listen in to her proven, no BS strategies, that have helped scale hundreds of retail and ecommerce businesses all arou ...
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The Scoop podcast hosts conversations with retailers and industry leaders on top-of-mind topics affecting ag retail today and in the future
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The food and beverage industry impacts everyone. There is always something happening that impacts producers, processors, distributors, retailers and consumers. SKUFood Recipes for Success podcast tells the story of what is happening and why. Our guests will be people from one end of the value chain to the other. We will discuss what they are working on and how it impacts the store shelf and what goes into the shopping cart. People want to know more about the food and beverage products they t ...
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Where the future of the retail value chain is being built. As a supply chain management professor, consultant, and investor, my mission is to bridge the gap between academia, industry, and investment by advancing the understanding and implementation of innovative logistics and e-commerce technologies. I aim to foster effective and efficient supply chains, creating value for businesses, investors, students, the university, and society.
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Our latest TIAKI thought leadership to help determined leaders achieve differentiation in the global sports ecosystem. Listen to our expert analysis and bold thinking to help you achieve the extraordinary in sport.
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Explore the latest digital marketing trends and uncover strategies from the best in the industry. Hosted by Kevin She and Scott Jensen, featuring experts in the digital community, this show will help you build marketing plans that will massively impact your business. Kevin is the owner of the biggest self-storage chain in Hong Kong and Macau with over 65 locations. Scott is a Senior Marketing and Business Strategies who utilizes an analytical and calculated approach to ensure business growth ...
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How do retailers make more products ’buyable’? Increase the rate of purchase? Improve the delivery and post-purchase experience? All while increasing sustainability, managing costs and maintaining competitiveness? This series looks at the options to excel at each stage of the value chain - moving us ’beyond the buy button’.
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PNC Bank is a highly diversified and growing financial services organization spanning the retail, business and corporate markets. PNC Bank's manufacturing podcasts help keep you current on industry developments, and provide informative banking commentary for manufacturing businesses.
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Trade Renaissance Ltd. (TRL) is a full turnkey technologies solutions hub and the next-generation supply chain, enabling global business by connecting the world to China. Our general orientation is concentrated at the intersection of Greater China inbound and outbound opportunities to empower our clients overseas with the best from China, where new markets, quality supplies, innovative solutions and integrated services converge to create new synergies. (Come and discover more high quality re ...
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eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection
Steve Hutt | Shopify Expert | eCommerce Expert
Welcome to eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection. I’m Steve Hutt, your experienced guide and host, here to help you unlock real, sustainable growth for your Shopify store by blending the best of automation with the power of authentic customer relationships. Since 2016, eCommerce Fastlane has been the weekly pit-stop for ambitious DTC founders and marketers. With over 1.5 million downloads and 400+ episodes, this show is your trusted resource ...
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#700: Winning and retaining the distracted consumer with Kelsey Chickering, Forrester
22:13
22:13
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22:13If your brand can’t hold a consumer’s focus for eight seconds, what makes you think you deserve nine? We are here at Forrester CX in Nashville, TN and hearing all about the latest insights and ideas for brands to create better experiences for their customers. Agility isn’t speed for speed’s sake; it’s the discipline of staying useful while everythi…
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#699: Being real about synthetic personas with Narek Vandanyan, Prelaunch
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24:29
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24:29Marketers spend a fortune trying to understand their audience, conducting surveys, focus groups, and market research—but what if they could just ask their ideal customer directly? With synthetic personas, that’s now possible. But how reliable are they? And how far can we really take this technology? Joining me today is Narek Vardanyan, CEO of Prela…
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These 3 Strategies Will Add Thousands in Revenue
28:57
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28:57What does scaling past 8 figures really allow you to achieve? I thought my answer was too silly to share at first - maybe I could finally shop without obsessively checking price tags. But our purchasing psychology runs deeper than we think, and that's exactly what makes these sales strategies so powerful. In this episode, I'm breaking down three ga…
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#698: Staying customer-centric in the race to adopt agentic AI with Stephanie Liu, Forrester
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23:30We are here at Forrester CX in Nashville, TN and hearing all about the latest insights and ideas for brands to create better experiences for their customers. If your AI roadmap doesn’t include your customer, is it really a roadmap—or just a bridge to nowhere? Agility requires remembering who pays the bills: the customer. When shiny new tech shows u…
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Cracking The AI Commerce Code: Tanner Larsson On Making Your Brand Unmissable
1:07:50
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1:07:50Welcome back to eCommerce Fastlane! A fundamental shift is underway in how customers discover and purchase products, and most Shopify merchants are unaware of it. The days of relying solely on Google search are numbered as consumers increasingly turn to AI assistants like ChatGPT, Gemini, and Perplexity for buying advice. But here’s the problem: 80…
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Episode 200: Growmark Launches New Campaign for FS Brand
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13:21Heather Thompson, Executive Director of enterprise marketing at Growmark, shares the details behind the new campaign—Start to Finish. She explains how Growmark is investing in its retail footprint and optimizing farmer customer relationships. See omnystudio.com/listener for privacy information.By Farm Journal
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Inside RetailClub: A Bold New Vision for AI and Retail
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14:28Omni Talk sits down with Krystina Gustafson, co-founder of RetailClub and former Shoptalk content chief, to talk about the new AI Deep Dive Retreat launching this September in Huntington Beach. In this candid conversation, Krystina explains how RetailClub is reinventing the retail event experience—ditching the booths and buzzwords in favor of real …
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#697: Building the total experience for customers with AJ Joplin, Forrester
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24:10Does your AI-based interface talk to customers the way a real person would or is it tech for tech’s sake? We are here at Forrester CX in Nashville, TN and hearing all about the latest insights and ideas for brands to create better experiences for their customers. Agility is less about bolting on new features just because the tech is available and m…
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#696: The network effect on CX of AI plus employees with Jay Pattisall, Forrester
26:55
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26:55If AI can amplify every employee’s reach ten-fold, how ready is your organization to harness that network effect? We are here at Forrester CX in Nashville, TN and hearing all about the latest insights and ideas for brands to create better experiences for their customers. Agility isn’t about adding more tech; it’s about multiplying human impact. Tod…
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Your 4-Step CEO Reset to End the Year Strong
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24:47Halfway through 2025, I woke up facing a massive decision that would change everything. An opportunity I'd been thinking about for five years suddenly became viable - but it meant scrapping our entire plan for the rest of the year. In this episode, I'm sharing the exact 4-step half-yearly reset framework I used to navigate this crossroads. You'll l…
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S01 E15 From Island To Aisle: The Dairy Story - ADL
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38:26In this episode of SKUFood Recipes for Success, we head to Prince Edward Island to explore the unique world of dairy with Lee Turner, National Sales Manager at Amalgamated Dairies Limited (ADL). With over a decade at ADL and nearly 15 years of advocacy for local food and beverage in Atlantic Canada, Lee shares how a cooperative rooted in community …
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#695: Why Trust Is a Strategy, Not a Sentiment with Dana Bodine, Trustpilot
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28:58
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28:58If nearly half of consumers spend more with brands they trust, why aren’t more companies making trust a core business strategy instead of just a tagline? To help me explore this question, I’m joined by Dana Bodine, U.S. Vice President of Marketing at Trustpilot, the world’s largest independent platform for customer feedback. About Dana Bodine Dana …
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How This CEO Turned 25,000 Customers Into Just 2 Support Agents (The Revolutionary Communication System)
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40:43Welcome back to eCommerce Fastlane! If you’re running a Shopify store, you know the pain of email overload, endless internal threads, and the chaos that comes with managing customer conversations across multiple channels. Today, we’re tackling “inbox chaos” head-on with a tool designed to unify your team’s communication, streamline support, and bri…
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Joor CEO on Fashion’s Supply Chain Shift, Tariffs, and Retail Tech Trends
27:56
27:56
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27:56Join Omni Talk’s Chris Walton and Anne Mezzenga as they sit down with JOOR CEO Kristin Savilia to explore how JOOR is transforming the wholesale fashion landscape. Kristin shares exclusive insights on digitizing the buyer-brand relationship, enabling smarter assortment planning, and helping independent retailers thrive globally. Learn how JOOR's Sh…
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#694: What's your plan for Q5 this year, with Xavier de Baillenx from Ramdam
23:39
23:39
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23:39What if your most profitable campaign window isn’t Black Friday or Cyber Monday… but after the holidays, when everyone else is quiet? While most marketers are winding down, savvy brands are doubling down—tapping into the “Q5” period between Christmas and early January, when ad prices drop, engagement spikes, and consumers are laser-focused on their…
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#693: Optimizing the post-click customer experience with Riikka Söderlund, Katana Cloud Inventory
24:05
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24:05What if your biggest customer experience problem isn’t your marketing… but your inventory spreadsheet? In the era of one-click checkouts, Prime delivery expectations, and endless online channels, brands are pouring millions into customer acquisition—only to lose customers post-purchase. Why? Because they can’t deliver what they just sold. Today’s g…
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How Lisa Turned Eco Values into a Global Brand
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38:05
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38:05Ever had that fantasy where your business suddenly blows up online and everything changes overnight? In this episode, I sit down with Lisa Sjöblom—a digital growth strategist and operations expert—to unpack the real story of what happens when your business goes viral. Together, we talk about the traffic surge, the customer service avalanche, the un…
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Why Post-Purchase Communication Could Become Retail’s Next Big Differentiator
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25:21In this Spotlight Series interview, Catherine Dummitt, VP of Marketing at Narvar, explains how the post-purchase journey is evolving from a cost center to a powerful “trust center.” With insights from over 42 billion consumer interactions annually, Narvar is helping retailers rethink shipping, returns, and communication to boost loyalty, reduce cos…
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S01 E14 Sweet Supply: Berries, Borders and the Terminal Market Flow
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29:56
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29:56Sweet supply: berries, borders and the terminal market flow In this episode of SKUFood Recipes for Success, we speak with Anthony Bisogno, a seasoned leader in Canada’s fresh produce industry. From his early days on the floor of the Ontario Food Terminal to managing some of the most high-value produce categories like berries, grapes and stone fruit…
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Episode 199: How Carbon Markets Are Changing
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17:48Thad England, director of U.S. strategic accounts with Groundwork BioAg, shares his experience in taking carbon market opportunities to farmers, and how those programs are changing. See omnystudio.com/listener for privacy information.By Farm Journal
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#692: The lifetime value of milliseconds in the customer experience with Jaxon Repp, Harper
24:34
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24:34Agility can often get framed as driving massive transformation—but sometimes it’s the milliseconds that matter. When every digital moment counts, small gains in speed and efficiency can have a disproportionately large impact on customer lifetime value and brand loyalty. If you could speed up every digital interaction your customers have with your b…
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Breaking Into Billion-Dollar Markets: Clean Boss vs. The Cleaning Giants
36:49
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36:49Welcome back to eCommerce Fastlane! Today, we’re diving into the world of challenger brands and what it really takes to break into—and win—in a market dominated by legacy giants. If you’ve ever walked down the cleaning aisle, you know it’s ruled by “Big Clean”—massive CPG players with decades of brand equity. But what happens when a new player, pow…
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#691: Gaining agility and results with composable CMS, with Mark Wheeler from Storyblok
31:23
31:23
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31:23Is your CMS holding your creativity—and marketing growth—hostage? When speed and agility are everything, most marketing teams are still stuck in the slow lane—waiting on developers to publish updates, launch campaigns, or even fix a typo. Sound familiar? Today’s guest says it’s time for marketers to take the wheel. Mark Wheeler, Chief Marketing Off…
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#690: Focusing on long-term customer value using next best action with Tine Van Calster, Telenet
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26:47What if your most loyal customers are the ones you helped spend less? Agility in marketing isn't just about moving faster — it's about aligning brand intentions with customer outcomes in real-time, even when that means giving up short-term gains to earn long-term trust. Today we are here at PegaWorld 2025 at the MGM Grand in Las Vegas, and we’re go…
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How Natalie Trains Her Customers To Buy From Day One
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47:41
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47:41What if your audience knew exactly when and why to buy—without you constantly reminding them? In this episode, I sit down with Natalie Santini, founder of Sew Hungry Hippie, to unpack how she turned her loyal followers into paying customers—from day one. With no marketing degree, no fancy funnels, and no burnout, Natalie built an engaged community …
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#689: Building a culture of agility with Eugenie Lamprecht, Reka
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19:28Welcome to this episode, brought to you by Reka, a developer of industry-leading, multimodal, AI models that enable individuals and organizations to deploy generative AI applications. Agility requires an attention to process and a commitment to continuous improvement. It also requires a culture of agility. Today we’re going to talk about talent in …
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Episode 198: A Crop That Feeds The Soil and Feeds Livestock
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15:01As director of R&D and Innovation at Forge Genetics International, Emily Meccage has a lot to share about the breeding work being done for alfalfa. See omnystudio.com/listener for privacy information.By Farm Journal
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#688: Building a Customer Brain and how it benefits customers and the business with Christian Nelissen, National Australia Bank
26:34
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26:34Agility at enterprise scale means building systems that not only make millions of micro-decisions, but also keep humans at the center — creating experiences that are timely, relevant, and respectful of the customer. What if your data knew your customers better than your frontline employees — and used that insight to serve, not sell? Today we are he…
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Unlocking Shopify Summer Editions 2025: Retail Innovations With Ray Reddy
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28:03Welcome back to eCommerce Fastlane! I’m Steve Hutt, and today we’re diving into Shopify’s Summer Editions 2025—also known as the “Horizons” release. If you’re new to Editions, here’s the quick scoop: every six months, Shopify rolls out a huge batch of updates—this summer’s release features over 150 enhancements spanning the entire platform. It’s th…
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Episode 197: How Ag Retailers Can Equip Their Facilities For the Future
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16:57From the west coast to Wisconsin and through the central corn belt, Cody Steinkamp with Doyle Manufacturing helps ag retailers outfit their dry fertilizer warehouses to serve customers today and into the future. See omnystudio.com/listener for privacy information.By Farm Journal
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#687: Customer Experience Design using Generative AI, with Tara DeZao, Pega
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22:34
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22:34What if you could test drive your entire customer experience — before even writing a line of code? Agility isn’t just about reacting fast — it’s about thinking ahead, designing deliberately, and testing before committing. In an age where customer expectations shift by the minute, businesses can’t afford to just “build and hope.” Today we are here a…
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#686: Autonomous innovation using predictable AI agents with Peter van der Putten, Pega
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30:06What if your agentic AI could innovate autonomously—and still follow your business rules? Agility in the age of AI doesn't just mean speed. It means predictability, accountability, and the ability to innovate autonomously without businesses losing control of what is important, and what their customers value. Today we are here at PegaWorld 2025 at t…
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Can we talk about something that's been driving me absolutely crazy? I keep seeing you amazing business owners setting these big, juicy revenue goals for your promotions - and I'm talking $10K, $50K, even $100K - only to watch you hit the wall halfway through wondering if it was even possible in the first place. Sound familiar? Yeah, I thought so. …
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#685: Using AI in UX research, design, and testing with Jason Bowman, The Office of Experience
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25:54Agility requires finding ways to stay one step ahead of the competition, as well as in anticipating customers’ needs. So how does a brand maintain this speed and agility in the area of UX design, where it has often taken a considerable amount of time, effort, and testing to get to a better result? Today we’re going to talk about using AI strategica…
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How This Shopify Expert Built A $1M+ Etsy Store Without Ads (Free Traffic Secrets)
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45:32Welcome back to eCommerce Fastlane! I'm Steve Hutt, and today we're diving into something that honestly blew my mind during our conversation. Picture this: 95 million active buyers actively searching for unique products, built-in traffic you don't have to pay for, and a platform where most successful sellers never touch ads. Sounds too good to be t…
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#684: The founder of Reebok and CEO of Syntilay talk about AI-generated product design
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30:23When consumers can get AI-generated designs completely customized to their needs, what does this mean for the future of brands and the customer experience? I have two guests on my show today: one is the founder of one of the world’s most iconic shoe brands, and the other is the co-creator of the first AI-designed commercial shoe. Today we’re going …
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Work Less, Earn More: The Power of Being the Most Expensive
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47:27In this episode, I sit down with Cat (Catalina Viau), an inspiring entrepreneur who turned her passion for photography into a thriving, seven-figure photo booth business. We talk about her journey from a corporate insurance career to building a brand that truly stands out — focusing on branding, quality, and strategic marketing. Cat shares her insi…
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#683: Navigating the effect of AI on marketing jobs and the job market with Sue Keith, Landrum Talent Solutions
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23:28My guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, which has taken us on quite a roller coaster ride. Today we’re going to look at how marketing and communication execs are responding to the latest developments in the world while still needing to get their work done. To take a look at …
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#682: Consequential AI and customer loyalty with Raj De Datta, CEO of Bloomreach
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25:26If brand loyalty is so critical, why does it feel like most companies are treating it like an afterthought by propping it up with outdated programs and hoping customers won’t notice? Agility requires a complete rethinking of how we approach customer loyalty — not as an afterthought at the end of the funnel, but as a core driver of long-term brand v…
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How One Star Drop Kills 50% Of Sales: Amazon Review Removal Secrets With Danan Coleman
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40:04Welcome back to eCommerce Fastlane. I'm your host, Steve Hutt. Ever felt like negative Amazon reviews are sabotaging your hard-earned sales, or that your product listings are quietly losing ground without you even knowing? You're not alone. In today's landscape, managing your brand's reputation across both Shopify and Amazon is more critical—and mo…
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The Past, Present & Future Of E Ink And ESLs With Bryan Chan
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32:32🎙️ In this special Omni Talk Retail Technology Spotlight episode, Chris Walton and Anne Mezzenga sit down with Bryan Chan, Senior Director at E Ink, to explore the journey of electronic shelf labels (ESLs) and why they're finally catching fire in the U.S. Key Moments: [01:03] What is E Ink? — Origins as an MIT spinout and Kindle beginnings [2:52] W…
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#681: Building a cohesive brand while personalizing every message with Emily Ward, Turnitin
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25:54
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25:54With AI as an accelerant, marketing is evolving at a breakneck pace, and brands are being challenged to maintain authenticity while scaling globally. How do you build a cohesive, authentic brand identity across diverse markets, cultures, and digital platforms—all while leveraging AI-driven personalization? Joining me today is Emily Ward, VP of Glob…
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S01 E13 The co-packing connection: building food industry partnerships - Karl Wirtz
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38:11In this episode of Recipes for Success, we sit down with Karl Wirtz, President of WG Corporate, to explore the vital but often misunderstood world of co-packing in the food industry. With decades of experience helping brands find packaging solutions from concept to shelf, Karl shares invaluable insights into what makes a successful co-packing partn…
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#680: Agile is about more than velocity, with Gabrielle Wieczorek
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27:12This show is brought to you by the Online Scrum Masters Summit, taking place virtually on June 17-19, with more information at: http://www.onlinescrummasterssummit.com What if the most powerful tool for driving agile transformation isn’t a framework or a ceremony—but a dashboard? Today’s guest believes data may be the most underused lever for agili…
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Why Holding Onto Potential Could Ruin Your Business
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13:21Tired of spinning your wheels trying to grow your retail or e-commerce business? You’re in the right place. Welcome to Bringing Business to Retail, the show where I, Salena Knight—retail strategist, speaker, and former multi-store owner—share real, unfiltered strategies to help you scale with clarity, confidence, and cash flow. Each week, you'll ge…
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#679: Growing a brand by focusing on the details that matter with Dominic Minogue, Dirty Water
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23:23There are a lot of great ideas for products and brands out there, but sometimes the difference between success and failure lies in getting the details right and understanding the customers and users of your product. Today we’re going to talk about growing a brand by focusing on the details that matter. To help me discuss this topic, I’d like to wel…
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Beyond Discounts: The Clienteling Strategies That Boost Customer Retention & Lifetime Value
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43:02Ever wondered how to truly bridge the gap between your Shopify store and your retail locations? Or maybe you’ve heard the term “clienteling” tossed around by big brands and wondered if it’s just for luxury retailers, or if it can actually move the needle for your business, too? If you’re looking to drive more foot traffic, boost repeat purchases, a…
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Episode 196: Inside Ag Retail’s Supply Chain: How This Industry’s Distribution is Unique
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18:19Kyle Barton, procurement manager at Simplot Grower Solutions, manages the supply chain of crop protection, adjuvants, micronutrients, and biologicals for the company’s retail locations west of the Rocky Mountains. In total, that’s over 100 supplier relationships. See omnystudio.com/listener for privacy information.…
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#678: AI gains emotional intelligence with Joshua Goldberg, Zenapse
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23:56
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23:56Have you ever wondered why, despite having access to advanced AI tools, your marketing strategies still don’t hit the mark? Could it be that you’re focusing on the wrong data and missing the emotional connections that truly drive consumer behavior? Today we’re exploring the intersection of AI, emotional intelligence, and marketing with Joshua Goldb…
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#677: Why thought leadership is more important than ever with Benjamin Shapiro, host of the MarTech Podcast
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36:19If content rules, why does it feel like there are 100,000 royal families? In a world drowning in blog posts, videos, and AI-generated everything, content has never been more abundant—or more commoditized. So how do brands cut through the noise? Today’s guest has a few thoughts on that—and more. Ben Shapiro, host of the MarTech Podcast, has had fron…
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