Brian Lofrumento reveals everything you need to go from wantrepreneur – or someone who WANTS to own their own business – to a money-making, action-taking entrepreneur. Discover exactly how to start a business and build a raving audience of fans and customers who want to buy your stuff, and learn exactly how to best serve your customers and clients by building a customer-centric line of products and services. Brian has built multiple six-figure businesses, including a six-figure SEO agency at ...
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Startyourbusiness Podcasts

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1187: This entrepreneur built a business around getting ETHICAL reviews the consistent way w/ Adam Melenkivitz
33:30
33:30
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33:30In this episode, Adam Melenkivitz, founder of Test Squared, reveals how he’s building trust in the chaotic world of Amazon reviews by helping brands generate honest, verified product reviews—without breaking the rules. Adam’s journey from scaling a physical product brand to launching an ethical review platform is packed with hard-won insights about…
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1186: Leveraging PERSONAL DEVELOPMENT lessons to ease cognitive loads for developers (and enabling more SaaS opportunities!) w/ Claire Knutson
31:02
31:02
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31:02In this episode, Claire Knutson, founder of Bold Minds and creator of Traverzer, shares how they're transforming the way software engineers work by simplifying complex processes and reducing cognitive load. With over 20 years in software development, Claire’s entrepreneurial journey is driven by a desire to build tools that bring joy, speed, and cl…
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1185: SPEED of execution, results, and profitability through PARTNERSHIPS, AI, and strategy w/ Jason Vazquez
33:30
33:30
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33:30In this episode, Brian sits down with Jason Vazquez—an ex-Deloitte M&A strategist turned serial entrepreneur and startup ecosystem builder. Jason’s ability to go from ideation to profitability in record time isn’t just impressive—it’s a masterclass in execution. He shares how he launched a luxury men’s skincare brand, co-founded a full-service mark…
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1184: From HGTV to using AI to revolutionize interior design AND great business systems w/ Rebecca Zajac
37:55
37:55
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37:55Rebecca Zajac is a powerhouse in the world of interior design with a rich background spanning TV production on HGTV and A&E, high-end home renovations, and now—tech entrepreneurship. In this episode, Rebecca shares how she’s using 3D scanning and AI to make beautifully designed renovations accessible to homeowners without big design budgets. Her ap…
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1183: How the Digital Dentist became THE go-to person in his industry w/ Dr. Lorne Lavine
32:43
32:43
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32:43What happens when a former periodontist brings his lifelong passion for technology into one of the most overlooked corners of the healthcare industry? In this episode, you'll meet Dr. Lorne Lavine—also known as The Digital Dentist—who turned a niche IT consulting idea into a multi-decade business serving over 350 dental offices nationwide. This con…
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1182: THIS HIDDEN METRIC is the one that will ensure your business doesn't fail! Here are the customer success foundations w/ Beth Thornton
34:23
34:23
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34:23In this episode, Beth Thornton, founder of Thornton Advisory Solutions, shares her journey of building a career around customer success and how it became the cornerstone of her entrepreneurial venture. With over 18 years of experience, Beth has worked with startups, health systems, and wellness companies, turning customer engagement into lasting su…
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1181: How to build CONVICTION for your ideas (AND make them better with AI!) w/ Chad Vavra
33:26
33:26
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33:26Ever feel like you have a million-dollar idea but don't know the next step? Chad Vavra, a designer and developer with over 20 years of experience working with giants like Pixar, Google, and Meta, joins us to solve that exact problem. He breaks down how he’s democratizing the high-level strategies that used to cost companies hundreds of thousands of…
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1180: The tech CEO who operates at SCALE and whose company launched an AI receptionist w/ Artie Chang
33:21
33:21
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33:21In this episode, Brian sits down with Artie Chang, President & CEO of PanTerra Networks, a pioneer in unified cloud communications and AI-powered customer engagement. Artie shares how his decades of experience in tech—from Bell Labs to building RAID systems—led to the development of Streams.AI and Luna, their conversational AI receptionist transfor…
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1179: THIS is how to provide VALUE at every step of the way to attract and RETAIN the best clients w/ Joshua Kiernan
35:56
35:56
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35:56In this episode, Brian Lofrumento sits down with Joshua Kiernan, co-founder and CEO of Mosh JD, to explore how he's revolutionizing HR tech by simplifying the way companies manage job descriptions. Josh shares his journey from being laid off in 2020 to launching a game-changing software that addresses outdated job descriptions, a problem many organ…
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1178: The MARKETING FIXER that's in and out with RESULTS in 6 months w/ Caleb Madsen
32:30
32:30
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32:30Caleb Madsen isn’t your typical marketer—he’s a marketing “fixer” with a track record of transforming chaos into clarity for both billion-dollar brands and emerging startups. From his unconventional start in a warehouse to leading performance marketing at a global corporation, Caleb now runs Mad House Consulting, where he steps into businesses for …
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1177: Growing to a 100+ person company... and STILL maintaining freedom and balance w/ Dave Olsen
32:52
32:52
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32:52In this episode, Dave Olsen, Founder and CEO of Nimbl, shares his journey from being a fractional CFO to building a fully remote accounting and business services firm that serves $1M to $10M businesses. Dave dives deep into how Nimbl is redefining back-office services with a tech-forward, people-first approach. He talks about the challenges of scal…
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1176: This former GoPro CMO reveals EVERYTHING about growing a lifestyle brand and products that transcend traditional marketing w/ Paul Crandell
39:12
39:12
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39:12In this episode, Paul Crandell, former CMO of GoPro, shares his incredible journey from selling artwork out of the back of his car to scaling some of the world’s most iconic brands. Now, as the founder and CEO of Lumi, a lifestyle tech company revolutionizing smart projectors, Paul dives deep into how brand culture, storytelling, and community buil…
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1175: The secrets to ENGAGING and RETAINING Gen Z talent w/ Injil Muhammad
36:16
36:16
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36:16In this episode, we dive deep into the world of Gen Z talent engagement with Injil Muhammad, co-founder and CEO of Buddle. Injil shares his inspiring journey from Goldman Sachs to leading a platform that empowers young professionals with the skills, mentorship, and community they need to thrive in the workplace. Discover how Buddle is redefining ta…
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1174: Changing how we brush our teeth!? Using entrepreneurship and an innovative product to improve health w/ Dr. Kenny Brown
32:42
32:42
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32:42In this episode, Dr. Kenny Brown—oral and maxillofacial surgeon turned entrepreneur—shares how he's redefining oral care through Feno, a groundbreaking health tech company. From hospital rooms to TikTok feeds, his smart brush is making waves by turning a daily habit into a health-boosting ritual. But this conversation isn’t just about dental tech—i…
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1173: The PSYCHOLOGICAL advantage we can gain as high performers w/ JT Winston
34:24
34:24
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34:24From a Division 1 rower who endured four knee surgeries to the founder of a cutting-edge tech company, JT Winston’s journey is a masterclass in resilience and innovation. In this episode, JT shares how his personal struggles with the disconnect between physical recovery and mental readiness inspired him to create Aypex, an app that unifies mind and…
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1172: Unlocking the POTENTIAL in every conflict w/ Katie Kolon
34:55
34:55
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34:55In this episode of the Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento sits down with Katie Kolon, a certified mediator and conflict resolution expert, to discuss how entrepreneurs can navigate conflict in business and life. Katie shares her unique perspective on turning conflict into opportunity and how understanding the human element…
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1171: CONSENSUS-BASED AI models that can tackle cybersecurity, phishing, and more w/ David Beltran
31:13
31:13
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31:13In this episode, we dive deep into the world of cybersecurity and AI with David Beltran, a 30-year tech veteran and the founder of CypherShield. David shares how his insatiable curiosity led him from dismantling toys as a kid to becoming a cybersecurity architect at IBM, and now, a founder tackling one of the internet's biggest threats: phishing. H…
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1170: The entrepreneur disrupting education with MICROSCHOOLS (and how to challenge traditional institutions) w/ Dr. Melissa Feiger
33:11
33:11
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33:11In this episode, we dive deep into the world of education transformation with Dr. Melissa Feiger, founder of Wander Through Wonder, a groundbreaking micro school that’s redefining how students learn. Melissa shares her journey from public school teacher to entrepreneur, highlighting the challenges and triumphs of building a learning environment tha…
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1169: It's time to FOLLOW THROUGH on your plans and growth goals w/ Christie Harrison
33:48
33:48
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33:48Christie Harrison’s entrepreneurial story is all about moving from vision to execution—and helping others do the same. From teen mom to CEO and founder of Core Performance 38:16, Christie built a business consulting firm rooted in strategy, accountability, and faith-driven leadership. In this episode, she shares her powerful journey through corpora…
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1168: Building out CUSTOM SOFTWARE solutions & managing client relationships with a global team w/ James McNamara
34:06
34:06
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34:06In this episode, we dive deep into the mind of James McNamara, founder of 8 Penny Labs, who brings a refreshingly practical approach to digital transformation. James shares how he helps mid-sized businesses modernize their systems, improve efficiency, and unlock growth—without the overwhelm. His expertise blends strategic clarity, tech insight, and…
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1167: Saying NO to a six-figure job to go from NURSE to MARKETING AGENCY OWNER w/ Christiana Adesanmi
33:59
33:59
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33:59After nearly two decades in healthcare and a standout career as a surgical team leader, Christiana Adesanmi made a bold move—she walked away from a six-figure offer to build her own digital marketing agency. In this inspiring episode, Christiana shares how her background in nursing uniquely prepared her for entrepreneurship, the mindset shift that …
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1166: TRANSFORMING elder care and solving loneliness for people we care about w/ Daniel Hungerford
32:33
32:33
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32:33What happens when deep leadership experience, a marketing mindset, and cutting-edge AI collide? You get EverFriends.ai—a tech platform with heart. In this episode, Dan Hungerford shares how he built a revolutionary AI-powered companion app designed to support older adults experiencing loneliness or cognitive decline. But this isn't just a tech stor…
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1165: OPERATIONAL AUDITS to streamline operations, communications, and GROWTH w/ Victoria Petersen
33:46
33:46
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33:46If you've ever felt overwhelmed by the back-end of your business—or unsure how to make your operations more efficient—this episode is your blueprint. Victoria Petersen, founder of Medi-Consult Solutions, joins the show to unpack how she helps healthcare practices streamline operations, improve internal communication, and empower teams for sustainab…
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1164: Why you're losing sales... and how storytelling can fix it w/ Mitchell Schuckman
32:55
32:55
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32:55Mitchell Schuckman spent nearly four decades at a global accounting and consulting firm, but his story is anything but typical. In this episode, we celebrate the launch of his new business—and his book—that showcase his passion for coaching, leadership, and the art of storytelling. From redefining sales through empathy to making career pivots that …
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1163: ALL the secrets of a tech stack (and tech STRATEGY!) that can help you GROW and SCALE w/ Azunna Anyanwu
37:33
37:33
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37:33In this episode, we’re diving into the mind of a three-time CIO and CTO who’s taken his decades of experience leading top 100 firms and brought it straight to small business owners like you. Azunna Anyanwu is the founder of The Agile CIO, where he helps entrepreneurs strategically and tactically harness tech to scale smarter—not just faster. Azunna…
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