Math Therapy explores the root causes of math trauma, and the empowering ways we can heal from it. Each week host Vanessa Vakharia, aka The Math Guru, dives into what we get right and wrong about math education, and chats with some of today’s most inspiring and visionary minds working to make math more accessible, diverse, and fun for students of all ages. Whether you think you’re a "math person" or not, you’re about to find out that math people don’t actually exist – but the scars that math ...
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The Math Guru Podcasts

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Shopify1Percent - The Shopify Podcast to be the Top 1% of eCommerce Stores with Jay Myers
Jay Myers
If you want to be the best on Shopify, you can’t do the same thing every Shopify store does. This show is designed to help you standout and be the top 1% of Shopify stores. We interview Shopify ecommerce experts and thought leaders digging deep into the best ways to grow your Shopify business. My name is Jay Myers and I’ve run stores on Shopify since 2009, co-founded Bold Commerce in 2012 which became one of the largest Shopify partners ever. Since 2012, over 760,000 Shopify have used our ap ...
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Tech and Test unravels the intricacies of technology, delves into the world of software engineering, and challenge the boundaries of software testing. Your host Peter Johnson will help you navigate the digital landscape, exploring the latest in tech, sharing insights into software development, and talking to the people that drive our digital world. Whether you’re a coding guru, a testing pro, or just tech-curious, Tech and Test is your dedicated podcast for in-depth discussions, interviews w ...
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This Sucky Broadcast takes a look at all the hot topics triggering the world today and discusses and analyzes them with reason and common sense and comedy....
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Math ed needs more conversations like this w/ Pam Harris
46:23
46:23
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46:23Send us a text! (US messaging rates apply) Today's ep ended up in a different place than Vanessa expected when she first sat down to chat with Pam Harris, founder of Math Is Figureoutable. Their first real interaction was on the DebateMath Podcast; Pam insisted that learning algorithms/shortcuts can actually hold students back from true learning, w…
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Your Shopify Growth Problems Are Math Problem (Wearing Marketing Costumes)
1:08:49
1:08:49
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1:08:49I’ll say it. Most Shopify growth problems are math problems wearing marketing costumes. In this episode with Marc Rodill, we tear off the costume and fix the math. We talk Shopify conversion that still hovers in the low single digits for many stores, 65 to 70 percent of carts that get abandoned, and why retention improvements often drive more profi…
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How to get Your Products in ChatGPT. If Your Shopify Store isn’t “Agent Ready,” You’re About to be Invisible 🫥
1:07:47
1:07:47
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1:07:47If your Shopify store isn’t “agent ready,” you’re about to be invisible. I sat down with AI expert, Gavin McKew to dig into how AI shopping agents and Shopify’s new ChatGPT checkout will change discovery, pricing, and conversion, forever. More than half of U.S. consumers already start shopping research with AI, and OpenAI just turned those chats in…
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Send us a text! (US messaging rates apply) We're trying something new this week! Last week's ep with Mike Flynn dove into some very murky debate waters: do students need to know the "why" of what their learning in order to truly understand material, or is it fine for them to just memorize things as long as they get the answers? (If you missed, scro…
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Are Guest Checkouts Secretly Killing Your Shopify Growth?
54:52
54:52
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54:5270% of your Shopify orders are guest checkouts. Let that sink in. That means 7 out of 10 customers are basically anonymous drive-bys who may never come back, and worse… they’re worth 2–3x LESS in lifetime value compared to logged-in customers. Ouch. But what if you could give every guest shopper all the perks of a logged-in account without making t…
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How to find the "why" in math class w/ Mike Flynn
49:04
49:04
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49:04Send us a text! (US messaging rates apply) When Mike Flynn started teaching, math was just one of many subjects he had to guide his students through. The problem was, the way he was taught math made him hate it! But when a new career opportunity gave him the chance at a much deeper understanding of the concepts and a reason "why" they mattered in t…
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Author of "The Anatomy of the Perfect Website" on: What is the Highest Converting Shopify Site?
1:21:48
1:21:48
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1:21:48Pretty vs Profitable. What makes the highest converting Shopify website? Your Shopify website is not a piece of art. It is not your personal digital scrapbook. And no, making it “pretty” won’t magically increase your sales. Research shows that design-driven companies outperform the S&P 500 by 219%, but only if that design actually performs. In this…
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Exclusive: Math Therapy audiobook sample for our listeners!
30:19
30:19
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30:19Send us a text! (US messaging rates apply) If you follow Vanessa on Instagram, you know the rollercoaster she went on to record the audiobook version of Math Therapy ... well, the hard work / literal sweat & tears paid off because it is now out! You can find it on Audible/Amazon right now, and if you have never used Audible you can likely get it fo…
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RETENTION GURU, Jimmy Kim "How to Turn Your Shopify List Into a Profit Machine"
1:10:58
1:10:58
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1:10:58🚨 DON'T MISS COMMERCE ROUNDTABLE NEXT WEEK: https://commerceroundtable.com/ (Use Code: BOLD for a special discount when you register) Blasting random emails and calling them campaigns is not a strategy. Only 2% of the emails brands send are automations, yet they drive about 40% of email revenue. In this episode of Shopify1Percent, I sit down with J…
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Building Resilient Systems at Scale With Casey Rosenthal
1:11:39
1:11:39
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1:11:39Send us a text In this episode of Tech and Test, I’m joined by Casey Rosenthal, Interim CEO, HiBeam and former Netflix engineering leader. Casey is co-author of Chaos Engineering: System Resiliency in Practice and a frequent speaker on chaos engineering and complex systems. We dive into: 💻 Why Netflix started breaking its own systems on purpose 🤖 H…
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Why 1 + 1 isn't always 2 w/ Eugenia Cheng
50:14
50:14
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50:14Send us a text! (US messaging rates apply) Have you ever felt like it's impossible to win an argument with someone, or even simply see eye to eye on anything? On today's episode, mathematician Eugenia Cheng joins Vanessa to challenge the black-and-white thinking that often defines our world - especially in math class. 3 Key Topics Discussed: Why se…
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🏆 SHOPIFY 1% WINS: Throw Away Your Old Black Friday Playbook. Do This Instead!
17:04
17:04
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17:04🎬 🍿Today's episode was based on this video. https://youtu.be/z10ea3mj_BQ The podcast will make sense if you're listening to just the audio version, but there is a lot more value in the visuals in the video if you're able to watch. Black Friday as gotten boring... It's the same old sales every year, confusing coupon codes, no emotional connection, a…
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TikTok Shop Secrets to Explosive Growth for Shopify Stores w/ TikTok Expert Jordan West
51:19
51:19
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51:19If you’re still treating TikTok like “just another social channel,” you’re leaving Shopify revenue on the table. TikTok Shop isn’t a toy, it’s a MASSIVE sales engine. Global GMV doubled to roughly $26.2B in H1 2025, and the platform now pushes all Shop ads into GMV Max to optimize for conversions, not vanity metrics. In this episode, I sit down wit…
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5 simple Math Therapy strategies for your classroom (weekly podcast launch!)
28:55
28:55
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28:55Send us a text! (US messaging rates apply) Today we celebrate back to school week with ... the official launch of Math Therapy as a weekly podcast! On today's episode, Vanessa catches you up on everything going on in Math Therapy-land, and shares 5 very simple and quick strategies that teachers can employ to make this year's classroom more empoweri…
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PROFIT FIRST - Why Most Shopify Stores Fail. (It's Not Bad SEO, Bad Products, or Even Bad Marketing)
1:16:24
1:16:24
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1:16:24Most Shopify entrepreneurs don’t fail because of bad products or weak SEO. They fail because of one thing: they run out of money. In fact, 83% of businesses are not profitable, and yet the majority of Shopify stores never stop to address this until it’s too late. In today’s episode, I sit down with bestselling author Mike Michalowicz (Profit First,…
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Revolutionizing Fashion Business ERP with AI
47:55
47:55
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47:55Send us a text AI is changing how we code, but the real challenge is how we design and test software. In this episode I speak with Harish Chandramowli, founder of Flare Software. From building cloud security at Bloomberg and MongoDB to launching a ERP platform for fashion and textile brands, Harish has seen software challenges at every scale. We ex…
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🏆 SHOPIFY 1% WINS: Your Instagram Bio Might Actually Be Your Most Important Landing Page
5:34
5:34
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5:34Everyone’s obsessed with their Shopify landing pages, but here’s the inconvenient truth: most of your customers never even make it there. They’re stalking your Instagram, TikTok, or YouTube profile first. And if that page isn’t optimized, you’re bleeding conversions before the game even starts. In this episode, I’ll walk you through how to turn you…
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Stop Blasting. Start Automating. It's Time to Rethink Your Shopify Email Game
1:00:42
1:00:42
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1:00:42What if I told you that raising millions might be the worst thing you could do for your Shopify business? In this episode, I sit down with Rytis Lauris, CEO and co-founder of Omnisend, to talk about how he grew one of the top-performing Shopify apps to $50M ARR without a dime in VC funding. Yep, bootstrapped. We dive into the real impact of email a…
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🏆 SHOPIFY 1% WINS: A $10 Gift Can Beat $70 in Ad Spend (Plus Almost All Loyalty Programs)
21:17
21:17
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21:17They say loyalty is earned. I say it’s often misunderstood. In this episode, I unpack the hard truth: most Shopify “loyalty” programs are just discount addiction disguised as marketing. Punch cards, reward points, all that jazz? They don’t build real loyalty. True brand devotion happens when you do something for your customer that’s unexpected and …
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🏆 SHOPIFY 1% WINS: Offer vs Landing Page. Which is more important?
16:00
16:00
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16:00You don’t need better headlines. You need a better reason to buy. In today’s episode, I break down one of the biggest blind spots in e-commerce: your offer probably sucks. Harsh? Maybe. True? Absolutely. Too many Shopify brands are obsessing over button colors and layout tweaks, but completely ignoring the real sales driver. A killer landing page w…
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The VIP Loyalty Strategy That Works, and Why Your Subscription Might Be Illegal
58:20
58:20
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58:20Let’s be real. Subscriptions aren’t just about shaving kits and snack boxes anymore. The Shopify brands that are winning are the ones treating subscriptions like a long-term relationship, not a quick sale. In this episode, I chat with Adam Levinter, author of The Subscription Boom and winner of the 2025 Subscription Impact Award, to unpack what’s w…
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🏆 SHOPIFY 1% WINS: Start Thinking Like a Publisher, Not an Ecommerce Store
18:01
18:01
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18:01Imagine telling your team, "We're not a product company anymore. We’re basically Netflix with a checkout button." Sounds ridiculous, right? But here’s the kicker. It’s true. In this episode of the Shopify 1% Podcast, I break down why the future of your Shopify store has less to do with selling products and more to do with publishing content. Here’s…
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Why Critical Thinkers Will Always Lead in Tech
56:48
56:48
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56:48Send us a text I’m joined by Oksana Kovalchuk, a former software developer who now leads a top UI/UX design agency. She started programming at age 5, built the largest app on the Parse platform (showcased by Mark Zuckerberg at F8), and now helps startups cut through feature bloat to create user-friendly, business-focused digital products. In this e…
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🏆 SHOPIFY 1% WINS: 85% of Your Visitors Leave Empty-Handed (Fix This Now)
12:35
12:35
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12:35What if I told you 85% of your Shopify store visitors walk away with nothing? Not a product. Not a download. Not even a cheeky 10% off code. In this short but powerful episode, I break down why that’s a massive missed opportunity and how you can flip the script with a simple strategy I call the “Irresistible Offer.” With industry conversion rates a…
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From Engineer to QA Director: Raman Judge on Leading with Empathy
36:35
36:35
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36:35Send us a text 🎙️New on Tech and Test! 🎙️ I'm excited to share our latest episode featuring the brilliant Raman Judge, QA Director and a truly inspiring leader in the tech world. In this episode, Raman opens up about her career journey from QA Engineer to senior leadership and shares practical, hard-earned wisdom on: 🔹 Navigating your career path f…
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How Math Therapy changed my entire life w/ Charizma Laughton
57:20
57:20
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57:20Send us a text! (US messaging rates apply) As long as Charizma Laughton can remember, her entire life was defined by a singular identity: she's bad at math, because she's not smart. This self-image was rooted in deeply traumatic math class experiences that completely dismantled her self-confidence and made her feel like she was simply not capable o…
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Former Shopify Employee is Disrupting Preorders: Why Full Price Up Front is Killing Your Sales w/ Diana Birsan Co-Founder @ Downpay
59:20
59:20
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59:20What do couches, saunas, and custom engagement rings have in common? They're all being sold on Shopify, and most customers don’t want to pay full price up front. In this episode, I sit down with Diana Birsan, former Shopify PM turned founder of Downpay, the app enabling partial payments and flexible checkout experiences for high-ticket, made-to-ord…
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🏆 SHOPIFY 1% WINS: What Actually WILL Kill Your Business
13:37
13:37
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13:37Your Shopify business doesn’t live or die by your homepage layout or Facebook ad targeting. It lives and dies by you. In this episode, I open up about something most founders avoid talking about: burnout. Turns out, 70% of entrepreneurs experience mental health issues, and lack of sleep alone can drop your cognitive performance by up to 40%. If you…
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How to trust your intuition w/ Rebecca MacLeod
37:26
37:26
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37:26Send us a text! (US messaging rates apply) First of all, big news: as of this fall, Math Therapy will be a weekly podcast! This has long been a goal, so after 6 glorious 10-episode seasons and a bunch of bonus eps along the way, we'll be hitting your feed every single Thursday starting September. For now, we are back this month with 2 special inter…
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🏆 SHOPIFY 1% WINS: The One Call That Doubled Our Customer Lifetime Value
10:52
10:52
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10:52What if one simple phone call could double your Shopify customer lifetime value? In this episode of the Shopify1Percent podcast, I break down a surprising data point we uncovered at Bold: customers who talk to someone from your company are up to 2X more likely to become loyal, repeat buyers. Whether it’s post-purchase onboarding, feature education,…
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🏆 SHOPIFY 1% WINS: "What Would it Look Like if it Were Easy?"
8:47
8:47
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8:47In this episode, I unpack two deceptively simple questions that could radically change how you approach your Shopify business: “What would this look like if it were easy?” and “What should go on your do-not-do list?” Most entrepreneurs waste 80% of their time on tasks that barely move the needle. Let’s flip that. If you’re aiming to grow faster and…
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🏆 SHOPIFY 1% WINS: The One Thing the Best Subscription Brands Do Different.
14:26
14:26
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14:26Ever wonder what separates okay Shopify subscription brands from the ones getting acquired for $100M+? In this episode, I dive into one powerful insight I’ve seen again and again after working with thousands of Shopify subscription businesses. Whether you’re already running a recurring model or just considering it, this will change how you think ab…
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Jeremy Horowitz: The Untold Truth About Shopify Plus and the App Stacks Behind 8-Figure Shopify Brands
1:15:37
1:15:37
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1:15:37What if I told you that 45% of Shopify stores doing over $1M a year don’t use a reviews app? In this episode, I sit down with Jeremy Horowitz, ex-Gorgias, investor, and the guy who’s worked with Kim Kardashian and over 17,000 Shopify brands. We got to dig deep into the hidden data behind what 7-figure Shopify merchants are really using to grow. We …
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Bonus: What's your sign? (Vanessa has no clue)
10:01
10:01
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10:01Send us a text! (US messaging rates apply) Given how much Vanessa talks about astrology on the podcast, what do you think her success rate was for guessing the star signs of all the guests last season? Today's episode (guest "hosted" by producer David) reveals all ... and also drops some hints about what to expect from this podcast in the coming mo…
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🏆 SHOPIFY 1% WINS: The 60 Seconds That Make or Break Your Shopify Store
11:07
11:07
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11:07I recorded this one while walking my dog, but don’t let the casual stroll fool you, this might be one of the most important things you can do to grow your Shopify store. Studies show up to 80% of website visitors bounce within the first 60 seconds, and if your homepage doesn’t hook them fast, it doesn’t matter how great your product or funnel is. O…
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🏆 SHOPIFY 1% WINS: At SubSummit Someone Asked the Most Overlooked Shopify Growth Tactic is. Here's My Answer.
12:25
12:25
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12:25Most Shopify brands blow it after the sale, and they don’t even know it. In this quick episode, I share the one massively underused tactic that turns one-time buyers into raving fans (hint: it’s not more ads). Whether you sell subscriptions or one-offs, this strategy could be your biggest unlock for repeat purchases and skyrocketing LTV. Plus, I re…
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Shopify Email Expert: "37% of Revenue Comes From Just 2% of Emails Sent" - w/ Greg Zakowicz @ Omnisend
1:15:50
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1:15:50What if I told you 37% of all ecommerce email sales come from just 2% of emails sent? In this episode of Shopify1Percent Podcast, I sit down with Greg Zakowicz, Senior Ecommerce Expert at Omnisend, to uncover how to turn basic automations into profit machines. We dive into real-world strategies that top-performing Shopify brands use to grow, retain…
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He 7X'd Shopify Revenue WITHOUT Killing Profit 🤯 w/ Cody Wittick - Founder @ Kynship
53:41
53:41
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53:41What happens when you stop playing it safe with influencer marketing and start thinking like a CFO and a CMO? You get results like 772% growth in new customer revenue while decreasing CAC by 61%. In this episode of Shopify 1% with Cody Wittick from Kinship, we dive into what it really takes to scale a Shopify store today—from financial forecasting …
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Cracking Big Tech Interviews with Mike Mroczka
56:48
56:48
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56:48Send us a text Interviewing at FAANG and big tech companies can feel intimidating—but it doesn’t have to be. In this episode, I’m joined by Mike Mroczka—Senior Software Engineer and contributing author of Beyond Cracking the Coding Interview—to demystify the process and share practical strategies to help you land your next role. We break down what …
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STOP Using Shopify Product Pages as Landing Pages 🤦♂️ w/ Nick Raushenbush - CEO @ Shogun
38:26
38:26
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38:26Ever wondered why your product pages aren’t converting like they should? In this episode, I sit down with Nick Raushenbush, co-founder of Shogun, to dive deep into the art (and science) of building high-converting landing pages for your Shopify store. We break down the power of personalization, A/B testing, and SEO optimization—and why custom landi…
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Testing What Matters: With Elliott Clark of Batteries Included
55:01
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55:01Send us a text On the latest episode of Tech and Test, I’m joined by Elliott Clark, CEO and founder of Batteries Included, for a deep and thoughtful conversation about the cost of testing, what to test (and when), and how to align engineering efforts with your company's mission. We cover: 🧪 What testing is really worth investing in — and where to a…
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10 Mistakes KILLING Your Shopify Sales ☠️ - w/ Kurt Elster - Unofficial Shopify Podcast
54:02
54:02
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54:02⭐️⭐️⭐️ SPECIAL EPISODE ⭐️⭐️⭐️ Kurt Elster and Jay Myers join forces to share their combined 40+ years of e-commerce expertise to reveal the 10 biggest mistakes destroying your Shopify sales. The good news is, all of them are easy to fix! This is a fun episode that provides actionable insights that don't require technical expertise but can dramatica…
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Shopify Promotions That Actually Work (And Don't Kill Your Margins) w/ Daniel Patricio (ex Shopify)
57:25
57:25
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57:25🎁 Special Offer for Listeners at the bottom 👇 Discounts and promotions can make or break your Shopify store’s success. In this episode, Jay Myers sits down with Daniel Patricio, ex-Shopify product leader and founder of Abra Promotions, to dive deep into how to run high-converting, strategic promotions without eroding your margins. Daniel shares how…
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B2B is NOT a Business Model. It's a Channel. (and every Shopify store needs to leverage it)
55:07
55:07
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55:07B2B is not a business model, it’s a channel. In this episode we sit down with B2B e-commerce expert Jason Greenwood to discuss the massive opportunities in B2B e-commerce, how Shopify is evolving to support B2B merchants, and why D2C Shopify brands should consider adding a wholesale strategy to their business. From Amazon Business disrupting distri…
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Exploring AI in Testing with Jesús Gianzo Villaverde
40:52
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40:52Send us a text In this episode of Tech and Test, I sit down with Jesús Gianzo Villaverde, a Software Development Engineer in Test, to explore the evolving role of AI in software testing. We kick things off by discussing Deepseek, a recent development in the world of AI, before diving into the broader landscape of LLMs and biases—how these models wo…
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Ecommerce is Just Math - Let's Break it Down "Growth on Shopify" w/ Ken Ott from Metacake
57:51
57:51
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57:51Want to build a wildly profitable and scalable Shopify business? In this episode, I sit down with Ken Ott, a true eCommerce and Shopify veteran who has helped scale some of the biggest brands in on Shopify. We dive into the three core systems every top-performing Shopify brand has in place—and why most merchants fail by focusing on the wrong things…
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Time to KILL IT with Your Subscriptions on Shopify 🔥. w/ Matthew Holman from Subscription Prescription
52:48
52:48
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52:48🕹️ GET IN ON THE TRIVIA GAME. Details in the beginning of the episode. You can win over $6,000 worth of Shopify apps: https://www.shopify1percent.com/p/trivia/ 💡 Episode Highlights: Subscriptions on Shopify aren’t dying—they’re just evolving! In this episode, we dive deep into what separates thriving Shopi9fy subscription brands from those struggli…
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What do the New Tariffs Mean for Shopify Stores?
24:07
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24:07The last few day have been a whirlwind. North American businesses on every side of the border have been trying to figure out what these new tariffs mean for their business. Shopify merchants are among many of those affected. There's a lot of information circling around, and it's in times like these it's important to make smart decisions you don't l…
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The Right Way to Use Push Notifications for Maximum Growth on Shopify - With Arvind Subramanian, Head of Partnerships @ Pushowl
58:43
58:43
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58:43🚀 Did you know that push notifications can drive up to 30% higher engagement rates than email and SMS combined? In this episode we sat down with Arvind Subramanian from PushOwl (https://bit.ly/pushowl-app) to break down the power of browser push notifications—the often-overlooked channel that’s helping top Shopify brands boost conversions, recover …
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How to REALLY Leverage Video on Your Shopify Store - With Claudiu Cioba - Co-Founder and CEO @ VideoWise
1:03:49
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1:03:49Here's why video matters for your Shopify store: 📈 It boosts conversion: 64-85% of consumers are more likely to purchase a product after watching a video about it. Product pages with videos see an 80% higher conversion rate on average compared to those without. Shoppers who watch videos are shown to spend 34% more per transaction than those who don…
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