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Scale Your Course

Tracy Sherriff

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The Scale Your Course podcast helps experts, coaches, and service-based entrepreneurs scale the design and delivery of their courses and online programs to achieve continued growth and profitability in their business without burning out. This show is for anyone who has created or is even thinking about creating a profitable online course or program that is sustainable to deliver over time. In solo episodes, you’ll be introduced to scalable design strategies, teaching tips and tools. We’ll ex ...
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We caught up with David White from Solar Whisper Wildlife Cruises to explore and learn about the wildlife of the Daintree River. David has a passion for the River's wildlife and in particular the population of Saltwater Crocodiles he has been observing and filming for around 30 years. Solar River Wildlife Cruises operate the only solar-powered elec…
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In this episode, I interview Shauna Hollinger, Funnel Strategist from Effortless Launch. Shauna is an automation expert and tech strategist, who sets up the backend systems for online industry experts, saving them time by automating manual tasks and ensuring seamless, setups for their evergreen signature offers. In this episode we talk about: The m…
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Feeling overwhelmed by course creation? You're not alone! In this episode, Tracy Sherriff sits down with Samantha Foote, a board-certified music therapist and positive discipline parent educator, to explore how to create impactful courses while supporting neurodivergent families. Samantha owns and operates Boise Music Therapy Company and has helped…
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This episode of Scale Your Course dives into the art of creating truly transformational courses. I emphasize the importance of designing courses that go beyond just delivering information to creating a profound and lasting change in beliefs, behaviors, and perspectives. She discusses the key elements of engagement, storytelling, reflection exercise…
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Dive into the heart of course creation with this insightful replay of a livestream Tracy Sherriff did in Happy Healthy Women Global Global Facebook Community this past month. Every Monday, this vibrant community founded by CEO Natalie Colalillo, is treated to a live session led by Leaders in Happy Healthy Women, a community that offers free access …
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Dive into the empowering world of female entrepreneurship and wellness with Natalie Colalillo, CEO of Happy Healthy Women, in this inspiring episode. Natalie, a beacon of community and wellness, shares her journey from passionate entrepreneur to leading a vibrant community aimed at fostering happiness, health, and success among women. With a rich b…
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In this enlightening episode of our podcast, we're joined by the inspirational Michelle Blue, a beacon of empowerment in the realms of entrepreneurship and personal development. As a celebrated entrepreneur, coach, and the dynamic host of "The Journey with Blue," Michelle dedicates her platform to igniting deep, conscious conversations around spiri…
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In this pivotal episode of the "Scale Your Course" podcast, host Tracy Sheriff delves into the transformative power of measuring participant Return on Investment (ROI) in online courses and programs. This episode is a treasure trove for educators, course creators, and online program managers seeking to enhance their offerings and ensure they delive…
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Discover the key to financial success in online education with the "Maximizing Online Course ROI: Strategies for Financial Success" episode on the "Scale Your Course" podcast. In this enlightening session, we dive deep into the crucial aspect of measuring the return on investment (ROI) for your online courses and programs. Understand the importance…
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Dive into the empowering world of "Authentic Branding and Marketing with Shauna Leigh Van Mourik: Empowering Holistic Coaches and Therapists," a podcast episode designed for progressive women in the holistic coaching and therapy space. Join us as we explore how Shauna Leigh Van Mourik, leverages her expertise in brand messaging and organic marketin…
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Join us on the "Scale Your Course" podcast as host Tracy Sheriff welcomes Ruth Klein, a visionary CEO specializing in expert celebrity branding. In this insightful episode, Ruth unveils her proven strategies for empowering entrepreneurs and professionals to design and deliver scalable courses that resonate and convert. With a remarkable 30-year tra…
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In this episode, Tracy Sherrff and Maryam Hennig discussed the legal complexities of creating and selling courses online, highlighting the importance of protecting one's business through proper legal measures. Maryam offered insights into privacy policies, terms and conditions, and college regulations for coaches. We talk about: Legalities of using…
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In the vast online space, countless individuals create and share content, often without adhering to a universal design standard. Consequently, there exists a pressing need to prioritize the creation of content that is accessible to everyone. The question that arises is whether achieving such universal accessibility is even possible! Join Tracy as s…
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In this episode, I discuss two different types of business models for course creators and things to consider when scaling a course. I highlight the importance of delivering value to students and embracing continuous improvement as key to building a successful and impactful course-based business. I talk more specifically about: Creating a business m…
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Welcome to Season Two of the Scale Your Course Podcast. In this episode, I interview Michelle Hope-Wright, a Performance & Wellness Coach, the founder and Queen Visionary of Rewire Coaching about overcoming overwhelm and resistance in business growth. She has contagious energy and proven strategies, and has empowered hundreds of people to take cont…
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In this enlightening episode of our podcast, we're joined by the inspirational Michelle Blue, a beacon of empowerment in the realms of entrepreneurship and personal development. As a celebrated entrepreneur, coach, and the dynamic host of "The Journey with Blue," Michelle dedicates her platform to igniting deep, conscious conversations around spiri…
  continue reading
 
In this episode, we are going to dive into the difference between knowing something and understanding something. It’s the space between knowing and understanding that creates challenges for us in our content, but it’s the very place you need to be focusing on when you are teaching your framework. This will change the way you look at your content. L…
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Dr Natalie Warburton is Associate Professor of Anatomy at Murdoch University and Dr Aaron Camens Lectures in Palaeontology at Flinders University. We discuss marsupial evolution from marsupial moles to extinct tree dwelling kangaroos from the Nullarbor Plains. Marsupial Mole. Image credit: Auscape International Pty Ltd/Alamy Stock Photo…
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In this episode, I talk with Juliana Leamen (MSc, BFRP, FDN-P), founder of Naturally Joyous Inc, about the revisions she recently made to her Weight Release Program. Juliana is a Board Certified Functional Diagnostic Nutrition Practitioner, specializing in empowering women transitioning through menopause with mindset support to optimize their weigh…
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In this episode, Jono Petrohilos, CEO at Fitness Education Online, shares his story about how he grew his million dollar business with fitness courses. Jono now supports other course creators with course creation and has one of the most engaged groups for course creators on Facebook. In this episode, Jono shares: How doing the bare minimum helped h…
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In this episode of Scale Your Course, I interview Caroline Ceniza-Levine on the topic of Thought Leadership. Caroline Ceniza-Levine is a career expert and founder of the Dream Career Club. A longtime recruiter turned career coach, Caroline has coached executives from Amazon, Goldman Sachs, Google, McKinsey, Tesla, and other leading firms on how to …
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Anyone can create a course! Or can they? In this solo episode I talk about the complexities of curriculum design. If a trained professional can find it hard, it's no wonder that so many people find course creation hard. If you're creating a course this year and want some support, reach out for a conversation. Would you like to deliver your own priv…
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Happy New Year! In this episode, I interview Emily Hardy. Emily is multipassionate, self proclaimed life-long learner, and the founder of HER Course Design, which aims to bring high-quality instructional design to the online course creation space. Emily is a former elementary school teacher with a Masters of Education in Curriculum and Instruction.…
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In this episode, I talk finance for entrepreneurs who offer courses as a business model with the co-owner of Evolved Finance, Parker Stevenson. After you've listened to the podcast you'll have: * A better understanding of the business of online courses * Know the current trends in the industry that we're excited about * Increase your awareness of t…
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Dive into the empowering world of female entrepreneurship and wellness with Natalie Colalillo, CEO of Happy Healthy Women, in this inspiring episode. Natalie, a beacon of community and wellness, shares her journey from passionate entrepreneur to leading a vibrant community aimed at fostering happiness, health, and success among women. With a rich b…
  continue reading
 
Explore the limitless possibilities of personal development and future planning in this inspiring episode of [Podcast Name], where we delve into the transformative power of vision boards with Debbi Sluys. As a seasoned coach, trainer, and speaker, Debbi specializes in leveraging the untapped potential of the human brain to envision and create a vib…
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In this episode I reintroduce myself, talk about you, my audience, and share why I think you should keep listening. As a curriculum expert I leverage my knowledge of adult education, my practical experience teaching a multiple higher education institutions, and certification as a director of operations to help experts grow and scale a profitable an…
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There is no time better than the present to consider strategic partnership to grow your business. In this episode, I interview Carmen Reed-Gilkison, Whole Person Certified Coach, and Deirdre Harter, CPA, are Business Strategists and Co-Founders of Encore Empire. They support mission-oriented women over 40 who hire Encore Empire to help optimize the…
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In this solo episode, Tracy highlights the opportunities creating a course offers for coaches and consultants. She introduces 10 questions to help you consider if it's time to create and launch your own course. Tracy Covers: Types of formats to consider that can help you earn your first 6 figures How to consider your whole business when deciding if…
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In this episode, Tracy emphasizes the critical importance of preparing and priming students for learning to enhance their success. Delving into the distinction between these two concepts, Tracy elucidates the myriad benefits they bring to both students and course creators. She offers practical and easy-to-implement examples of preparing and priming…
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Dr. Lindsay Padilla is an ex-community college professor who accidentally started a business while on the tenure track. Now, as the CEO and co-founder of the Hello Audio software, which takes your content and creates private audio feeds to make learning on the go much easier for your people, Lindsay challenges online industry norms of unfinished co…
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In this episode I talk about the importance of students asking questions in teaching. Instead of thinking of questions as a hole to plug, I encourage you to view them as opportunities. My hope is that this episode will change how you feel about being asked questions as well as how you feel about asking questions so we can create deeper more meaning…
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In this episode I interview Jessica Rivera, Business and Mindset Coach from New York. Jessica is the creator of the Leadership Accelerator, now called Impact Leadership. She helps executives and entrepreneurs master mindset, enhance their communication and strategy so they can increase productivity, remove roadblocks in their business and increase …
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In this episode I interview Haley Burkhead, CEO of the The Recurring Profit Membership program. Her program helps experts create consisten revenue with a passive course or membership. This is a done WITH you program with a splash of done-FOR-you. In this epsiode we talk about: what her clients do and don't rely on to hit their income goals 3 pools …
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In this episode, I talk about the importance of intentional design in supporting the success of the students/clients in your course or online program. I talk about: What success really means and looks like in learning The value of being focused on participant success The importance of good design in setting the stage for client success 3 ways you c…
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In this episode, I’m going to share with you how you can ensure you attain and maintain the momentum of your learners by applying the Impact/Effort matrix to identify quick wins in the curriculum of your online program. Listen now to learn: The importance of momentum in learning The role of Dopamine in learning How we have to design intentionally t…
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In this episode, I share my perspective on the different roles every successful course creator plays when delivering their online course or program. I talk about the role of the: The teacher The coach The facilitator The mentor The guide on the side and one more I'll keep secret. You'll have to listen to hear the last one... what could it be? Would…
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If you've been on the fence about creating a course, in this epsiode I go solo and share with you 5 ways that I think a course can elevate your business and brand. The 5 ways are: Raise your authority Buid a deeper connection with your audience Boost your reach Enhance client support Increase accessibility to you Resources mentioned Course Design S…
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In this episode of Scale Your Course, I interview Caroline Ceniza-Levine on the topic of Thought Leadership. Caroline Ceniza-Levine is a career expert and founder of the Dream Career Club. A longtime recruiter turned career coach, Caroline has coached executives from Amazon, Goldman Sachs, Google, McKinsey, Tesla, and other leading firms on how to …
  continue reading
 
Dr. Katherine Tuft is the Chief Executive at Arid Recovery and leads the team, managing operations, overseeing the science program and community engagement. She has a background in conservation ecology, having completed a PhD on Brush-tailed Rock-wallabies in NSW, and spent six years working on declining mammals in northern Australia. Western Quoll…
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In part 2 of the Email Made Easy series, I interview Joe Kerns the Founder of The Email Made Easy System and MAJiK Marketing - a marketing agency focused on helping brands create email marketing strategies and systems that grow revenue and relationships. In this episode, Joe and I talk about more advanced email strategy for course creators. Joe sha…
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In this episode, I interview Joe Kerns, founder of The Email Made Easy System and MAJik Marketing - marketing agency focused on helping brands create email marketing strategies and systems that grow revenue and relationships. Joe teaches creators, personal brands, and coaches on how to leverage email marketing and automation to nurture their subscr…
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Helen and Ali work as wildlife ecologists for the Australian Wildlife Conservancy. AWC is the largest private owner and manager of land for conservation in Australia, protecting endangered wildlife across more than 12.5 million hectares in iconic regions such as the Kimberley, Cape York, Kati Thanda-Lake Eyre and the Top End.…
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In this episode I get vulnerable and share some insight into the messy launch of my recent group program. I talk about: What I learned What I would have liked to have done differently My best advice to anyone launching a course or program Connect with Tracy Instagram: tracy.sherriff Linkedin: https://www.linkedin.com/in/tracy-sherriff/ Website: htt…
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