The official podcast of the Vacation Rental Management Association (VRMA). As the only organization representing the entire spectrum of the vacation rental industry, VRMA has an audience of both vacation rental managers and suppliers, large and small. Join us as we discuss vacation rental management trends, hot topics and association initiatives with the industry’s leading minds.
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VRMA Podcasts
With more than 35 years of combined experience in vacation rentals, Alex Husner and Annie Holcombe have teamed up to connect the dots between inspiration and opportunity, seeking to find the one story, idea, strategy or decision that led to their guests big A-HA moment. Join them, as they highlight the REAL stories behind the people and brands that have built vacation rentals into the 100 BILLION dollar industry it is today.
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This is The Vacation Rental Manager's Podcast with Sarah and T.. The first podcast dedicated to the professional vacation rental manager. Join Sarah Bradford and Tim Cafferty on their journey through day to day issues affecting the professional vacation rental manager. From the Coast to the Mountains, Sarah and T have been covering all things vacation rental for over 7 years and counting.
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Live from the VRMA Executive Summit: Big Energy, Bold Conversations, and Lots of Fun!
35:43
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35:43Send us a message! In this week’s episode, we’re taking you back to Miami Beach for a special look at one of the most talked-about events in the industry this year, the 2025 VRMA Executive Summit. It’s been a few weeks since the event, but the insights we gathered still feel just as relevant. Alex & Annie bring you candid interviews with some of th…
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How to Make Your Vacation Rental More Accessible with Lorraine Woodward
51:13
51:13
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51:13Send us a message! In this episode, we’re joined by Lorraine Woodward, CEO of Becoming rentABLE, to explore how property managers and hosts can make their vacation rentals more accessible without needing a full renovation or massive investment. Drawing from her lived experience navigating life with muscular dystrophy and raising two sons with the s…
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From Turnaways to Takeaways: Monetizing Referrals through "Have You Got", with Deborah Labi
53:55
53:55
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53:55Send us a message! This week, we’re joined by Deborah Labi, a seasoned hospitality professional and the founder of Have You Got, a verified global guest referral network designed to help independent property managers expand their reach and maximize revenue without sacrificing the personal touch that sets them apart. With two decades of experience i…
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Listing Isn’t Enough: How NextPax Powers Smarter Vacation Rental Distribution with Lennart Kok
56:40
56:40
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56:40Send us a message! Many short-term rental operators think that getting listed on Airbnb or Vrbo is enough. But in today’s competitive landscape, basic distribution is no longer enough to stand out or to sustain growth. In this episode, we’re joined by Lennart Kok, VP of Distribution and Marketing at NextPax, to explore what smarter vacation rental …
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Introducing StakeholdersVR: Built by Operators and Backed by Vision, with Lino Maldonado and Brady Stump
48:50
48:50
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48:50Send us a message! In our first of the month bonus episode, we’re joined by two well-known names in the vacation rental industry: Lino Maldonado and Brady Stump, co-founders of the newly launched StakeholdersVR. You’ve probably heard early buzz about this exciting new venture, and today, Lino and Brady are here to tell us what it’s really all about…
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How Franchising Offers a Scalable Path to STR Success - with Patrick Stewart of Grand Welcome
52:51
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52:51Send us a message! Is your short-term rental business growing, or just getting harder to manage? In this episode, we sit down with Patrick Stewart, CEO of Grand Welcome, to explore how franchising offers property managers a scalable and sustainable path to success in today’s competitive STR market. Grand Welcome is one of the fastest-growing franch…
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From FIFA to Host Planet: James Varley’s Journey to Empowering STR Hosts
43:15
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43:15Send us a message! When media veteran James Varley stepped away from a decade-long career working on the FIFA World Cup, he had no idea that a single Airbnb stay would spark his next chapter: empowering short-term rental hosts through education. In this episode, James joins us to share how that experience and the glaring lack of accessible resource…
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Behind the Brand: How Homes & Villas by Marriott Bonvoy is Driving Partner Success
36:20
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36:20Send us a message! What happens when one of the world’s most trusted hotel brands steps into the vacation rental space? In this episode, we’re joined by Jane Gavin (Senior Director of Brand Marketing & Guest Experience) and Keven Wishard (Senior Director of Global & Continent Operations) from Homes & Villas by Marriott Bonvoy. With decades of hospi…
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Rewriting the Rules: Orlie Benjamin on Building Lasoh for a Better Guest Experience
54:17
54:17
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54:17Send us a message! In our first-of-the-month bonus episode, we are joined by Orlie Benjamin, founder and CEO of Lasoh, a marketing technology platform designed to help vacation rental operators own their guest relationships and drive direct revenue. Lasoh provides a branded digital guest portal and integrated CRM that allows operators to engage wit…
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Show Me the Money! Matt Gurley Shares Lynnbrook's Approach to Payments, Profits, & Fraud Prevention
47:45
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47:45Send us a message! In this week’s episode, we're joined by Matt Gurley, Director of Sales and Partner Integrations at the Lynnbrook Group, for a deep dive into the payment side of vacation rentals that most property managers overlook until it’s too late. From fraud prevention to faster checkouts to smarter cash flow tools, Matt breaks down how Lynn…
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How AI Is Actually Helping Property Managers Right Now
22:59
22:59
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22:59In this episode of the VRMA Arrival podcast, David Stephens, lead data scientist at TravelNet Solutions, cuts through the AI hype to share what short-term rental operators really need to know. From guest messaging and marketing to revenue management and sentiment analysis, Stephens explains where AI adds true value and where it still needs a human …
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DesignedVR & Casiola Announce a Game-Changing Partnership in STR
32:50
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32:50Send us a message! In this episode, we sit down with two industry powerhouses: Dennis Goedheid, CEO of Casiola, and Shahar Goldboim, CEO of Boom and founder of DesignedVR, to unpack the story behind their groundbreaking new partnership. As the vacation rental industry continues to mature, operators are finding new ways to grow that prioritize susta…
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Are We in a Travel Recession? AirDNA’s Jamie Lane Decodes the 2025 Market
47:48
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47:48Send us a message! Is the short-term rental industry on the edge of a travel recession, or just entering a new phase of normalization? In this episode of Alex & Annie: The Real Women of Vacation Rentals, AirDNA’s Chief Economist Jamie Lane joins us to explain what the data is revealing about the 2025 market. With demand softening among budget trave…
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Inside VRMA's New Government Affairs Council
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18:25
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18:25In this episode of the VRMA Arrival podcast, VRMA Board Chair Jodi Refosco sits down with Tiffany Edwards of Weatherby Consulting to discuss the formation of VRMA’s new Government Affairs Council and what it means for the vacation rental industry. They explore why the council was created, how it consolidates previous advocacy committees, and what m…
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Rebel in a Gown: Breaking the Rules We Never Agreed To - with Shelley Brown
52:50
52:50
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52:50Send us a message! In this empowering episode of Alex & Annie: The Real Women of Vacation Rentals, Shelley Brown joins us to talk about how breaking outdated expectations and embracing your weird can lead to more authentic leadership and a deeper sense of belonging. As the original "Rebel in a Gown," Shelley brings her signature blend of authentici…
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Live from VRNation: Unpacking The Real Story
43:34
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43:34Send us a message! Alex & Annie bring you behind the scenes at VRNation 2025 to explore direct booking strategies, industry growth, tech innovation, and the evolving role of associations in vacation rentals. Recorded live in Austin, Texas, this special bonus episode captures real-time insights from the conference floor. Alex & Annie had on-the-spot…
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Inside Booking.com’s Strategy to Become the Best Partner for Property Managers - with Ian Ackland
44:56
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44:56Send us a message! In this episode of Alex & Annie: The Real Women of Vacation Rentals, we’re joined by Ian Ackland, Managing Director of the Americas at Booking.com, for a candid look at how one of the world's largest travel platforms is evolving its approach to better serve property managers. With more than 30 years in the travel industry and ove…
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The 911 Lifeline Every Vacation Rental Needs
13:00
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13:00In this episode of the VRMA Arrival podcast, Onita Mihaly, senior director of brand marketing at Ooma, discusses the company's role in improving short-term rental (STR) safety with its VoIP-based landline service.
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Here Goes Nothin’ – Matt Landau on Leading with Connection
58:47
58:47
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58:47Send us a message! In this week’s episode, Matt Landau returns to the show to share one of the most personal and transformational shifts of his career — a journey from building systems and scaling success to rediscovering the power of human connection. Long known as a community builder and founder of VRMB, Matt opens up about the moment everything …
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Behind the PMS: Meet TravelNet Solutions New CEO Boogie Wittenburg
48:44
48:44
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48:44Send us a message! In this episode of Alex & Annie: The Real Women of Vacation Rentals, we sit down with Boogie Wittenburg, the new CEO of TravelNet Solutions, makers of Track PMS. With a background in mission-critical technology powering global brands, Boogie brings a fresh, people-first perspective to the vacation rental tech space. Building on t…
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How Beyond is Redefining Revenue Management for Property Managers — with CEO, Julie Brinkman
42:00
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42:00Send us a message! In this episode of Alex & Annie: The Real Women of Vacation Rentals, we sit down with Julie Brinkman, CEO of Beyond, to explore how the company is transforming the way property managers approach pricing and profitability. From dynamic pricing to market intelligence, Beyond has become a vital tool for short-term rental professiona…
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Saying No to Say Yes: Brittany Blackman’s Path from Burnout to Self-Discovery
41:52
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41:52Send us a message! In this soul-stirring episode of Alex & Annie: The Real Women of Vacation Rentals, we sit down with Brittany Blackman, former vacation rental business owner turned leadership coach and founder of Discover Freedom. Brittany gets real about what it took to walk away from the business she built and loved, after realizing that outwar…
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The OG Women of Vacation Rentals: Honoring the Trailblazers that Shaped the Future of the Industry
1:06:34
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1:06:34Send us a message! In this special episode, Alex & Annie sit down with the original queens of vacation rentals: three powerhouse women who helped shape the industry from the ground up. Meet Jeanne Dailey (Founder & CEO, Newman-Dailey Resort Properties), Valerie Hawkins (Co-Owner & CEO, Perdido Key Realty), and Audrey Miller (Co-Founder & CFO, Cotta…
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Targeted Training, Tailored Tracks: A Preview of VRMA Foundations
15:20
15:20
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15:20In this episode of the VRMA Arrival podcast, host Jodi Refosco, VRMA Board chair, is joined by Tim Cafferty (Sandbridge Blue & Outer Banks Blue) and Tyann Marcink Hammond (Branson Family Retreats) to preview VRMA Foundations, taking place April 14-15 in Savannah, Georgia. Unlike traditional conferences, Foundations is a brand-new event built from t…
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Stop, Collaborate, and Listen: How Jason Gann of Beyond Pricing Used Humor & Authenticity to Build his Personal Brand
48:24
48:24
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48:24Send us a message! In this episode, Alex & Annie sit down with Jason Gann, a well-established figure in vacation rentals who has carved out a unique path as both a sales executive and an emerging comedic talent. Jason takes us through his fascinating career journey - from selling hair-cutting shears to stepping into the world of vacation rental tec…
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Episode 180 - One Last Booking. The Last Episode of Sarah and T
18:41
18:41
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18:41Send us a text This is a bittersweet episode as your two faithful vacation rental podcasters call it a career for their podcast. This is the final edition of The Vacation Rental Manager's Podcast with Sarah and T. Episode 180 concludes the journey for this medium but Sarah and T have things in store. Listen to them talk about the highlights of 8 ye…
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The New Standard: Why Smart Guest Screening is Essential for Short-Term Rentals with Ela Mezhiborsky of Autohost
38:13
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38:13Send us a message! As the hospitality industry evolves, guest screening and verification have become essential components of a safe and seamless guest experience. In this episode, we sit down with Ela Mezhiborsky, President and Co-Founder of AutoHost, to explore how cutting-edge technology is reshaping the way hotels and short-term rental operators…
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Breaking News: The Women’s Summit 2025 Announced – Exclusive Details with Amy Hinote!
15:25
15:25
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15:25Send us a message! We’ve got BIG news to share! In this special bonus episode, we welcome back industry powerhouse Amy Hinote to reveal all the exciting details about the 2025 Women’s Summit! What better time to celebrate this announcement than during International Women’s Day on March 8, 2025? This global day of recognition honors the achievements…
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One Industry, One Mission: The Power of Partnership Between VRMA & VR Nation
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46:44
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46:44Send us a message! In this episode, we are joined by some of the most influential leaders in the vacation rental industry. From VRMA (Vacation Rental Management Association), we welcome Executive Director Anne Gardner and Chair of the Board of Directors Jodi Refosco. Representing VR Nation, we have President Matt Tisdall and Executive Director Heid…
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VRBO’s Strategy for 2025 & Beyond: Exclusive Interview with Tim Rosolio
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43:50Send us a message! In this episode of Alex & Annie: The Real Women of Vacation Rentals, we sit down with Tim Rosolio, Vice President of Vacation Rental Partnerships at Expedia Group, to discuss VRBO’s vision for 2025 and beyond. Tim shares insights on VRBO’s evolving strategy, including how the platform has transformed since its transition from Hom…
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Marcus Rader on Hostaway’s $365M Investment and Industry Leadership
21:01
21:01
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21:01In this VRMA Arrival podcast episode, Marcus Rader, CEO of Hostaway, shared the company’s impressive growth since 2022, which is the last time we had Rader on the podcast, including securing a $365 million investment and expanding its product offerings. Hostaway has evolved into a multiproduct, all-in-one solution for short-term rental property man…
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Building a Podcast Empire: How Wil Slickers Scaled Hospitality.FM into a Media Company
53:49
53:49
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53:49Send us a message! In this episode, we sit down with Wil Slickers - an industry legend who transformed a single podcast into Hospitality.FM, a full-fledged media company. Wil shares how he scaled his brand from a passion project into a thriving network of nearly 40 hospitality-focused podcasts. Wil discusses the challenges and breakthroughs in buil…
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LIVE from Nashville: Key Takeaways from Track NEXT 25 – Innovation, Insights, and Industry Shifts
46:41
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46:41Send us a message! In this special episode, Alex & Annie take you to the heart of the Track NEXT25 Conference, TravelNetSolutions' premier annual conference, held in the vibrant city of Nashville. This annual user conference brings together company representatives, executives, vendors, and customers for a blend of fun, fellowship, and educational s…
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How Rent Responsibly is Closing the Information Gap in STR Regulations – with Founders David Krauss & Alexa Nota
45:26
45:26
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45:26Send us a message! In this week’s episode, we sit down with two of the most influential voices in the short-term rental (STR) advocacy space - David Krauss, CEO & Founder of Rent Responsibly, and Alexa Nota, COO & Co-Founder. With regulations and housing discussions at the forefront of industry challenges, Rent Responsibly is leading the charge in …
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Breaking the Mold: How Fred Boothby’s Bold Business Model is Shaking Up the Industry
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44:14Send us a message! In this week’s episode, Alex and Annie sit down with Fred Boothby, CEO of Enjoy Unique Stays, to explore how he’s breaking the mold in the vacation rental industry. What started as a small side business has grown into a thriving portfolio of 140+ properties across multiple states, redefining what it means to create experiential s…
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Why Your Airbnb Listing Isn’t Working — And How to Fix It
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12:32On the latest episode of the VRMA Arrival podcast, Bart-Jan Leyts, the 25-year-old founder of Otamiser, shared his insights into optimizing OTA rankings for short-term rentals (STRs) and hotels. Based in Ghent, Belgium, Otamiser has grown rapidly since its launch three years ago, recently introducing a cutting-edge tool called Autorank. Designed sp…
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Making Trash Fun (Again!) with CanMonkey CEO, Alex Shapiro
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42:42
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42:42Send us a message! In this episode of Alex & Annie: The Real Women of Vacation Rentals, we’re thrilled to welcome back Alex Shapiro, CEO and co-founder of CanMonkey. Alex joins us to share exciting updates on how his company has continued to revolutionize trash management for vacation rentals and beyond. CanMonkey, which started as a bootstrap idea…
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Podcasting the Podcasters: Celebrating Our 200th Episode
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48:10Send us a message! It's a milestone moment for Alex & Annie: The Real Women of Vacation Rentals as we celebrate our 200th episode together with some of the most brilliant and influential podcasters in the vacation rental industry. To make this occasion extra special, Amber Hurdle and Travis Wilburn take over hosting duties, flipping the script by p…
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Vacation Rental Tech: What You Need to Know to Stay Ahead in 2025
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42:24Send us a message! In this week’s episode, we are thrilled to welcome back Terry Whyte, owner of Anna Maria Island Beach Rentals and a renowned expert in vacation rental technology and operations. As one of the leading voices in the vacation rental industry, Terry dives into the evolving landscape of vacation rental software, sharing his prediction…
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1st of the Year Bonus Episode: Alex & Annie Reflect on 2024 and Set Intentions for 2025
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30:43Send us a message! Welcome to the first episode of the year! What better way to kick off 2025 than with our tradition of reflecting on the past year’s highlights and setting an inspiring tone for the year ahead. In this episode, Alex & Annie revisit the most listened-to episodes of 2024, unveil their “Words of the Year” for 2025, and outline their …
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For the Love of Gatlinburg: How Tom Goodwin Uses Storytelling to Preserve a Destination’s Heart and Soul
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49:32Send us a message! In this week’s episode, we’re thrilled to welcome back Tom Goodwin, CEO of Mountain Laurel Chalets and host of For the Love of Gatlinburg Podcast. Tom shares insights into his family-run vacation rental business in Gatlinburg, which has been a beloved destination for over 50 years. We dive into his journey of preserving the essen…
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From the Vault: Get Out of Your Own Way and Step into Your Power, with Amber Hurdle, CEO of Employer Brand Central
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53:18Send us a message! In this special throwback episode, we revisit a powerful conversation with Amber Hurdle, CEO and founder of Employer Brand Central. Originally aired around this time last year, this episode marks a pivotal moment for Alex & Annie as they navigated career transitions and personal growth. Amber’s wisdom, energy, and insights set th…
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Driving Change Through Advocacy in the Vacation Rental Industry with John Hildebrand
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44:34Send us a message! This week, we’re thrilled to welcome back John Hildebrand, founder of Hilde Homes and a leading advocate in the short-term rental industry. From his early days as a property manager to becoming a leading voice in vacation rental advocacy and education, John shares his inspiring journey with authenticity, humor, and valuable insig…
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From 2 to 70: Declan McGonigal’s Blueprint for Vacation Rental Success
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41:54Send us a message! In this week’s episode, we sit down with Declan McGonigal, the dynamic owner-operator of My Beach Vacation Rentals, based in North Myrtle Beach. Declan’s story is one of grit, growth, and ingenuity, as he shares how he went from managing just two properties to overseeing a thriving portfolio of 70 vacation rentals in just a few y…
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Fraud Rings and Fake Bookings: Lessons Learned in Vacation Rental Protection
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21:31In this episode of the VRMA Arrival podcast, Matthew Gurley, director of sales and partner integrations at Lynnbrook, discusses the growing issue of credit card fraud in the vacation rental industry and the strategies property managers can implement to protect themselves. Gurley explains how fraudsters target vacation rental companies, especially s…
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It’s About DARM Time: Amy Hinote Previews the Industry’s Biggest Event
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51:46Send us a message! Register at https://vrdarm.com/registration/ and get $200 off when you use the promo code alexannieVIP In this exciting episode, we are joined by the dynamic Amy Hinote, founder of the Vacation Rental Data and Revenue Management Conference (DARM). Amy shares her vision for DARM 2024, revealing exciting details about the venue, ag…
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Building a Boutique Brand: How Steve Turk Brings Hotel Standards to Vacation Rentals
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51:57Send us a message! In this episode, we sit down with Steve Turk, founder of Tangy Management, a vacation rental management company known for its unique hotel-inspired approach to hospitality. With over 24 years of experience in luxury hotels, Steve brings a fresh perspective to the vacation rental industry, blending high standards from the hotel wo…
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Scaling Up in Italy: Behind the Scenes at Scale Italia 2024 with Alex & Annie
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37:59Send us a message! This week, we’re coming to you live from the heart of Florence, Italy, where Alex & Annie attended Scale Italia 2024! In this special on-the-ground episode, we bring you a dynamic mash-up of conversations with some of the most influential figures in the vacation rental and property management industries. Hear firsthand perspectiv…
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Throwback to Our Fan-Favorite Episode with The OG’s of the Panhandle: Lino Maldonado, Jim Olin, Paul Wohlford and Steve Caron
1:04:08
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1:04:08Send us a message! In this special re-air of one of our most popular episodes, Alex & Annie brings together a powerhouse panel of industry experts, known as the OGs of the Panhandle. Our guests—James Olin, Steve Caron, Lino Maldonado, and Paul Wohlford—share invaluable insights from their decades-long journeys in the vacation rental industry, refle…
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The 95% Rule: Elevating Guest Satisfaction with David Angotti
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27:30In this episode, David Angotti, chief evangelist at Guesty, discusses the evolving landscape of the vacation rental industry. He explores the rise of unique, high-end rental properties popularized by Airbnb and how property managers can differentiate themselves by delivering personalized guest experiences. Angotti highlights the importance of lever…
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