Welcome to Beyond the Numbers, the podcast where we take the stress out of business finance and break down the numbers in a way that actually makes sense. Each week, you’ll be joined by Bev Wakefield as she shares straight-talking, practical advice to help you take control of your business finances. From cash flow to pricing, profit to planning, Bev breaks it all down with clarity and simplicity, so you can make confident decisions and build a business that truly works for you.
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The One-Page Plan Every Business Owner Needs S01 E07
4:20
4:20
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4:20Most business plans gather dust. This one fits on a single page, and actually gets used. In this episode of Beyond the Numbers, Bev walks you through how to create a simple, clear plan to keep you focused, track what really matters, and stay aligned with your goals. You'll learn how to set practical 12-month targets, monitor five key numbers, and m…
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The Danger of Relying on One Big Client S01 E06
6:40
6:40
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6:40If too much of your income comes from one client, your business could be more fragile than it looks. In this episode of Beyond the Numbers, Bev explains why overreliance is risky and what you can do to fix it. You’ll learn how to create a healthier revenue mix, build a steady pipeline, and avoid being dependent on any one client, supplier, or strat…
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Why More Sales Won’t Fix a Broken Business S01 E05
5:39
5:39
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5:39More sales won’t save a broken business model. In this episode of Beyond the Numbers, Bev busts the “just sell more” myth and explains why chasing revenue without fixing your margins can do more harm than good. You’ll learn how to plug the profit leaks, spot your most valuable customers, and make simple tweaks that turn busy work into real profit, …
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Getting paid shouldn’t be the hardest part of running a business. In this episode of Beyond the Numbers, Bev shows you how to take the stress out of late payments and keep your cash flow steady. You’ll learn how to set clear terms, follow up with confidence, and use simple tools to make sure you get paid on time, without the awkward chasing.…
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Pricing Mistakes That Are Costing You Money S01 E03
9:50
9:50
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9:50Pricing mistakes aren’t just costly – they're crippling. In this episode of Beyond the Numbers, Bev reveals the common pricing pitfalls that are draining your profits and how to fix them. You’ll learn why value-based pricing is key, the real cost of discounts, and how small price adjustments can skyrocket your bottom line, without losing customers.…
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Stop Cash Flow Anxiety in Your Business for Good S01 E02
8:37
8:37
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8:37Cash flow stress isn’t just frustrating - it’s exhausting. In this episode of Beyond the Numbers, Bev unpacks the real reasons business owners lose sleep over money and how to break the cycle. You’ll learn why recurring revenue changes everything, the 3 simple systems that bring financial clarity, and how a 10-minute weekly habit can help you stay …
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Why Your Profits and Bank Balance Don't Match S01 E01
8:07
8:07
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8:07Why does your bank balance never seem to match your profit? In this episode of Beyond the Numbers, Bev explores the key differences between profit and cash flow - and why confusing the two can lead to serious financial stress. She explains the impact of VAT, loan repayments, asset purchases, and more, and shares three practical strategies to improv…
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Welcome to Beyond the Numbers! Each week, you’ll be joined by Bev Wakefield as she shares straight-talking, practical advice to help you take control of your business finances.By Briight Studios
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