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Welcome to Digitalk Arkitechs, the podcast where we break down the complexities of digital marketing and automation into practical, relatable strategies you can actually use. Hosted by Carolina McCulloch and the team at Digital Arkitechs, we’re here to guide business owners and marketers on how to work smarter—not harder—while scaling their businesses with ease. Think of us as your marketing besties, pulling back the curtain on how AI, automation, and lead generation really work for marketin ...
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Digitalk Arkitechs | Episode 3 - Unlocking Business Growth with Tyrone Rainmaker Matheson
36:23
36:23
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36:23
In this conversation, Tyrone Rainmaker Matheson shares his extensive experience in business development, focusing on strategic partnerships. He discusses his journey from leadership development to helping B2B businesses grow through effective partnerships. Tyrone emphasizes the importance of understanding the true nature of partnerships, leveraging…
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Digitalk Arkitechs | Episode 2 - The Power of Profiling with Tom Reilly
41:40
41:40
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41:40
In this conversation, Carolina and Tom Reilly discuss the intersection of sales and marketing, focusing on the importance of profiling and neuroscience in understanding customer behavior. Tom shares his extensive experience in sales consulting and explains how emotional drivers influence decision-making. They explore real-world applications of prof…
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Digitalk Arkitechs | Episode 1 - Mastering Sales: Insights from Glenn Poulos
44:05
44:05
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44:05
In this conversation, Glenn Poulos shares insights from his extensive experience in sales, emphasizing the importance of relationship-building over transactional approaches. He discusses key principles from his book, including the significance of being proactive in sales interactions, the power of three in messaging, and the necessity of maintainin…
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