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Welcome to "Heart And Profit," where I equip coaches and service providers with the insights and strategies needed to achieve unapologetic success. Each episode is a deep dive into the personal stories, tips, and proven techniques that help you build a thriving high-ticket coaching business. Hosted by Eugene Berezin, "Heart And Profit" blends personal experiences with expert advice, guiding you through the intricacies of developing a strong personal brand and creating high-value services. Yo ...
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Welcome to Find A Way Podcast, the podcast that celebrates the remarkable journeys and groundbreaking achievements of immigrant entrepreneurs who have founded startups in North America. Join us as we dive deep into the personal stories of these inspiring individuals, exploring their challenges, triumphs, and the diverse range of innovative companies they have built. Each episode features engaging interviews with immigrant founders, hailing from various corners of the world, who have embraced ...
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Eugene Berezin is a business mentor who blends his background in clinical psychology with high-performance sales strategy to help service-based entrepreneurs sell authentically. Through his Sell the Way You Love mentorship, he guides coaches and consultants in mastering high-ticket sales without pressure or burnout, using his Marketer Archetypes Fr…
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You’re doing the work—spiritually, strategically, energetically—but the money still doesn’t land… or it disappears just as fast. This video reveals the final principle of wealth creation: the ability to receive. We cover: ⚡ Why spiritual entrepreneurs unconsciously reject wealth ⚡ How nervous system safety impacts manifestation ⚡ What the 10 princi…
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Rajika Mahan is a certified Transformational Life Coach, Positive Intelligence Coach, and Soma Breath Instructor. She specializes in dream-building, results acceleration, and guiding individuals to break free from limitations to create fulfilling lives. Originally from New Delhi, India, Rajika moved to the U.S. in 1983 and is currently expanding he…
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Principle 8 of Wealth Creation: Resonance — The Invisible Key to Building True Wealth, Influence, and Legacy In today’s episode, I reveal the often overlooked energy behind sustainable success: Resonance. You can have perfect messaging and strong offers — but if you don't carry resonance at the DNA level of your business, you will constantly leak w…
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Part 5 – Endurance: The Principle Most Entrepreneurs Skip Everyone talks about grit and hustle—but few talk about what endurance actually looks like. Not the kind you need when things are falling apart. The kind you need when your business is working... but you’re bored. When you want to burn it down—not because it’s broken, but because it’s quiet.…
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Harmony isn’t soft. It’s structural. It’s the force that holds your business together when strategy, energy, and nervous system alignment meet. Most entrepreneurs burn out—not because they don’t work hard, but because they’re building from dissonance. In Part 4 of the 10 Principles of Wealth Creation, I unpack: Why HARMONY is the centerpiece energy…
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Wealth Creation Series – Part 3: Generosity Without Judgment Will Keep You Broke Most entrepreneurs are generous—but not discerning. They give, give, give… until there’s nothing left. Then wonder why their business isn’t growing. Here’s the truth: God wants to bless you with more. But He will not give you what your vessel can’t carry. In this episo…
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Sairan started as an engineer, thriving in the world of innovation and problem-solving. But over time, she discovered a deeper passion—empowering midlife women to embrace their next chapter with confidence. Now, as a coach and mentor, she helps women over 50 uncover hidden talents, launch businesses, and make bold moves—proving that it’s never too …
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The most successful brands on Earth—Apple, Tesla, Netflix—didn’t start with a business model. They started with a divine idea. An aha moment. A download. A spark of infinite creative wisdom. But most entrepreneurs talk themselves out of the very thing that could change everything—before it even has a chance to take form. In this episode, we explore…
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“I didn’t come to this country with money. I came with a calling.” If you’ve ever wondered how to build wealth when you’re starting from zero—in a system that was never built for you—this series is for you. In this first episode of my 10 Principles of Wealth series, I share the real, unfiltered story of how I built aligned wealth from scratch as an…
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Ameya, originally from India, earned an MBA from Queen's University and has a background in digital transformation. At the Toronto Star, he spent five years leading digital media and advertising initiatives, launching innovative products to meet evolving market demands. In 2019, Ameya founded ScaleUp42 to help small and family-owned businesses comp…
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What if your biggest sales challenge isn’t about scripts, strategies, or a hidden secret—but your identity? In this episode, I dive into the overlooked yet crucial factor in successful selling: who you are when you show up to sell. 🔹 Why sales success starts with stepping into your next-level identity 🔹 How adopting an abundance mindset shifts your…
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Bilal is a visionary entrepreneur that combines technical expertise with creative innovation to revolutionize how businesses uses animation for growth. With a background in Information Technology and Electrical Engineering, Bilal has led large-scale projects, taught as a university lecturer, and spent over four years navigating the entrepreneurial …
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Ben is the co-founder of Mutimba Consulting, dedicated to helping immigrants thrive in the Canadian job market. With a strong project management background in the pharmaceutical and tech industries, including roles at the National Research Council of Canada and Novo Nordisk, Benedict leverages his expertise to guide newcomers in navigating job sear…
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If your leads aren’t converting and your business feels stuck, your first instinct might be to hustle even harder. But that’s exactly what leads to high-functioning burnout and anxiety. In this episode, I’m breaking down the Samson Marketer Archetype—the high-energy, mission-driven entrepreneurs who are amazing at sales and presence but often strug…
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Abhijit is an entrepreneur & podcast host. Abhijit has extensive experience in Marketing, Sales & Product – Launching brands for multinational CPG firms in Canada and launching tech products for unicorn Saas companies globally. He is the Founder of Hostelmatch – a hostel search aggregator that helps backpackers find the best hostels based on their …
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Are you leveraging DM conversations to sell your offers but struggling to close premium clients or manage your energy? In this episode, I break down the keys to mastering relationship marketing and explore the Whisperer Marketer Archetype, a powerful framework based on my 12+ years of experience as a clinical psychologist and mentor to entrepreneur…
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Are you tired of posting on social media and chasing algorithms, only to see minimal results for your coaching or consulting business? Imagine breaking free from that exhausting cycle and landing high-ticket clients by being bold, authentic, and strategic. In this episode, I introduce the Lilith Marketer Archetype, a rebellious approach to selling …
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Every once in a while, we like to give the opportunity to highlight the incredible work of other immigrants that have been dedicating their professional lives to supporting entrepreneurs and this amazing ecosystem we are part of. On today’s episode, we’re joined by a guest who has truly embraced the journey of building a new life from the ground up…
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Are you a visionary leader with a big mission but struggling to turn your bold ideas into big profits? You’re not alone. In this episode, we dive into the Moses Archetype—a trailblazer with groundbreaking ideas who often struggles with communication and execution. Learn how to translate your vision into clear messaging that resonates deeply with yo…
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In this episode, we explore the challenges of handling overwhelming success in business, particularly for those who resonate with the Solomon archetype. The Solomon archetype describes successful entrepreneurs and leaders who excel in attracting clients through effective marketing but struggle with overextension and client delivery. Key points incl…
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Jhonas has been immersed in communication, marketing, and sales since the age of 18, working across radio, TV, magazines, and digital media to create impactful campaigns. Shortly after high school, he sold an entertainment website he founded, which had grown to attract major brand sponsorships. In 2019, Jhonas came to Canada for an exchange program…
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Explore why some entrepreneurs effortlessly attract clients while others struggle despite their efforts. The issue may not be in the messaging or marketing but in how one shows up and aligns with their unique capabilities. Learn about the five entrepreneurial archetypes - Solomon, Moses, Lilith, Whisperer, and Samson. Each archetype has its strengt…
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Evergreen Growth Strategies: Scale High-Ticket Offers Beyond LinkedIn In this episode, I’m joined by Jahmaal Marshall, counselor, consultant, and podcast host of the Leaders Burnout Blueprint. Together, we explore how to transition from LinkedIn reliance to building an evergreen strategy that attracts premium clients consistently. We’ll dive into: …
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Struggling to balance passion and profit in your business? You’re not alone. In this episode, we dive into one of the biggest challenges for entrepreneurs: creating offers you love while staying profitable. Here’s what we’ll cover: ✅ Why not every passion needs to be monetized (and how to know which ones should). ✅ The secret to integrating your de…
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Originally from the suburbs of Tripoli, Lebanon. Ali was raised in a catholic french school. He received a scholarship at the age of 16 to be an exchange student in the US, and with that he widened his dreams, ambitions and drive. Ali was a refugee several times from 2005 until 2014, the first being after the Israeli invasion, the second time in 20…
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In this episode, Eugene welcomes Kristen Spencer, a value-based marketing and copywriting expert, to discuss navigating the intricacies of high-ticket coaching and pivoting strategies. They dive into the importance of customized coaching solutions, building trust through vulnerability, and the considerations for finding a suitable mentor. Kristen s…
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Thinking about pivoting your business? In this episode, we dive into the hard truths about making a successful pivot without burning it all down. Drawing from personal experience, I’m sharing lessons learned during my own business pivot, including: What to consider before pivoting to ensure you’re addressing the root issues. How to pivot safely, bo…
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Originally from Iran. Milad is a second-time entrepreneur with expertise in tech and marketing. He is the co-founder of Behtarino, a thriving startup in Iran that scaled to 6 million monthly users and a team of over 80 employees. In 2022, Milad relocated to Canada to pursue a second Master’s in Marketing and co-founded a healthcare startup during h…
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🎉 Register for Black Friday for Black Businesses: https://www.lifepathtc.com/black-friday-for-black-businesses In this episode, we dive deep into a balanced approach to planning your business goals for 2025. It’s not just about setting revenue targets—it’s about creating a sustainable roadmap that supports your mental health, personal joy, and fami…
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Every once in a while, we like to give the opportunity to highlight the incredible work of other immigrants that have been dedicating their professional lives to supporting entrepreneurs and this amazing ecosystem we are part of. Marlina Ramchandran is a Special Projects Manager at YSpace York University. She is responsible for planning and impleme…
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Here’s the link to register for Plan Your 2025 Breakthrough: Black Friday for Black Businesses event https://www.lifepathtc.com/black-friday-for-black-businesses In this episode, Eugene highlights a crucial element shared by all successful multi-six and seven-figure businesses: a winning team. But this team isn’t just made up of your typical employ…
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Call to Action: 📅 Schedule a Clarity Call with Me: https://www.lifepathtc.com/private-mentorship-enrollment In this episode, Eugene breaks down how to find the right mentor for your unique business needs. He discusses the importance of diagnosing your specific challenges, the limitations of group coaching programs, and why one-on-one coaching can b…
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Call to Action: 📅 Schedule a Clarity Call with Me: https://www.lifepathtc.com/private-mentorship-enrollment In this powerful episode, Eugene dives into the heart of what truly holds entrepreneurs back from financial growth: limiting beliefs and the speed of action. He discusses why it’s not just about mindset or strategy but a combination of both t…
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Rochan was born and raised in a small sub-urban city - Chandigarh in North India. At age 23 he moved to New York to pursue a Masters in Finance at University at Buffalo. Today, Rochan Kakar is the Chief Strategy Officer at Granimals (www.granimals.com) a digital healthcare startup focused on helping people with mindset-led well-being, injury rehabi…
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📅 Schedule a Consultation Call with Me: https://www.lifepathtc.com/private-mentorship-enrollment In this insightful episode, the speaker delves into the integration of spirituality and intuition in cultivating a thriving and sustainable business. Drawing from personal experiences, from their upbringing in post-Soviet Russia to careers as a sign lan…
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📅 Schedule a Consultation Call with Me: https://www.lifepathtc.com/private-mentorship-enrollment Essential Steps to Reach Your First 100K: Sales, Research, and Authority Building This episode focuses on helping entrepreneurs reach their first 100K in business by emphasizing three key priorities: maximizing sales, conducting comprehensive research a…
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In this insightful episode, discover the essential steps to grow your business from $100,000 to $250,000 annually. Learn the significance of refining your messaging, targeting a premium audience, and maintaining a focus on client acquisition without prematurely diversifying your offers. Gain valuable tips on continuous testing, improvement, and the…
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In this comprehensive episode, we unpack the essential strategies for closing sales calls effectively through a combination of lead qualification and consultative sales techniques. We explore why prospects may show interest yet refrain from purchasing and how to overcome these challenges by addressing financial readiness and common objections upfro…
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In this episode, uncover the essential reasons why your offers might not be meeting sales expectations and learn actionable steps to address these issues. Topics include the pivotal roles of trust and attention in the marketplace, ensuring your offers align with audience needs, and conducting comprehensive market research. The discussion extends to…
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Jorge is a serial entrepreneur with experience as a partner in numerous industries and countries. He has played a key role in managing and structuring over 30 business ventures, focusing on aligning strategies and policies across various sectors. Currently, he is focused on K3 Green Tech’s mission to bring sustainable solutions to the North America…
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Mastering the Coaching Industry: Strategies for Success in a Competitive Market In this episode, we examine the dynamic and expanding coaching industry, particularly during times of economic change and political events. Despite a booming market valued at $6.2 billion, concerns of saturation and quality issues are prevalent. We focus on identifying …
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Selling high-ticket offers in tough times can feel like an uphill battle, especially when your audience is facing uncertainty and fear. In this episode, we dive into buyer psychology and the mindsets that drive purchasing decisions—whether it's fear-based scarcity or an abundance mindset. You’ll learn: How to identify whether your buyer is in a fea…
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Harnessing Communication for Value Creation and Entrepreneurial Success In this episode, host Eugene welcomes Clifford Starks, a former UFC fighter turned entrepreneur, to discuss the power of communication as a tool for value creation and success. The conversation explores how communication can be harnessed as a superpower in business and personal…
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Why Your Launch Flopped: Market Research, Messaging & Marketing Essentials . In this episode, we dive into the critical factors behind a failed launch, including market research, messaging, and marketing efforts. Learn how to identify and address gaps in your understanding of your target audience, adjust your messaging for better resonance, and opt…
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Nida is a Canada-based entrepreneur and marketing strategist with a background in engineering and sales. She transitioned into marketing after moving from India, bringing a unique blend of technical expertise and business acumen to her roles. After working for a marketing agency and building strong client relationships, she founded her own marketin…
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In this episode, I’m sharing how I went from zero to my first $50K in just five months on LinkedIn. Yes, you heard that right—from a corporate profile to becoming a six-figure business owner using social selling strategies that work on any platform. If you’ve noticed social media is changing and what used to work isn’t working anymore, this episode…
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Are you posting on social media but still not seeing the high-ticket clients you deserve? You’re not alone. In this episode, I’m breaking down the 3 biggest reasons why social media isn’t converting for you—and, more importantly, how to fix itfast. If you’re tired of watching your efforts go unrewarded and want to start turning your content into a …
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Ting is a dynamic entrepreneur whose journey has taken her from China to the USA, and now, lucky us… To Canada! Ting has a bachelor in Interior Architecture, a Masters in Entrepreneurship with the University of Waterloo and is a cofounder of Rice Slurp Restaurant. Passionate about revolutionizing the Asian food scene in Toronto, Ting aims to elevat…
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Is your sales strategy really working for you, or are you leaving money on the table? 🚫 In this livestream, I’ll share the sales strategy that most coaches overlook, one that can make a real difference in your bottom line. It’s not about working harder—it’s about working smarter. We’ll dive into practical steps you can take to refine your approach,…
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