Feel the dynamic energy of the Lewis Brothers as they deliver real stories and lessons that keep local businesses on their toes, and share how experiences in the community inspire them to keep on driving.
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Matt Lewis Shelby Lewis And Taylor Lewis Podcasts

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Ep. 37 - Numbers Don't Lie - Using Data to supercharge your Business
1:16:40
1:16:40
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1:16:40In this episode of Crossroad Conversations, the Lewis Brothers delve into the importance of understanding competition in business. They discuss strategies for analyzing the competitive landscape, building relationships with competitors, and leveraging customer insights for growth. The conversation emphasizes the need for businesses to study their c…
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Ep. 36 - Automate, Elevate, or Alienate? What AI Means for Your Business in 2025
59:44
59:44
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59:44In this episode of Crossroad Conversations, the Lewis Brothers dive deep into the evolving role of artificial intelligence (AI) in the world of small business. As technology rapidly transforms how companies operate, they highlight the critical balance between embracing automation for efficiency and preserving the human touch in customer interaction…
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Ep.35 - Playing to Win: Leveraging Competitive Intelligence for Growth
1:05:55
1:05:55
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1:05:55In this episode of Crossroad Conversations, the Lewis Brothers delve into the importance of understanding competition in business. They discuss strategies for analyzing the competitive landscape, building relationships with competitors, and leveraging customer insights for growth. The conversation emphasizes the need for businesses to study their c…
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Ep. 34 - Beyond the Sale: Mastering the Operational Side of Your Business
48:43
48:43
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48:43Ever feel like you're sprinting on a hamster wheel in your business—working harder but not moving forward? You're likely caught in the production trap that prevents true business growth. The Lewis Brothers tackle a critical turning point every entrepreneur faces: the shift from production to operations. Drawing from their 79-year family business jo…
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Ep. 33 - Hiring for Talent vs. Culture: The Lewis Brothers' Approach
59:13
59:13
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59:13Talent versus culture – which matters more when building your dream team? At Lewis Brothers, we've spent decades perfecting the delicate balance between hiring skilled performers and maintaining our unique company culture. In this revealing conversation, we pull back the curtain on how our 79-year family business approaches this challenging aspect …
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Ep. 32 - Pivoting Your Business for Future Success
56:17
56:17
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56:17Surviving and thriving for 79 years in business doesn't happen by accident. The Lewis Brothers pull back the curtain on how they've navigated crossroad moments and pivoted their automotive dealerships to stay relevant in an increasingly competitive market. The episode opens with a powerful revelation - despite running successful dealerships, the Le…
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Ep. 31 - Increase the Leader Inside of You
1:00:01
1:00:01
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1:00:01The toughest tightrope in business might be the one leaders walk every day – balancing authority with connection, demonstrating care without becoming buddies, and growing personally while staying true to core values. This episode dives deep into the art of leadership evolution without losing your edge. We explore the power of leading by example thr…
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Ep. 30 - Business and Buzz: Engage or Neutral
1:07:34
1:07:34
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1:07:34Where's the line between having a voice and protecting your business? In this thought-provoking episode, we dive into the complex world of business neutrality and knowing when to speak up or stay silent on controversial issues. We examine the real-world consequences of taking political stands through the cautionary tale of Bud Light, whose controve…
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Ep. 29 - How to Build Business Connections That Last
1:10:04
1:10:04
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1:10:04What's the difference between working hard and working connected? We learned this lesson the hard way – spending years with our "plow in the ground" before discovering the exponential power of strategic networking. In this candid conversation we reveal how we transformed from heads-down workers who never left the dealership into connected business …
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Ep. 28 - The Ultimate Challenge: $25K Off & Festive Fun
42:43
42:43
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42:43Take a passenger seat inside Lewis Automotive's biggest sales event of the year – the Ultimate Challenge. What began as a $20,000 vehicle discount has now escalated to an unprecedented $25,000 off select models as the team races toward their 555-vehicle goal with just six working days remaining. They've already hit 81.6% of that target, and the ene…
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Ep. 27 - The Ultimate Challenge: Week 3 Going Strong!
47:28
47:28
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47:28The energy is electric halfway through the Ultimate Challenge at Lewis Automotive Group, where the ambitious goal of 555 vehicles sold in March has already hit the 327 mark. This isn't business as usual—it's a complete transformation of how deals are approved, with the Lewis Brothers signing off on transactions that would typically be declined. "So…
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Ep. 26 - Ultimate Challenge: Not Just An Idea
44:33
44:33
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44:33Step inside the energetic world of Lewis Automotive's Ultimate Challenge, where the excitement and culture on the showroom floor directly impact the customer experience. Broadcasting live from the Bronco showroom, the Lewis Brothers—Matt, Shelby, and Taylor—are giving listeners a behind-the-scenes look at what makes their annual March sales event s…
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Join us for an exciting journey as the Lewis Brothers unravel the essence of creating an engaging and dynamic sales environment through the Ultimate Challenge! We dive deep into how high levels of excitement within a dealership translate into superior customer experiences, where every interaction feels authentic. This episode aggregates compelling …
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Unlock the secrets to building powerful habits that can skyrocket your business success with the Lewis Brothers. We explore how daily routines can make or break your leadership potential, drawing from personal insights and the current automotive landscape during truck month. Discover the subtle ways in which your morning clarity can set the stage f…
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Ep. 23 - How Letting Go Leads to Growth
1:09:17
1:09:17
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1:09:17Unlock the secrets to balancing control and growth in your business with the Lewis Brothers on Crossroad Conversations. Ever wondered if holding the reins too tightly could actually stifle your progress? We promise you'll gain insights into the power of letting go and the incredible benefits of community involvement as a cornerstone of success. Wit…
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Ep. 22 - Local Legacy: Why Community Connections Matter
53:55
53:55
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53:55Discover how the power of local roots can transform your business success with the Lewis Brothers, who have nurtured a thriving family enterprise over four generations. Ever wondered what it takes to maintain long-term employee retention and forge lasting customer relationships? We'll share invaluable insights, illustrating how being community-orie…
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Ep. 21 - Passion and Paychecks: Finding Harmony in Your Career Journey
1:01:49
1:01:49
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1:01:49Is it possible to balance passion and a paycheck without sacrificing one for the other? Discover the secrets to aligning your personal interests with career success in this episode of Crossroad Conversations with the Lewis Brothers. We explore the delicate act of juggling financial stability and true passion, offering insights into how personal goa…
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Ep. 20 - Avoiding Burnout: Fueling Sustainable Business Growth
53:35
53:35
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53:35What if you could fuel your business growth without burning out your team? On this episode of Crossroads Conversations, the Lewis Brothers offer a treasure trove of strategies to maintain a thriving business while keeping burnout at bay. We tackle the art of empowering employees and supporting managers, ensuring your team stays engaged, challenged,…
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Returning home after a long day at work can feel like stepping into a different world, one filled with either the triumphs of success or the weight of defeat. We open up about our personal experiences managing the complexities of running a family business while ensuring those emotions don’t cross into our family time. You'll walk away with practica…
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Ep. 18 - From Idea to Action: How to Begin Your Business Journey
1:05:08
1:05:08
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1:05:08Join us on a transformative journey into the world of business and automotive innovation with "Crossroad Conversations with the Lewis Brothers." Discover how to transform ambitious ideas into actionable business ventures, and learn from our collaborations with Dealer OMG, experts in digital and social marketing strategies. We'll also provide insigh…
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Ep. 17 - From Billboards to Digital: How to Master Modern Marketing
1:04:44
1:04:44
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1:04:44What if your business could navigate the digital marketing landscape more effectively, especially in a rapidly changing industry like automotive? Join us on Crossroads Conversations with the Lewis Brothers, where we explore how businesses can prepare themselves for increased demand and decide where to allocate their marketing resources wisely. Our …
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Ep. 16 - DealerOMG: Success Through Strategic Marketing and Employee Retention
1:03:24
1:03:24
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1:03:24Curious about transforming your automotive business through strategic marketing and employee retention? Join us as Andrew and Ashley from DealerOMG share their winning formulas for success. Discover the power of targeted social media advertising and learn how investing in top talent can lead to long-term gains, even with initial costs. Gain insight…
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Ep. 15 - Building a Multi-Generational Brand
1:01:01
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1:01:01We're celebrating a momentous occasion as we sit down with our father, Tim Lewis, to explore the roots of our family business. Being a third-generation business owner, Dad shares heartwarming stories of his childhood spent at the original dealership in downtown Fayetteville and its relocation to North College in 1969. These nostalgic memories offer…
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Ep. 14 - Solutions Start With You: Proactive Problem-Solving
54:16
54:16
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54:16Transform your business challenges into opportunities for success! Join us as we dive into the world of family-run enterprises, where cultivating a problem-solving mindset is key. We promise you'll gain insights into empowering your team with solution-oriented attitudes, promoting a culture of accountability, and exploring the significance of clear…
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Ep. 13 - Workplace Education: Essential or Overrated?
59:42
59:42
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59:42Ever wondered if ongoing workplace education is more than just a buzzword? Join us on Crossroads Conversations with the Lewis Brothers as we explore this provocative question and unravel the role of continuous training in professional triumphs. Listen in to discover how vocational and technical schools shape careers, and why foundational business a…
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Ep. 12 - Effective Communication Strategies for Business Leaders
1:00:02
1:00:02
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1:00:02Unlock the secrets to transforming your business with the power of effective communication. Learn how improving communication skills can set your business apart, as we explore why a staggering 87% of leaders fail to communicate effectively. We promise to provide you with actionable insights that can enhance your team's productivity, performance, an…
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Ep. 11 - Who Cares About Health In the Workplace
1:00:56
1:00:56
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1:00:56Ever wondered how a personal health journey can transform not just your life but the lives of those around you? Join us, the Lewis Brothers—Matt, Shelby, and Taylor—as we share our own stories of overcoming health challenges and how these experiences have sparked a passion for fostering healthy workplace environments. From navigating the complexiti…
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Ep. 10 - Is the Customer Always Right?
1:00:09
1:00:09
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1:00:09Can you truly say the customer is always right? We challenge this age-old mantra by exploring the real essence of valuing your customers, even when they might not be entirely correct. Join us as we navigate the intricate dance of customer service, where empathy and effective communication reign supreme. Our journey takes us through the rich traditi…
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Ep. 9 - Construction & Developer Awards: Community Focus
51:21
51:21
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51:21What happens when humor meets business insights? Join us on Crossroad Conversations as we share our experience at the Construction Developers Awards Banquet, where laughter and learning went hand-in-hand. Not only did we have the honor of receiving an award, but we also celebrated the power of community collaboration and local talent in the constru…
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Ep. 8 - Shifting Gears: Evolving AND ADAPTING with the Modern Market
55:11
55:11
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55:11What if the key to your business's success lies in adapting to an ever-evolving market? On Crossroad Conversations with the Lewis Brothers, we unravel the necessity of evolving business strategies to stay ahead in today's dynamic environment. Join us as we explore how the automotive industry has transformed over the years, from the delivery process…
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Ep. 7 - Turn and Burn: Mastering the Power of Moving Inventory
58:35
58:35
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58:35Unlock the secrets to mastering inventory efficiency in the automotive industry with the Lewis Brothers. We promise you'll learn how to detach emotions from inventory and use the "X factor" to boost financial success beyond traditional margins. Our latest episode of Crossroads Conversations offers actionable insights into understanding inventory as…
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Ep. 6 - Navigating Challenging Employee Dynamics
59:31
59:31
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59:31What if you could unlock the secret to managing challenging employees and turn conflicts into opportunities for success? Join the Lewis Brothers on Crossroad Conversations as we explore the art of employee management within a family-run business. Learn how understanding the motivations, strengths, and quirks of your team members can lead to a more …
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Ever find yourself in a situation where everything that could go wrong does? Join us on Crossroads Conversations with the Lewis Brothers, where we share the real-life rollercoaster of running a family-owned automotive business. From dealing with unexpected hailstorms to managing a major mall sale during the COVID-19 pandemic, we uncover the gritty …
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Ep. 4 - Building a Thriving Workplace Culture
40:16
40:16
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40:16Unlock the secrets to crafting a workplace culture that not only retains employees but also turns them into brand ambassadors. Ever wondered why some businesses thrive while others flounder despite facing the same external challenges? Discover how the Lewis Brothers, with their extensive experience in the automotive industry, have harnessed the pow…
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Ep. 3 - Creating Powerful Teams in Business
59:19
59:19
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59:19How can you transform your early mornings into a productivity booster? Join us in this insightful episode of Crossroads Conversations with the Lewis Brothers as we share our personal journey of evolving leadership within our family automotive business. You’ll learn the secrets behind our success, from strategic task organization using tools like Go…
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Ep. 2 - Community and Commerce: Legacy in Northwest Arkansas
56:13
56:13
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56:13What happens when a family’s entrepreneurial spirit spans generations? From a humble hardware store in the 1800s to acquiring a Ford dealership after WWII, the Lewis Brothers share their fascinating journey of business evolution and community involvement in Northwest Arkansas. You'll hear about our great-grandfather Buck’s pivotal decision in 1946,…
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Ep. 1 - From Humble Beginnings to Success: The 78-Year Journey of the Lewis Family Automotive Business
45:33
45:33
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45:33What does it take to transform a small car dealership into a multi-location enterprise spanning four generations? Join us, Shelby, Matt, and Taylor Lewis, as we share the fascinating history of our 78-year-old family automotive business and the core values that drive our success. From humble beginnings to an industry leader, we recount personal sto…
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