In this episode, I sit down with Ray Duncan to talk about the journey of an independent artist navigating the modern music industry. From early inspirations to defining a unique sound, Ray shares the struggles and triumphs of being an artist in a constantly evolving scene. We dive into the challenges of building a fanbase, the role of social media in shaping an artist’s career, and why authenticity is everything in music.

Ray also breaks down the balance between artistry and business, the importance of networking, and how to stand out in an oversaturated industry. If you’re an indie musician looking for insight into making a name for yourself while staying true to your craft, this conversation is packed with valuable takeaways.