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#361: He Had 20,000 Website Visitors and A Broken Sales Process | The Multi 6-Figure Freelancer Series

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Manage episode 480900664 series 1816805
Content provided by Brian Hood. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Hood or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

One of my clients has the dream setup:

  • A solid YouTube following
  • Tens of thousands of people visiting his site every month
  • A clean, self-checkout flow for his freelance services

Sounds awesome, right?

But when we looked under the hood… He was making just $0.23 per visitor.

Twenty. Three. Cents.

Let that sink in.

That’s LESS than $5k/month from 20,000 website visitors.

I nearly threw my laptop.

That same traffic, with a real sales process? Could be worth $20k… even $50k.

This is the myth of passive sales. It feels efficient. It looks scalable.

But for service businesses? It’s an income-killer.

Passive sales feel great… until you realize you’re leaving tens of thousands of dollars on the table.

Every. Single. Month.

Your income per website visitor is way more important than your total traffic.

That single metric—earnings per visitor—exposes how effective (or broken) your sales process really is.

Most freelancers think more eyeballs = more money.

In this episode, I break down why you don’t need more traffic. You need more $$$ per visitor.

I’m talking:

  • The full sales strategy spectrum (passive → async → real convos)
  • How to balance your time and make more per visitor
  • And how a small tweak to your sales flow can 10x your earnings per visitor

If you’re serious about hitting $100k, $250k, or beyond, this is the lever to pull.

For full show notes, visit https://6figurecreative.com/361

  continue reading

362 episodes

Artwork
iconShare
 
Manage episode 480900664 series 1816805
Content provided by Brian Hood. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Hood or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

One of my clients has the dream setup:

  • A solid YouTube following
  • Tens of thousands of people visiting his site every month
  • A clean, self-checkout flow for his freelance services

Sounds awesome, right?

But when we looked under the hood… He was making just $0.23 per visitor.

Twenty. Three. Cents.

Let that sink in.

That’s LESS than $5k/month from 20,000 website visitors.

I nearly threw my laptop.

That same traffic, with a real sales process? Could be worth $20k… even $50k.

This is the myth of passive sales. It feels efficient. It looks scalable.

But for service businesses? It’s an income-killer.

Passive sales feel great… until you realize you’re leaving tens of thousands of dollars on the table.

Every. Single. Month.

Your income per website visitor is way more important than your total traffic.

That single metric—earnings per visitor—exposes how effective (or broken) your sales process really is.

Most freelancers think more eyeballs = more money.

In this episode, I break down why you don’t need more traffic. You need more $$$ per visitor.

I’m talking:

  • The full sales strategy spectrum (passive → async → real convos)
  • How to balance your time and make more per visitor
  • And how a small tweak to your sales flow can 10x your earnings per visitor

If you’re serious about hitting $100k, $250k, or beyond, this is the lever to pull.

For full show notes, visit https://6figurecreative.com/361

  continue reading

362 episodes

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