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Episode 57 | From High Fashion to High-Converting Partnerships with Dillon Duchesne

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Manage episode 478755166 series 3554623
Content provided by Jess Cervellon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jess Cervellon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

This week on After Hours x Above the Fold, I sat down with my girl Dillon Duchesne, senior partnerships lead at Yotpo and co-founder of Midcoast, to talk about what actually makes a partnership work (hint: it’s not just a logo swap and a handshake).

We get into Dillon’s wild career path—from 11 years as a runway model to crushing tech sales—and how that experience taught her the kind of relationship-building that most people skip over. We also talk about the power of being underestimated, why referrals can change everything, and how partnerships can either be a flywheel or a full-blown mess.

Plus, we dig into why “better together” isn’t just a tagline, what makes a brand collab flop, and how being top-of-mind is actually a retention strategy. We also spill a little Midcoast tea, share what we don’t want to see at events anymore, and talk about building the kind of community we always wished existed.

If you're in tech, sales, partnerships, or just trying to work with people who don’t make you cringe—this one’s for you.

🎧 Listen now for gems on partnerships, career pivots, community building, and why relationship-first is the real growth strategy.

📲 Follow

Instagram: @dilllpicklesss

LinkedIn: www.linkedin.com/in/dillon-duchesne-215544206/

📲 Follow

Instagram: @yotpo

Website: https://www.yotpo.com/

📲 Follow

Instagram: @midcoastcommunity

Website: https://midcoast.community/


👋 Enjoying Above the Fold?

Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community!


Connect with Jess on:

LinkedIn: linkedin.com/in/jess-cervellon

Twitter: x.com/jesscervellon

Instagram: instagram.com/jess.cervellon


  continue reading

57 episodes

Artwork
iconShare
 
Manage episode 478755166 series 3554623
Content provided by Jess Cervellon. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jess Cervellon or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

This week on After Hours x Above the Fold, I sat down with my girl Dillon Duchesne, senior partnerships lead at Yotpo and co-founder of Midcoast, to talk about what actually makes a partnership work (hint: it’s not just a logo swap and a handshake).

We get into Dillon’s wild career path—from 11 years as a runway model to crushing tech sales—and how that experience taught her the kind of relationship-building that most people skip over. We also talk about the power of being underestimated, why referrals can change everything, and how partnerships can either be a flywheel or a full-blown mess.

Plus, we dig into why “better together” isn’t just a tagline, what makes a brand collab flop, and how being top-of-mind is actually a retention strategy. We also spill a little Midcoast tea, share what we don’t want to see at events anymore, and talk about building the kind of community we always wished existed.

If you're in tech, sales, partnerships, or just trying to work with people who don’t make you cringe—this one’s for you.

🎧 Listen now for gems on partnerships, career pivots, community building, and why relationship-first is the real growth strategy.

📲 Follow

Instagram: @dilllpicklesss

LinkedIn: www.linkedin.com/in/dillon-duchesne-215544206/

📲 Follow

Instagram: @yotpo

Website: https://www.yotpo.com/

📲 Follow

Instagram: @midcoastcommunity

Website: https://midcoast.community/


👋 Enjoying Above the Fold?

Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community!


Connect with Jess on:

LinkedIn: linkedin.com/in/jess-cervellon

Twitter: x.com/jesscervellon

Instagram: instagram.com/jess.cervellon


  continue reading

57 episodes

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