Get Curious, Get Clear - Writing a Life Brief with Bonnie Wan. Today host Chauncey Zalkin sits down with the author of "The Life Brief ".
Her guest, Bonnie Wan, has been the head of brand strategy at famed agency Goodby, Silverstein and Partners for over 13 years - and she took that talent for zeroing in on making meaning for major brands and parlayed it into writing briefs for people's lives starting with her own.
Take a listen.
Written, directed, and executive produced by Chauncey Zalkin. Intro/Outro sound engineered by Eric Aaron. Photography by Alonza Mitchell with Design Consulting by Paper + Screen.
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