Share
))
HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
…
continue reading
Manage episode 515241167 series 3678860
Content provided by Nathan Bush. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nathan Bush or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Most brands still see payments as a cost centre: something to minimise rather than optimise. Caroline Tran from Hello Clever is flipping that mindset. Her approach transforms the payment rail itself into a driver of growth by connecting real-time payments with real-time rewards. “Cashback feels like a gain, whereas discounts feel like a loss.” That simple shift is redefining how merchants view both margin and loyalty.
In Today’s Playbook:
- How Hello Clever is using real-time payments to power instant cashback and loyalty
- Why cashback feels like a gain while discounts erode brand value
- Why Sonia Friedrich says friction is the ultimate conversion killer
- The key to turning payment rails into marketing assets that grow both margin and trust
Connect with Caroline Tran
Explore Hello Clever
Listen to Caroline’s main episode
Episode #392 with Sonia
Want to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.
Connect with Nathan Bush
Contact Add To Cart
Join the Community
566 episodes
