Share
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Manage episode 521118527 series 3481866
Content provided by Dustin Howes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dustin Howes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
The true cost of affiliate marketing often gets ignored. Many brands think affiliate is a simple pay-for-performance channel, but the real expenses go far beyond commissions.
In this deep dive, join me, Dustin Howes (Affiliate Marketing Concierge), alongside industry experts Haafiz Dossa (CEO of Inflektion), Brook Schaf (CEO of FMTC), and Jake Fuller (CEO of JB Commerce). We uncover the hidden costs that quietly drain your ROI, from setup fees and technology expenses to team resources and the hidden leaks of fraud and coupon abuse.
We walk you through every stage of the affiliate journey, from launch to scale, spotlighting the expenses and strategic tradeoffs that can make or break your program's profits.
Don't let hidden costs sabotage your program's success. Watch now to learn what it really takes to win in affiliate marketing.
Panelist:
Haafiz Dossa, CEO of Inflektion: / haafiz
Website: https://inflektion.ai/
Brook Schaaf, CEO of FMTC: / brookschaaf
Website: https://www.fmtc.co/
Website: https://jebcommerce.com/
Jake Fuller, CEO of JB Commerce: / jake-fuller-85540555
Dustinhowes.com/affistash
For more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com
140 episodes
))
