Ep. 7 | Why Thore Was Built As a Reciprocal Exchange MGA — And What Most Founders Still Get Wrong - feat. Johnathan Yazdani, Thore Underwriters
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What if writing a billion dollars in premium was actually the easy part?
In this episode of The Age of the MGA Podcast, we sit down with Johnathan Yazdani, CEO and co-founder of Thore Underwriters — a reciprocal exchange + MGA hybrid designed from the ground up to remove bias in claims, plug tech into execution, and rethink how underserved markets are insured.
What started as a solo leap (with no backing from his former family carrier) turned into a full-blown modern MGA model — powered by smart structuring, vendor partnerships, and a refusal to follow the herd.
🔥 Inside This Episode:
✅ Why he left a $175M family-run carrier to start from scratch
✅ The reason he chose a reciprocal exchange over a stock structure
✅ How to structure claims systems for trust — not litigation
✅ Why most carriers fail at tech implementation
✅ What VCs still get wrong about “writing premium”
✅ The startup strategy to win over vendors as a small player
✅ Why MGA founders should never chase scale without structure
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🔗 Stay Connected & Follow the Movement:
🎧 Subscribe on Spotify, Apple Podcasts & YouTube
📲 Follow the Age of the MGA on LinkedIn → https://www.linkedin.com/company/age-of-the-mga/
🧠 Connect with the Hosts:
Doug Ver Mulm: https://www.linkedin.com/in/douglasvermulm/
Dylan Brand: https://www.linkedin.com/in/dylanbrand/
Peter Tilbrook: https://www.linkedin.com/in/peter-tilbrook-50832336/
🧠 Connect with our special Guest at Thore Underwriters:
Johnathan Yazdani, CEO and Co-Founder: https://www.linkedin.com/in/johnathan-yazdani-51914229/
Website: https://www.thoreinsurance.com/contact-thore
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8 episodes