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Episode-73 interview w Andy Gesner Owner and President of HIP Video Promotions
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Inside the World of Music Video Promotion with Andy Gesner
In this exclusive interview, we talk with Andy Gesner, owner and President of HIP Video Promotions, a pioneer in digital music video marketing. With a career spanning over four decades—he’s been in bands, released records since 1979, and intimately understands the nuances of the music industry—Gesner shares his first-hand insights into what it takes to succeed in promoting music videos today.
Over the past 24 years, HIP has promoted more than 4,800 videos for a diverse roster of artists, from legendary icons like Bryan Adams, The B-52’s, Johnny Cash, and Foreigner, to emerging indie talents from around the globe. As the leader in digital music video promotion, Gesner discusses the evolving landscape of music marketing, the art of connecting artists with audiences, and the innovative strategies that keep HIP at the forefront.
Whether you're a music industry professional, an indie artist, or just a passionate music fan, this conversation offers valuable perspectives on the business of music videos and the creative drive behind some of the most impactful campaigns in recent history. Tune in and get inspired by Andy Gesner’s journey and expertise!
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